Gamelancer signs major contract with Australian Bank looking to reach key demographic
Vancouver
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May 03, 2023 01:58 PM Eastern Daylight Time
Gamelancer Media Corp CEO Jon Dwyer joined Steve Darling from Proactive to share news of a new contract for the company’s user-generated content. Dwyer telling Proactive the contact will be a six-figure campaign with a Schedule-1 Australian Bank.
The company says this is evidence it is seeing traction on a global scale. The deal will see Gamelancer showcase renowned Australian creators in a native-ad format to highlight the brand's messaging and facilitate increased interaction and engagement with the bank's coveted demographic. With over 50 channels and more than 120 videos per day, Game Lancer offers organic content to reach its global audience, which comprises over 75% of Canada, the US, the UK, and Australia.
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