GROUNDWORK BIOAG AND NOVATERO EXPAND MYCORRHIZAL BIO-PLATFORM FOR BRAZIL Increased Mycorrhizae Concentration Improves Yield, Defends Against Drought
MAZOR, Israel and JOINVILLE, Brazil
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February 08, 2022 08:30 AM Central Standard Time
Groundwork BioAg and its exclusive Brazilian distribution partner, NovaTero BioAg, announced a new product offering for Brazilian farmers this growing season – Rootella® BR ULTRA – which expands the reach to in-furrow and seed treatment application methods in soybean, corn and other cereals.
Rootella BR ULTRA is the highest concentrated mycorrhizal inoculant in the market, containing 167,000 viable propagules per gram of Rhizophagus intraradices, with an application rate of as low as 15 grams per hectare.
“As farmers manage the unseasonably dry weather, our expanded product portfolio offers additional choices for farmers in Brazil, especially as many switch to Safrinha,” said Bernardo Arnaud, NovaTero Chairman. “Farmers across Brazil continue to benefit from adding Rootella to their farm management practices to protect soil and plant health while extending above and below ground insurance against environmental stresses.”
For the past three years, NovaTero has helped Brazilian farmers to naturally increase yield, reduce dependency on phosphorus and improve carbon sequestration in soil by applying the proven Rootella BR mycorrhizae inoculants.
“As part of our strategy to expand our mycorrhizal bio-platform, we continue to set the standard for concentration of cost-effective, commercial scale mycorrhizae,” said Dr. Yossi Kofman, Co-Founder and CEO of Groundwork BioAg. “As the impact of climate change continues around the world, we are committed to help increase the productivity of major crops – like those in key breadbaskets such as Brazil. As the ‘queen of biologicals,’ mycorrhiza offers the strongest natural defense against chronic drought while reducing the need for synthetic fertilizers.”
After being granted the only definitive commercial registration in Brazil, the companies’ exclusive partnership has accelerated innovation to meet demand of the rapidly growing Brazilian market, where the biologicals market is projected to show a double digit CAGR in the coming years. The Rootella BR portfolio includes two of the most concentrated formulations of mycorrhizae on the market today.
About Groundwork BioAg
Groundwork BioAg, a global bioagriculture company, leverages the natural power of mycorrhizal fungi to improve the productivity, sustainability and profitability of commercial agriculture and expand regenerative agriculture practices. Groundwork BioAg is the first to use innovative techniques to solve challenges inherent in high-volume mycorrhizal inoculant production. We will not rest until every hectare of arable land is protected by mycorrhizae and every farmer benefits from higher crop yields while preserving our soils. For more information, visit www.groundworkbioag.com.
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AgTech PR for Groundwork BioAg
Jennifer Goldston
+1 816-260-0040
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