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Investing In Craft: The Benefits Of Boutique Brands Like IBG’s Australian Bitters

Benzinga

By Kyle Anthony, Benzinga Everyone can appreciate a luxury experience, whether it is VIP treatment at an event or lounge access at the airport. Often, when luxury is discussed, one’s mind instinctively goes to price, when in truth, the defining attribute of luxury is also quality. Interestingly, one area of society where the expectation for quality is increasing is craft drinks; hand-made, high-quality beverages with a focus on experience, creativity and attention to every tiny detail. Central to the creation of any craft beverage or craft cocktail are the ingredients used and their combinations. Cocktail bitters, a concentrated flavoring made from herbs and botanicals, are often used to accentuate the flavor profile of a cocktail for full enjoyment. Innovation Beverage Group (NASDAQ: IBG), the developer, manufacturer and marketer of a diverse beverage portfolio, is attempting to reshape the craft beverage industry with its preeminent cocktail bitters brands, Australian Bitters and BitterTales Bitters. The Growth Of The Craft Cocktail Industry The craft beverage industry is rapidly evolving, with craft brewers branching out from the dominant category of beer, into new areas like spirits or cocktails. Key factors driving the trend of craft beverages is a desire for locally-sourced and more sustainable products. Likewise, consumers have been craving more variety and premium quality, with a 'ginnaissance' seeing people paying more for brands that pay close attention to the origin of botanicals and how they're distilled. Similarly, the global craft cocktails market is growing. According to research by Virtue Market Research, it was estimated to be worth $304 million in 2022 and is projected to reach a value of $837.22 million by 2030, growing at a CAGR of 13.5% during the forecast period 2023-2030. With individuals also desiring more bespoke and personalized experiences, craft cocktails have become a pathway for exploration and enjoyment. As noted in VMR’s report, customers want beverages that offer them an engaging, memorable experience that appeals to all of their senses, not just a way to quench their thirst. As such, a handmade cocktail can be a one-of-a-kind creation with premium ingredients and cutting-edge methods, which potentially further improves the drinking experience. The accessibility of diverse food cultures within major cities has also helped to popularize craft cocktails. Earlier this year, Bar Convent Berlin, the largest trade fair for the bar and beverage industry, published an article detailing cocktail inspirations from global culinary traditions, with various bartenders describing how their appreciation for food from other cultures influences their mixology. Similarly, consumers are becoming more aware of the origins of their food and beverages and are gravitating toward products that reflect authenticity and uniqueness. To produce inventive and distinctive flavor combinations, many bartenders and mixologists are also incorporating locally obtained ingredients. Bitters can play an important role in creating a cocktail, as it balances out the drink’s taste profile. Cocktails primarily contain sweet and sour flavors. By adding another primary taste, bitter, to mixed drinks, a cocktail is given a more complex and complete flavor profile. As such, the quality of the bitters used within a drink matters, as it is often the lynchpin upon which a consumer will fully appreciate the mosaic of elements present within a cocktail. IBG Aims To Have An Impact In The Crafted Cocktail Space With Australian Bitters And Bittertales Bitters IBG is an Australia-based company with a global perspective. Focused on premium and super-premium brands and market categories that can disrupt age-old brands, IBG’s Australian Bitters and BitterTales Bitters brands are striving to reshape the crafted cocktails landscape. According to Zacks, Australia is the second -largest global market for cocktail bitters, behind only the U.S. market, as such the learnings and insights the firm has gathered in its local market are aiding their expansion into the U.S. market. Australian Bitters, IBG’s most successful brand to date, is the first true challenger brand to a 200-year-old market leader, the company says. This has given it a market-dominating position in several territories, including a partnership in Australia with Coca-Cola Europacific Partners (CCEP). The Australian Bitters brand has four flavor offerings (aromatic, orange, grapefruit and barrel spice). BitterTales Bitters is a contemporary take on an enduring cocktail staple. Reflecting “exceptional quality and unparalleled value,” this product is unlike any other bitters brand on the market, the company states. Made with a proprietary mix of 20 herbs and spices, which the company says are seasonally sourced for optimal freshness and handcrafted in small batches, Bittertales Bitter could be a great ingredient for modern-day cocktail enthusiasts. Within IBG’s beverage portfolio, Australian Bitters and Bittertales Bitters are positioned as their value and premium offerings, respectively, potentially enabling them to capture different market segments. BitterTales is geared towards premium, cocktail-focused on-premises venues, whereas Australian bitters can be used for beginning mixologists or at-home cocktail makers, the company says. Both products have gained industry recognition for their quality and taste, with Australian Bitters receiving both gold and silver medals in LA Spirits Awards (2018) and BitterTales Bitters receiving Best In Show (2020), a Platinum Medial (2020) and Global Medals (2018 and 2021) at the LA Spirits Awards. IGB is also expanding its distribution, as noted in their recent investor presentation; discussions are at the final stages for CCEP to increase the distribution of Australian Bitters in Europe, namely, the United Kingdom, Germany, Spain and France. With 60 formulations across 13 alcoholic and non-alcoholic brands, the IBG is striving to be at the forefront of catering to evolving consumer preferences. As the firm expands into the U.S. market and globally, investors in IBG can participate in the potential growth of a company that is aiming to elevate the beverage landscape on my fronts. For more information on IBG's recent corporate activities and developments, read about their recent executive appointment and their partnership with Sysco (NYSE: SYY), a global leader in foodservice distribution. Featured photo by Aleksandar Andreev on Unsplash. Benzinga is a leading financial media and data provider, known for delivering accurate, timely, and actionable financial information to empower investors and traders. This post contains sponsored content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

November 15, 2024 08:30 AM Eastern Standard Time

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Carson Knuth Joins I-ON Digital Corp. to Help Drive Advanced Tokenization and Digital Asset Solutions

I-ON Digital Corp.

I-ON Digital Corp. (OTC: IONI) (“I-ON” or the “Company”), a market leader in gold and precious metals digitization and tokenization, as well as digital asset banking innovation, proudly welcomes Carson Knuth to its management team. A leader in blockchain-based product innovation and digital asset tokenization, Knuth’s expertise will help drive I-ON’s mission to revolutionize and transform real-world (RWA) asset digitization (in alignment with the Company’s primary emphasis on gold and precious metal tokenization). His addition further positions I-ON to set new compliance standards in digital product offerings and related service platform distribution, further elevating I-ON’s emerging status among first-tier regional banks and financial institutions. With an extensive background in emergent blockchain technology, Knuth’s expertise in advanced tokenization frameworks will bring additional focus on bridging traditional financial services with the new efficiencies inherent in digital asset platforms. At I-ON, he will help lead the Company’s innovative approach to the digital economy, focusing on scalable tokenization strategies that enable secure, efficient, and regulatory-compliant transactions in the sale, transfer, and delivery of gold-backed digital securities through regulated digital asset exchanges, financial institution platforms, and digital banking ecosystems. “I am thrilled to join I-ON at such a pivotal moment in the evolution of asset digitization and help further propel I-ON’s leadership in gold and precious metal tokenization,” said Knuth. “The Company’s bold vision and commitment to innovation in digital asset banking solutions align perfectly with the rapidly growing demand for transactional blockchain technology. Together, we intend to develop secure and scalable gateways for asset distribution and management and will work to establish new standards for the rapidly expanding digital marketplace.” Knuth’s expertise adds material depth to I-ON’s groundbreaking gold-backed digital solutions, enhancing the impact of its cutting-edge Digital Banking Platform-as-a-Service (PasS) tailored for tier-1 banks and financial institutions. I-ON’s gold digitization platform redefines asset-backed securities by transforming verified in-situ gold reserves into digital securities without the need for invasive mining activities. This eco-conscious innovation not only safeguards environmental resources but also unlocks unprecedented liquidity channels, empowering investors and institutions to tap into new, sustainable and highly scalable financial ecosystems. “We are pleased to welcome Carson to the I-ON team,” said I-ON CEO Carlos X. Montoya. “His exceptional expertise and notable achievements in digital assets and tokenization solutions align seamlessly with our strategic goals. Carson’s proven track record in driving value through innovative digital asset-based liquidity solutions and his extensive network within the financial institutions industry will open exciting new pathways for our asset tokenization initiatives. With his leadership, we are poised to elevate the market acceptance of our flagship digital security, ION.au, advancing our mission to make ION.au and our complimentary Platform-as-a-Service delivery channels more accessible and impactful.” Montoya added, “The timing couldn’t be better, as our ION.au gold-backed digital asset, continues to gain traction with investors seeking the reliability of gold-backed assets absent the logistical challenges of physical gold ownership. We are uniquely positioned—validated through recent transactional achievements—to help investors diversify with a trusted digital asset. This is an exciting step forward as we continue to define how gold-backed securities are perceived and utilized in the modern financial landscape.” About I-ON Digital Corp: I-ON Digital Corp specializes in the digitization of real-world assets (RWA), with a primary focus on gold and other mineral asset reserves, providing cutting-edge solutions for asset tokenization and Digital Banking Platform-as-a-Service. By merging blockchain innovation with comprehensive financial products, I-ON empowers organizations to seamlessly engage with the digital economy. For more information, visit www.iondigitalcorp.com. Forward-Looking Statements This news release contains forward-looking statements involving risks and uncertainties, which may cause results to differ materially from the statements made. When used in this document, the words "may," "would," "could," "will," "intend," "look to," plan," "anticipate," "believe," "estimate," "expect," "seek," "potential," "outlook," and similar expressions are intended to identify forward-looking statements. Such statements, including, but not limited to, I-ON's current views with respect to future events and its financial forecasts, are subject to such risks and uncertainties. Many factors could cause actual results to differ materially from the statements made, including those risks described from time to time in filings made by I-ON with the Securities and Exchange Commission. In addition, there is uncertainty about the further spread of the COVID-19 virus or new variants thereof or the occurrence of another wave of cases and the impact it may have on the Company's operations, the demand for the Company's products, global supply chains, and economic activity in general. These and other risks and uncertainties are detailed in the Company's filings with the Securities and Exchange Commission. Should one or more of these risks or uncertainties materialize, or should assumptions underlying the forward-looking statements prove incorrect, actual results may vary materially from those described herein as intended, planned, anticipated, or expected. Statements in this news release regarding past trends or activities should not be taken as a representation that such trends or activities will continue. I-ON does not intend or assume any obligation to update these forward-looking statements other than as required by law. Contact Details I-ON Digital Corp. I-ON Digital Investor Relations +1 866-440-2278 ir@iondigitalcorp.com Company Website https://iondigitalcorp.com

November 15, 2024 08:00 AM Eastern Standard Time

News Release

Kingston Global Japan Launches Innovative "Organization Solutions" to Empower Businesses with Optimized Efficiency and Growth

Rev Up Marketers

Kingston Global Japan, a leading business consulting firm, is excited to announce the launch of its newest offering, "Organization Solutions," designed to help businesses achieve operational excellence, enhance team productivity, and drive sustainable growth. As the business landscape rapidly evolves, Kingston Global Japan’s Organization Solutions aim to support companies in Japan and across the globe with advanced strategies for structure optimization, process improvement, and team alignment. The Organization Solutions service provides a tailored approach, carefully considering the unique needs and goals of each business. With a strong foundation in industry best practices and innovative techniques, Kingston Global Tokyo Japan experts deliver solutions that enhance organizational effectiveness, from talent management and performance optimization to efficient process streamlining. The goal is to provide companies with practical tools that align teams, reduce inefficiencies, and foster an environment conducive to growth. “Kingston Global Japan recognizes that an organization's internal structure and culture are key drivers of its success,” says a company spokesperson. “Our Organization Solutions service is crafted to address the specific challenges that companies face today, helping them become more resilient, adaptable, and future-ready.” The introduction of Organization Solutions marks Kingston Global Japan’s continued commitment to empowering businesses with practical resources to thrive in an increasingly competitive market. Through this service, clients can expect to gain greater clarity in their operations, foster collaborative work environments, and position themselves for long-term growth and success. Transforming Business Efficiency Through Strategic Organization Solutions In today’s rapidly evolving business environment, organizations need solutions that are both adaptable and scalable. Kingston Global Japan recognizes this demand and has developed a range of solutions that are centered on enhancing organizational agility, streamlining processes, and aligning teams towards unified goals. These offerings are not only relevant for large enterprises but are also tailored to benefit small and medium-sized businesses looking to strengthen their operational frameworks. With a customer-centric approach, Kingston Global Japan’s solutions focus on assessing each organization’s specific challenges. The company’s team of experts works alongside clients to create customized solutions that span from improving management workflows to establishing stronger interdepartmental communication channels. The objective is to help businesses build resilient structures that can adapt to changes in the market, drive higher productivity, and maintain a competitive edge. About Kingston Global Japan Kingston Global Japan is a Tokyo-based consulting firm known for delivering strategic solutions that drive business transformation. With a team of experienced consultants and a deep understanding of the Asian market, Kingston Global Japan provides tailored services that help organizations achieve their goals. Their core offerings include organizational consulting, digital transformation, and strategic management solutions designed to equip businesses with the tools needed to succeed in a rapidly changing world. Contact Details Kingston Global Tokyo Japan Michael Thomas +81 3-6863-5291 info@kingstonglobaljapan.com Company Website https://kingstonglobaljapan.com/

November 15, 2024 06:56 AM Eastern Standard Time

News Release

Regent Harbor Management Launches Comprehensive Education Planning Services for Future-Ready Families

Rev Up Marketers

Regent Harbor Management is pleased to announce the expansion of its services, now offering specialized Education Planning to assist families in building well-rounded, personalized strategies for higher learning and professional development. This initiative aims to help parents and students confidently navigate the rising costs of education, the application process, and financial aid opportunities, providing guidance tailored to each individual’s academic aspirations. Regent Harbor Management’s Education Planning services emphasize thorough, proactive planning to maximize educational opportunities for students at all levels. By focusing on personalized goals, Regent Harbor Management is dedicated to equipping families with the tools and insights they need to make informed choices throughout the education journey. “Our goal is to ensure that families have a clear pathway to support their children’s education dreams without unnecessary stress, at Regent Harbor Management. “We understand the impact of education on future success, and we’re here to help families make these pivotal decisions with confidence.” Through this new offering, Regent Harbor Management Tokyo Japan will provide comprehensive guidance on factors such as: Understanding and navigating tuition, scholarship, and aid programs Developing tailored education savings strategies that align with family goals Planning for both immediate and long-term education expenses Regent Harbor Management’s experienced team is committed to guiding families through every step of the planning process, ensuring a structured approach to support children’s academic achievements. Families can expect trusted advice and solutions that align with their unique education objectives. Responding to Growing Demand for Education Support Regent Harbor Management also introduces its Education Planning service, addressing the growing complexities and financial challenges faced by modern families in securing quality education. As the landscape evolves with specialized programs, changing curricula, and rising tuition costs, many families struggle to align educational goals with broader financial priorities. Regent Harbor Management's tailored approach aims to provide families with clear, sustainable strategies, ensuring that educational aspirations can be achieved without compromising long-term financial stability. Through dedicated one-on-one guidance, Regent Harbor Management collaborates with families to explore a variety of educational opportunities and determine the best-fit plans to achieve academic and career goals. Recognizing that each family’s priorities are unique, Regent Harbor Management’s solutions are built to be flexible, aiming to accommodate changes in academic direction, economic shifts, or other life events that might impact education trajectories. Regent Harbor Management envisions a world where families can pursue educational goals with optimism and assurance. The company’s Education Planning services represent a step toward making that vision a reality, enabling families to build solid foundations that inspire and uplift future generations. About Regent Harbor Management Regent Harbor Management Tokyo Japan is a leading firm dedicated to providing expert planning services tailored to the diverse needs of families, individuals, and organizations. With a commitment to clarity, integrity, and personalized guidance, Regent Harbor Management is proud to support its clients in achieving their goals across a range of life’s important milestones. Contact Details Regent Harbor Management William Davis +81 3-6863-5407 info@regentharbormanagement.com Company Website https://regentharbormanagement.com/

November 15, 2024 06:49 AM Eastern Standard Time

News Release

Go7UP Launches New Inclusive Webmaster Training Program to Empower Aspiring Developers Worldwide

Rev Up Marketers

Geneva, Switzerland - Go7UP’s inclusive program opens doors to web development careers, welcoming participants from diverse backgrounds and focusing on practical, job-ready skills. A world that takes into account experience and formal education as components for professional success is a changing scenario Go7UP’s innovative new program announcement. Their Formation Webmaster program invites individuals to explore a career in web development, regardless of prior experience or educational background. An Accessible Pathway for Everyone Go7UP eliminates traditional barriers to entry, allowing anyone into its learning platform to take in the necessary web development skills one needs. It is for such individuals who want to transfer to a new career and join the workforce or fresh starts. Hands-On Training to Build Real-World Skills The program emphasizes practical experience with hands-on projects that develop real-world skills, giving students a professional edge and a portfolio to showcase their abilities to potential employers or clients. Flexible Career Options with remote work opportunities The opportunities of web development are exciting and remote, and Go7UP prepares students to be excellent at these roles. Graduates can work from anywhere and bring convenience and work-life balance to their professional journey. Individual Support for All Students Go7UP is about students' success, creating an individualized learning platform, one-on-one support guidance, and mentorship through resources that provide them the opportunity to develop and take over challenges. Program Highlights: Employment Opportunities: No Experience Necessary: Remote Work Options: Ongoing Support: About Go7UP: Go7UP’s mission is to provide accessible, high-quality training that empowers individuals with practical skills for the digital world. The Webmaster Training program emphasizes flexibility and remote work opportunities, preparing graduates for the evolving demands of the digital workforce. For more information, visit Go7UP to discover the latest details about the program and become a webmaster and work remotely starting today. Contact Details Go7UP Sebastien Santorelli contact@go7up.com Company Website https://www.go7up.com/

November 15, 2024 06:45 AM Eastern Standard Time

Saison Technology Introduces the HULFT Order Management Service

Saison Technology International

Saison Technology International today unveiled the HULFT Order Management Service. The offering combines a world-class data integration platform with AI- and ML-powered order workflow automation processes to streamline sales operations and improve accuracy, efficiency, and customer satisfaction. The solution will be available in January 2025, exclusively on Amazon Web Services (AWS) Marketplace — a digital catalog with thousands of product listings from independent software vendors (ISVs), data providers, and channel partners that helps simplify procurement, provisioning, and governance of software, data, and services. “In an era where customers expect swift, transparent, and hassle-free ordering experiences, Saison Technology is helping B2B customers to adapt and upgrade their sales order management systems,” said Masa Maruyama, CEO of Saison Technology. “HULFT Order Management is designed to meet these evolving demands by automating repetitive ordering tasks, integrating with enterprise systems, and enhancing end-to-end business processes.” Service Description and Benefits HULFT Order Management leverages AI, ML, and an LLM and has the ability to not only automate sales order workflows but also to free up workforce capacity. This allows companies to improve sales and customer service while eliminating manual procedures that often lead to inaccuracies and inefficiencies. Among the myriad benefits of the service, Saison Technology customers also report: Increased accuracy and data quality, reducing the risk of downtime, Significant reduction in operational costs without compromising performance, Enhanced customer insights for more effective sales strategies, A more engaged and satisfied workforce benefiting from streamlined processes. HULFT Sales Order Management can integrate data sources and enterprise applications into an end-to-end framework with improved visibility throughout the ordering process. Saison Technology can connect all the dots in the sales order management process without altering how customers initiate their orders. Visit our YouTube page for a short 60-second video. About Saison Technology Saison Technology (TYO: 9640) has helped more than 10,000 global enterprises move critical information, streamline data flows, and automate processes to instantly put knowledge where it is needed. Knowledge empowers people, inspires strategy, and transforms businesses and markets. In the right hands, in the right place, it is much more than a set of facts. Knowledge is a force that can inspire innovation, drive profits, and affect positive change. For more information, please visit https://saison-technology-intl.com. Contact Details Kurt Foeller +1 415-588-6390 kfoeller@saison-technology-intl.com Company Website https://saison-technology-intl.com

November 14, 2024 08:00 AM Pacific Standard Time

Fidelity's Bitcoin ETF Records Daily Inflow Of Over $8 Million

Cutoshi

Spot Bitcoin ETFs attracted a record-breaking inflow of close to $1.4B on Thursday, according to Senior ETF analyst Eric Balchunas. BlackRock’s iShares Bitcoin Trust collected more than $1.1B of this total. Other funds, including the Fidelity Wise Origin Bitcoin Fund, also attracted a noticeable daily inflow exceeding $8M. The surge coincided with BTC hitting the $76,943 mark. Tron also recorded an unprecedented surge in its transfer volume, which increased by 1928% over the year, as per data from Symbiosis. Moreover, as the two crypto giants continue to record impressive milestones, a new DeFi hybrid known as Cutoshi has also stood out, raising over 730K in its presale, which is only in 3rd stage. Cutoshi Farming Continues To Attract Major Investors Due to its unique innovations, Cutoshi is quickly becoming a viral crypto project. The project is designed to bring utility and luck to its investors through its unique hybrid DeFi ecosystem. Moreover, Cutoshi farming, now live, aims to provide its community members with a new way of earning money by completing quests and being rewarded with CUTO tokens. Cutoshi also stands out due to its decentralized exchange, offering users a low-fee, high-speed asset training experience across blockchains. The project also focuses on educating investors through the Cutoshi Academy, which helps learners understand the basics of DeFi and cryptocurrency technology. Through this feature, new investors could educate themselves about DeFi and discover new approaches to building a profitable portfolio. With a stage three presale price of $0.0259, Cutoshi is already offering over 70% ROI to early buyers. Given the CUTO token's capped supply of just 440M, this price is also set to surge in the next presale, which could help drive immense demand for the token, leading to token scarcity and driving the Cutoshi price even higher. Bitcoin Price Hits $77K Two Days After U.S. Election The price of Bitcoin crossed the $77K mark on November 8, setting a new ATH for the second consecutive day. This latest price mark was set just two days after Donald Trump won the US presidential election, topped with the election of several pro-crypto policymakers to Congress. With a market cap of over $1.5T, BTC is now the world’s ninth most valuable asset, surpassing Mark Zuckerberg’s Meta. Bitcoin’s YTD growth has also surged by over 115% as the BTC price trades around the $76,600 mark. Over the past month, the price of Bitcoin has surged by over 26%, with seasonal trends and halving-year data suggesting bullish prospects. Moreover, Bitcoin has always hit new highs during the previous two election cycles without returning to pre-election levels. Supported by technical indicators and the recent daily inflows of Bitcoin ETFs, the price of BTC could hit the $100K target before the year ends, followed by $200K by 2025. Adding to this momentum, the US Federal Reserve has lowered interest rates by 0.25%, a rare cut that could contribute to Bitcoin’s bullish sentiment. Tron Dao Unveils Tron-Peg USD Coin For Cross-Chain Transactions On Blockchain Tron Dao has unveiled the Tron-Peg USD Coin within the TRX blockchain, a new cross-chain designed to streamline global transactions while expanding Tron’s stablecoin ecosystem. This launch will allow users to leverage USD Coin across the TRX network, enhancing cross-chain functionality for a seamless and secure transaction. Tron-Peg USD Coin will simplify USDC transfers within Ethereum and Tron, establishing itself as a stablecoin bridge. Moreover, qualified users can acquire the Tron-Peg USD Coin through a straightforward cross-chain process. This strategic launch comes when Tron’s price performance has recorded a weekly dip of over 3% to trade around the $0.16 mark. If Tron’s price manages to overcome the $0.16 position, it would be on a path for further gains towards $0.17. Its RSI is also at 47, which suggests that the asset is still in a neutral position. Its 50—and 100-day SMAs, which are at $0.1593 and $0.1526, provide significant support should the TRX price dip. Can Cutoshi Mirror BTC Price Performance In Q4? As Bitcoin continues to experience significant price performance, Cutoshi is also looking to push Ethereum-based meme coins back into the limelight. Due to the project's DeFi ecosystem and built-in utilities, its growing presale is set to record significant price performance in Q4. For more information on the Cutoshi (CUTO) Presale: https://cutoshi.com/ Join and become a community member: https://twitter.com/CutoshiToken https://t.me/cutoshi Welcome to Cutoshi, the revolutionary meme coin, DeFi hub and educational platform inspired by the Lucky Cat and Satoshi Nakamoto’s teachings. Traditionally, people put the Lucky Cat in their homes and businesses to maximize its lucky powers and bring them good fortune and wealth. Now Cutoshi the Lucky Cat is on the blockchain bringing luck, prosperity, and wealth to your digital assets. Cutoshi is creating a path to financial freedom, for those who choose to honor the power of the Lucky Cat. Supporting the principles of freedom, privacy, anonymity, and monetary empowerment for the masses. Cutoshi aims to bring the benefits of blockchain to everyone. Contact Details Cutoshi hello@cutoshi.com Company Website https://cutoshi.com/

November 14, 2024 10:42 AM Eastern Standard Time

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Play Pixo Launches: Innovative EdTech Platform Blending AI with Vedic Math for Engaging, Effective Learning

Rev Up Marketers

Play pixo an advanced EdTech platform designed to transform screen time into educational opportunities, has been officially launched. Incubated at the prestigious IIT Madras, Play Pixo combines AI-driven learning methods with interactive content to create an immersive educational experience tailored for children and young adults. Aimed at turning passive screen time into productive engagement, Play Pixo introduces a new approach to digital learning, focusing on cognitive development, critical thinking, and creativity. In today's fast-paced digital environment, the challenge of maintaining children’s focus and attention has become more pressing than ever. Traditional teaching methods often struggle to compete with the fast-paced digital stimuli to which children are exposed. Play pixo was created to meet this need by blending the appeal of play with educational content, aiming to enhance learning in a manner that resonates with young minds. Play Pixo addresses the difficulty many educators and parents face in engaging children effectively. With a unique blend of interactive games, structured learning paths, and AI technology, play pixo, stands out as a valuable tool for cognitive development. The platform has been meticulously designed to align with educational needs, fostering skills like problem-solving, analytical thinking, and creativity through enjoyable digital activities. The development of Play Pixo is backed by IIT Madras, one of India’s foremost institutions in technology and research. Play Pixo benefits from the academic rigor and research capabilities of IIT Madras, which are instrumental in its focus on making learning more interactive, engaging, and accessible. The platform combines input from experts in technology, education, and psychology to create a system that adapts to each learner's unique needs. Play Pixo’s advanced AI algorithms ensure the platform’s flexibility and adaptability. As children interact with the content, the AI adjusts to their learning pace, making each session more personalized. This technology-driven approach also provides valuable insights to educators, helping them develop dynamic lesson plans and track progress. One of Play pixo standout features is its integration of Vedic math. This ancient system of mathematics has been gamified within the platform, allowing children to experience Vedic math in an accessible and enjoyable way. While digital technology often moves away from traditional knowledge, Play Pixo recognizes the enduring value of Vedic math and has transformed it into a digital format that enhances problem-solving skills. This inclusion not only strengthens mathematical abilities but also encourages logical reasoning, making math more approachable and engaging for young learners. Alongside Vedic math, Play Pixo includes a range of over 150 interactive games and 100+ storytelling activities, designed to keep children engaged. Each game and activity is crafted to ensure children benefit from every moment spent on the platform, learning important life lessons and cognitive skills. Play Pixo is designed with both parents and educators in mind. For parents, Play Pixo offers a safe, educational environment with content that has been carefully curated for quality and value. The platform’s built-in parental controls allow parents to set time limits and customize content according to their child’s specific needs. This ensures that screen time is managed effectively, allowing children to benefit from the educational aspects of Play Pixo without the risks associated with excessive or unfocused screen time. For educators, Play Pixo simplifies the teaching process with tools that offer insights into student performance. The platform assists educators by making lesson planning more efficient and helping deliver a dynamic, engaging learning experience. Through AI-driven insights, Play Pixo enables teachers to track progress and tailor lessons to meet the needs of individual students. Play Pixo is currently available in both the US and Indian markets, making it accessible to a wide range of users globally. The platform’s expansion into these markets highlights its commitment to providing effective, quality education for children everywhere. With its rigorous research foundation, Play Pixo ensures that its content is relevant, engaging, and beneficial to children from diverse educational backgrounds. Play Pixo envisions a future where educational tools are relevant, accessible, and effective. The platform aims to shape an educational system where learning is not only productive but also enjoyable. By integrating advanced technology with educational content, Play Pixo seeks to create a new standard in digital learning. Its mission is to foster intellectual curiosity, emotional growth, and social skills, helping young minds prepare for the complexities of an ever-evolving world. As an EdTech platform, Play Pixo is designed to encourage children to think critically, explore creatively, and engage interactively. By turning digital play into learning, Play Pixo enables children to develop the skills necessary for future success. The platform's commitment to combining traditional knowledge with advanced technology represents a pioneering step forward in the realm of educational technology. Beta users of Play Pixo have provided testimonials that reflect the platform’s positive impact. Teachers have noted significant improvements in student engagement, and parents have expressed relief at the assurance that their children are engaging with safe, educational content. "Play Pixo has completely transformed how my students engage with learning," commented Priya K., a teacher using the platform. “It’s not just about keeping them busy; it’s about fostering a genuine love for knowledge.” "As a parent, Play Pixo gives me peace of mind," said Sarah M. “I know my child is learning and having fun simultaneously.” About Play Pixo Play Pixo’s launch marks an innovative development in the field of educational technology. With a focus on blending traditional knowledge, AI technology, and interactive content, Play Pixo offers a new approach to learning that aligns with the needs of modern education. Available now, Play Pixo is set to redefine the way children interact with screen time, turning it into a meaningful and productive journey of growth and discovery. For further information about Play Pixo, please visit www.playpixo.com. The app can be downloaded on both the App Store and Google Play. Website - https://www.playpixo.com App Store - https://apps.apple.com/in/app/play-pixo/id6505034667 Play Store - https://play.google.com/store/apps/details?id=com.color_pencil&hl=en Contact Details Play Pixo Dharini Narayanan +1 404-492-6447 hello@playpixo.com Company Website https://www.playpixo.com

November 14, 2024 09:06 AM Eastern Standard Time

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News Release

Nuanced Media Unveils Key Strategies for Maximizing ROI in Amazon Advertising for 2024

Rev Up Marketers

Nuanced Media, a premier Amazon marketing agency, today announced the release of its comprehensive strategies for brands looking to maximize their return on investment (ROI) through Amazon advertising in 2024. As Amazon's advertising revenue continues its rapid growth, reaching $46.9 billion in 2023—a 24% year-over-year increase—the company is solidifying its position as a dominant force in the global digital advertising space. With Amazon commanding 10.2% of global digital ad spending, businesses must adapt to its evolving landscape to stay competitive. As Amazon’s ad offerings become more sophisticated, Nuanced Media’s latest insights offer brands a roadmap to effectively leverage Amazon's advertising ecosystem. The strategies outlined are designed to help brands optimize their campaigns and capitalize on Amazon's cutting-edge advertising tools to drive sales, increase visibility, and boost profitability. Key Strategies for Success in 2024: Amazon DSP (Demand-Side Platform) Amazon’s DSP enables brands to purchase ad placements across Amazon’s own platform and third-party sites, offering programmatic ad solutions for unmatched reach. Nuanced Media forecasts a surge in DSP adoption in 2024, emphasizing its power to target high-value customers and drive conversions. Optimizing Sponsored Ads Sponsored Products and Sponsored Brands remain essential for driving visibility and sales on Amazon. By fine-tuning keyword targeting and bid adjustments, brands can improve ROI, particularly during new product launches or seasonal promotions. Data-Driven Advertising Amazon’s vast consumer data provides brands with unparalleled insights into shopping behaviors and purchase histories. Nuanced Media recommends leveraging this data to refine targeting, increase conversions, and reduce ad spend inefficiencies. "As Amazon continues to dominate digital advertising, brands that stay ahead of the curve with data-driven strategies and advanced advertising tools will see the most success in 2024," said Ryan Flannagan, CEO of Nuanced Media. “Our team of experts is committed to helping businesses navigate Amazon’s increasingly complex advertising environment and unlock their full potential.” For more information on maximizing ROI with Amazon advertising in 2024, brands are encouraged to partner with Nuanced Media, an agency with extensive experience in driving results on Amazon. About Nuanced Media Nuanced Media is a leading Amazon marketing agency focused on helping brands optimize their presence and profitability on Amazon. With a data-driven approach and deep expertise in Amazon's advertising ecosystem, Nuanced Media helps clients maximize ROI and visibility across Amazon’s marketplace. For more details Visit https://nuancedmedia.com Contact Details Nuanced Media Ryan Flannagan johndoe@nuancedmedia.com Company Website https://nuancedmedia.com

November 14, 2024 08:57 AM Eastern Standard Time

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