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Vine Line Joins FreshEdge

Rotunda Capital Partners LLC

FreshEdge, a family of produce and specialty food companies backed by Rotunda Capital Partners, acquired Vine Line, a fresh produce distributor located in Grand Rapids, Michigan. Vine Line operates out of a 67,147 square-foot state-of-the-art facility built in 2013. The addition expands FreshEdge’s footprint further into Michigan and provides space and logistical support to better serve its growing customer base. Vine Line joins a growing family that includes Piazza Produce & Specialty Foods, Indianapolis Fruit, Get Fresh, McCartney Produce, Leonardo’s Produce, Valley Produce, Garden Cut, CIBUS Fresh and Papania’s. FreshEdge now operates with 1,485 employees, approximately 670,000 square feet of warehouse space, and a fleet of more than 650 trucks. “We are excited for Vine Line to join our family of ‘Best in Class’ fresh food distribution companies that are supported by our group of vertically integrated value-added operations,” said Steve Grinstead, CEO of FreshEdge. Terms of the deal, which closed on October 7, 2021, were not disclosed. The transaction strengthens the combined business’s presence in western Michigan and enables continued expansion into Michigan. “We welcome the Vine Line team and are excited to have them join FreshEdge,” said Greg Corsaro, president and COO of FreshEdge. Liza Alvarez will lead Vine Line as president, and the company’s operations will carry on from its current facility in Comstock Park, Michigan. FreshEdge is backed by Rotunda Capital Partners, a lower middle market private equity firm focused on investments in founder and family held companies. Rotunda seeks to provide opportunities for management teams to reach strategic, financial, and operational objectives. Rotunda entered the food business in 2017 with the acquisition of Indianapolis Fruit and Piazza Produce. FreshEdge was created in 2019 when Get Fresh joined the platform. Vine Line represents FreshEdge’s sixth acquisition since Rotunda’s initial investment. Together, Rotunda and FreshEdge intend to continue expanding FreshEdge by welcoming more companies into the group—all focused on high quality produce and specialty food products, along with exceptional service—to create a unique team of complementary entities. About FreshEdge FreshEdge was formed in 2019 through the combination of Get Fresh Produce (founded 1982) and the IF&P Foods family of companies, primarily composed of Indianapolis Fruit (founded 1947) and Piazza Produce (founded 1970). Collectively, the three leading fresh food distribution companies have nearly 150 years of combined experience serving the grocery and food service industries. In addition, FreshEdge includes two Garden Cut branded fresh-cut processing facilities, a tomato re-packer, a USDA fresh kitchen (CIBUS Fresh), and two transportation companies. FreshEdge’s fleet resource includes more than 650 trucks servicing the Midwest and beyond from eleven facilities totaling approximately 667,000 square feet of warehouse space. Today, FreshEdge is one of the largest independent fresh food distributors in the United States and a category leader in providing both the foodservice and retail industries with fruit, vegetables, proteins, fresh grab-n-go offerings, dairy, floral, and specialty products. About Rotunda Capital Partners Rotunda Capital Partners is a private equity firm that invests equity capital in established, lower middle market companies. Rotunda partners with management to build data-driven growth platforms within its targeted sectors, including value-added distribution, asset light logistics and industrial/business services. Founded in 2009, the firm has a long history of helping management teams achieve their goals for growth. The Rotunda team actively provides guidance and draws on deep industry and financial relationships to contribute to the successful execution of Rotunda’s companies’ strategic plans. The firm has offices in Bethesda, MD and Evanston, IL. For more information, visit www.rotundacapital.com. Contact Details FreshEdge Greg Corsaro +1 317-981-3440 gcorsaro@freshedgefoods.com Rotunda Capital Partners Jill Lafferty +1 847-280-1295 jill@rotundacapital.com Company Website https://www.rotundacapital.com

October 12, 2021 07:43 AM Eastern Daylight Time

iTradeNetwork Launches OrderNStock Inventory, Adding Complete Portability and One-Cart Shopping to Perishables Online Inventorying and Ordering

iTradeNetwork

Institutional food operators often use traditional processes to procure products and take inventories. These processes include using tools such as pencils, paper, clipboards and scurrying to a desktop computer to enter data. These operators may have to do these tasks multiple times when they have food stored in different locations and make purchases across different supply chain management solutions for the food and beverage industry. iTradeNetwork today launched a reimagined mobile platform, OrderNStock Inventory, for ordering and inventory management that can be used offline and in low light conditions. It also allows orders to be placed across many different suppliers using one shopping cart. The app is available on the Apple App Store and Google Play. “Doing more with less, faster and more efficiently matters more than ever in the supply chain. What iTradeNetwork has done with our new mobile procurement platform OrderNStock Inventory is make it easier for our customers to get immediate value with a customized, branded ordering experience,” stated Nathan Romney, chief product officer. “Winning in today’s market requires a fundamental transformation of how we work, and we’ve added features like voice and text search, inventory management with simple barcode scanning and offline synchronization to automate and simplify as much of the ordering and inventory process as possible.” How It Works iTradeNetwork’s OrderNStock Inventory mobile app includes the following new features: Ordering: use order guides to browse all supplier catalogs Product Search: use text, voice and barcode scanning to quickly find specific items Order History: easily access previous orders Shopping Lists: quickly reorder menu plans or individual items from saved templates Real-Time Inventory: connect directly to distributors inventory to validate orders Stock Taking: take inventory while offline Smart Barcode Scanning: quickly search items from your inventory for reordering ABOUT ITRADENETWORK iTradeNetwork, Inc. (ITN) is the leading global provider of supply chain management solutions for the food and beverage industry. Built upon deep industry expertise, a rich data foundation and the industries’ most extensive trading partner network, iTradeNetwork’s collaborative solutions allow distributors, manufacturers, operators, retailers, suppliers and wholesalers of all sizes to reduce cost, grow revenue and strengthen trading partner relationships. Today, iTradeNetwork’s growing customer list includes more than 8,000 companies globally. For more information, visit: www.itradenetwork.com. Media please note: Visual assets, including photos, are available. To interview ITN’s CEO Rhonda Bassett-Spiers or for other interview requests, please contact Robin Carr at (415) 971-3991 or itn@landispr.com. ### Contact Details Landis Communications Inc. Robin Carr +1 415-971-3991 ITN@landispr.com Company Website https://www.itradenetwork.com/

October 11, 2021 10:43 AM Pacific Daylight Time

Steven Canals to Keynote 2021 NALIP Latino Media Fest – October 13th – 14th

NALIP

The National Association of Latino Independent Producers (NALIP) announced the second virtual edition of their annual Latino Media Fest, a 2-day celebration of Latinx industry talent taking place on their virtual platform LatinoMediaFest.com from October 13th-14th, 2021. The Latino Media Fest will feature exclusive screenings, panel discussions with industry leaders, mentorship sessions, and the star-studded Latino Media Fest Awards – which aims to recognize and celebrate the work that Latinx creatives have done this past year. The annual Latino Media Fest brings together filmmakers and industry professionals to celebrate the best U.S based Latinx content across all media platforms: narrative short films, TV/streaming pilots, digital content, and documentary shorts. In one of the most exciting events of the year for the Latinx creative community, NALIP hopes to showcase the best U.S.-based Latinx content and uplift the Latinx creatives within the industry. Some of this year’s speakers include Gloria Calderon Kellett, Steven Canals, Al Madrigal, Anjelah Johnson-Reyes, Carla Hool, and many more. “NALIP is thrilled to showcase and celebrate the next wave of Latine content creators and their breakthrough work at this 2-day virtually-held festival,” said NALIP’s Executive Director, Benjamin Lopez. “This year, we will position content that has been incubated by NALIP with said creatives, provide attendees a great selection of impactful conversations, and ultimately, bring together a community of passionate professionals who are committed to building sustainable BIPOC inclusion in the industry.” Comcast NBCUniversal Telemundo will serve as the Presenting Sponsor of the 2021 Latino Media Fest with additional sponsors including Sony Pictures Entertainment, A+E Networks, Endeavor, 3Pas Studios and more. Through coming together with industry leaders, NALIP hopes to achieve long-lasting change and bring upon higher visibility to the talent present within the Latinx community. “Comcast NBCUniversal Telemundo has a long history of supporting platforms like the Latino Media Fest, which gives visibility, resources and opportunities to Latina and Latino creatives on the rise. It truly is a celebration and showcase of inclusion for the community and the allies who collaborate to advance the pipeline of Latina and Latino storytellers in our industry,” said Sal Mendoza, Vice President, Diversity, Equity & Inclusion, NBCUniversal Media, LLC. Fest passes are now available at www.LatinoMediaFest.com. The latest programming details are announced via NALIP’s social media: Twitter (@nalip_org), Instagram (@nalip_org), and Facebook (Nalip Org). ABOUT NALIP The National Association of Latino Independent Producers (NALIP) is an established nonprofit organization that addresses the professional needs of Latinx content creators and industry professionals. NALIP stands as the premier Latino media organization, addressing for 20 years the most underrepresented and the largest ethnic minority in the country. NALIP’s mission is to discover, promote and inspire Latino content creators and diverse voices across all media platforms. NALIP serves the needs of diverse content creators including producers, performers, writers, directors, and industry professionals through events and programs such as the NALIP Media Summit, Latino Media Market, Latino Media Fest, Diverse Women in Media Forum, and Latino Lens Incubators. To learn more, visit nalip.org. Contact Details Paulette Kam pk@initiativepr.com Company Website https://www.nalip.org/

October 11, 2021 12:21 PM Eastern Daylight Time

Harrods enters the limited-edition sneaker market welcoming The Edit LDN

Stockwood Strategy

The UK’s leading online store for limited edition sneakers and high-end streetwear The Edit LDN, today announced the opening of its first ever UK boutique store in Harrods, one of London’s most famous department stores. Harrods visitors will be able to see, experience and buy the latest limited-edition sneakers from The Edit LDN. Already popular with royalty, celebrities and footballers, The Edit LDN is a leading online destination that sells the hottest and hardest to get sneakers and streetwear from brands including Yeezy, Jordan, Off-White and collaborations through to Supreme, among others to a wide community of fashionistas, collectors and investors. Just as premium sites like Farfetch address the fashion world, The Edit LDN showcases the latest sneakers and high-end streetwear. They connect premium resellers with a highly engaged, price agnostic and eager audience. Moses Rashid, Founder and CEO of The Edit LDN commented: “We want to expand and increase accessibility for people who want to own limited edition sneakers around the world. Being the first sneaker reseller in Harrods is a proud and milestone moment for the company and its great to see such a global mega brand engaging with the sneaker market, moreover, that we're the catalyst to make that happen. Harrods offers an amazing customer journey to their global customer base and this aligns completely with our approach, to offer the best in class service. In 18 months, we have expanded our community of buyers from avid sneaker fans to TV and film celebrities as well as professional footballers and royal families around the world. Opening in Harrods is a logical next step as we bring our unique proposition to their customer base”. The Edit LDN has established itself as a trusted source of authenticated and high quality new and pre-loved streetwear and sneakers. Their unabating focus on speed (to deliver purchased goods), customer service engagement and ensuring all goods are authenticated has been testament to the growth of the platform and community. Simon Longland, Head of Menswear at Harrods commented: “Over the past three years, menswear at Harrods has undertaken a huge transformation, that has been visible through our brand curation as well as the physical shop floor. Our goal has been to transform the menswear experience at Harrods and embrace the most important and desirable trends on the market, and the launch of The Edit LDN continues that strategy. Bringing The Edit LDN’s industry expertise to Harrods ensures that our customers have access to the latest and most exclusive styles on the market through a service level which is unmistakably Harrods.” Helen David, Chief Merchant at Kurt Geiger added: “We’ve been at the forefront of embracing the latest trends serving a wide and diverse range of customers. What used to be considered sportswear is now considered luxury, and the shoes that are the most wanted and the hottest tickets are now sneakers. Without this as part of our matrix at Harrods, we wouldn’t have a proper 360 luxury offer. Hosting The Edit LDN at Harrods is testament to our commitment of meeting our customer needs with the market-leader in the premium sneaker business. Our shared objective with The Edit LDN is to ensure that Harrods’ customers have access to the latest and best on the market to meet their lifestyle needs.” Looking ahead, Moses said: “This is a marketplace worth $6b a year globally and will grow 5x by 2030. The demand for sneakers is growing every day and we are at the heart of servicing this trend. It’s been a remarkable 18 months since we launched to now opening in Harrods, the world’s most iconic department store. We are in hyper growth and headed in the right trajectory as we scale the business globally. Our on-going funding round will enable us to move faster and achieve our goals“. About The Edit LDN Founded in 2020, The Edit LDN has quickly become the UK’s leading online consignment store for limited edition sneakers and high end streetwear, both new and pre-loved items. Their innovative platform connects premium resellers to a global audience offering a deluxe experience from discovery, packaging and delivery. Brands include Jordan, Yeezy, Louis Vuitton, Dior, Off-White, Supreme, Fear of God among others. The platform is fast becoming synonymous with speed of service, authenticity, diverse selection of secure payment methods, and first class customer service. The Edit LDN is the leading destination for resellers and their premium sneakers and streetwear. Through partnerships with styling services such as Thread.com and various concierge companies, The Edit LDN has a community of buyers celebrities to professional footballers and royal families around the world. Further information visit: www.theeditldn.com. You are welcome to follow us on LinkedIn, Facebook or Instagram About Harrods Harrods began as a wholesale grocer and tea merchant in east London, first opening its doors in 1834. Since then, it has grown to become the world’s most famous department store, known for its unrivalled range of luxury merchandise. As well as exclusive brands and myriad departments, one of Harrods’ most renowned attributes is its unparalleled service. Harrods continues to be guided by its philosophy of “anything is possible” and, to this day, our customers remain at the heart of everything we do. Harrods.com About Kurt Geiger Kurt Geiger is a premium footwear brand operating across the UK. It first opened its doors on Bond Street in 1963. Kurt Geiger's own brands for women, men and children include Kurt Geiger London, KG, Carvela and Miss KG. Kurt Geiger has operated the Harrods and Selfridges footwear departments for the past 25 years. This unique positioning sets Kurt Geiger apart as a distinctive and unparalleled multi-channel business selling third-party and owned brands through department store concessions. The brand has over 80 stores worldwide, kurtgeiger.com, as well as e-commerce concession sites and wholesale partners. Selling over four million pairs of shoes a year this makes Kurt Geiger the largest luxury footwear retailer in Europe. Contact Details The Edit LDN Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://www.theeditldn.com/

October 11, 2021 09:00 AM Eastern Daylight Time

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Osmo’s Halloween Sale Turns Learning Into A Fun Treat!

Osmo

Palo Alto-- Osmo announces a Halloween sale that turns learning into a fun treat for kids ages 3 to 10+. From 10/10 through 10/16, save 25% off select kits, games and bundles at PlayOsmo.com, Amazon, Target, BestBuy & other retailers. Kits and games on sale through PlayOsmo.com and multiple retailers include: Little Genius Starter Kit (base included) Genius Starter Kit (base included) Coding Starter Kit (base included) Creative Starter Kit (base included) Pizza Co. (base required) Detective Agency (base required) Super Studio Disney Mickey Mouse & Friends (base required) Super Studio Disney Princess (base required) Super Studio Disney Frozen 2 (base required) Math Wizard and the Secrets of the Dragons (base required) Math Wizard and the Magical Workshop (base required) Kits and games on sale through Amazon include: Little Genius Starter Kit for Fire Tablet (base included) Little Genius Starter Kit + Early Math Adventure for iPad + Case for iPad (base included) Math Wizard and the Secrets of the Dragons (iPad base included) Math Wizard and the Secrets of the Dragons (Fire base included) Math Wizard and the Magical Workshop (iPad base included) Math Wizard and the Magical Workshop (Fire base included) Math Wizard and the Amazing Airships (iPad base included) Math Wizard and the Amazing Airships (Fire base included) Math Wizard and the Enchanted World Games (iPad base included) Math Wizard and the Enchanted World Games (Fire base included) Super Studio Disney Mickey Mouse & Friends for iPad & Fire Tablet (base required) Super Studio Disney Princess for iPad & Fire Tablet (base required) Super Studio Disney Frozen 2 for iPad & Fire Tablet (base required) Pizza Co. for iPad (base included) Detective Agency for Fire Tablet (base included) Monster for iPad & Fire Tablet (base required) Genius Tangram for iPad & Fire Tablet (base required) Genius Words for iPad & Fire Tablet (base required) Genius Numbers for iPad & Fire Tablet (base required) Little Genius Sticks & Rings for iPad & Fire Tablet (base required) Little Genius Costume Pieces for iPad & Fire Tablet (base required) A full list of deals, including Amazon exclusives, can be viewed at Osmo’s Amazon store. Bundles on sales exclusively at PlayOsmo include: Math Wizard Bundle Pretend Play Bundle (Digital) Literacy Bundle Super Studio Artist Bundle A full list of deals at PlayOsmo.com can be viewed here. A full list of Osmo deals at Target can be viewed here. About Osmo Osmo is an award-winning STEAM brand whose products are used in over 50,000 classrooms and 2.5 million homes. It is building a universe of hands-on play experiences that nourish the minds of children by unleashing the power of imagination. The company brings physical tools into the digital world through augmented reality and its proprietary reflective artificial intelligence. Osmo is headquartered in Palo Alto, California, and is part of BYJU’S, a global leader in online learning. Learn more at PlayOsmo.com. For information about its educational division, Osmo for Schools, visit schools.playosmo.com. Contact Details Carolyn Kamii PR Carolyn Kamii +1 310-251-0550 carolynkpr@gmail.com Company Website http://www.playosmo.com

October 10, 2021 06:00 AM Pacific Daylight Time

MY.GAMES Venture Capital invests in three new studios

MY.GAMES

MY.GAMES Venture Capital, the investment arm of MY.GAMES, invested in three new partners: VOX, Tworogue Games, and Wideview Games. The total investments in the three studios amounted to around $3 mln. In all three deals, MGVC acquired minority stakes in the studios with options to purchase control later. The total money invested since MGVC was founded in 2017 has now exceeded $20 million according to the InvestGame platform. “We look at the market as a whole and invest in studios that work in genres with high reach and revenue potential. At the same time, we specifically focus on genres that we do not yet have in the MY.GAMES portfolio, which could significantly expand our expertise. One of our development goals is to diversify the gaming portfolio to the fullest with the possibility of further integrating the partner studios’ products into the group’s single ecosystem,” Executive Producer at MGVC Nikita Matsokin said. Tworogue Games was founded in Moscow and currently has 17 employees. The core team was formed back in 2016 and has been working together for five years. The studio is developing a mid-core mobile free-to-play hero collector RPG. Tworogue Games plans to create a unique experience in the battlers genre using new combinations of core gameplay and progression. The game is planned for release in 2022. WideView Games studio was founded in 2016 in Minsk. The team of 20 professionals has extensive experience in mobile development. Their Tamadog project was named Apple's Game of the Year in the category Tech & Innovation — AR: Russia. The studio is developing two mobile casual F2P games scheduled for next year’s release. WideView Games experiments with gameplay and meta-mechanics to create a unique and engaging gaming experience for casual audiences. VOX studio was founded in 2020 in Moscow. The studio with 16 employees is working on the VOX app for voice dating. To date, VOX has more than 14 million voice recordings or 8.5 years of listening to voice messages, more than 3 million formed couples, about a dozen tested hypotheses. Voice communication is unique in a way it offers greater immersion in communication for the participants, as well as greater interactivity. For MGVC, investing in VOX means expanding its investment areas with a possible future synergy of the group’s entire product portfolio. According to InvestGame, in the first half of 2021, MGVC entered the list of top 15 largest investment funds in the world. Over four years since its foundation, MGVC has consolidated 8 studios — the division's portfolio now includes more than 40 studios in total. About MY.GAMES: MY.GAMES is an international gaming brand developing, publishing and licensing games across the globe. MY.GAMES comprises 12 regional offices in Russia, Europe and the US, over 1,800 staff, and 14 in-house development studios creating titles and gaming services for the PC, consoles, and mobile devices. The company operates over 80 projects, with more than 150 titles in its portfolio including War Robots, Hustle Castle, Rush Royale, Left to Survive, Skyforge, and Allods Online. MY.GAMES portfolio includes renowned titles like Warface, ArcheAge, Perfect World, Revelation Online, Conqueror's Blade, Lost Ark, and more. Contacts for press: Dmitrii Lazarev PR International Corporate PR Manager, MY.GAMES Dmitrii.Lazarev@corp.my.com Stefano Petrullo Renaissance PR stefano@renaissancepr.biz Contact Details Emily Britt +44 7530 081191 emily@renaissancepr.biz Company Website https://mgvc.com/en

October 08, 2021 09:01 AM Eastern Daylight Time

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STARTING TODAY, SMALL BUSINESSES IN KING AND PIERCE COUNTIES MAY APPLY FOR $10,000 GRANTS FROM COMCAST RISE

Comcast Washington

Comcast today announced that small businesses owned by people of color in King and Pierce Counties, may now apply for a $10,000 grant from the Comcast RISE Investment Fund. Comcast will award $1 million in grants to 100 eligible businesses in these two counties, as well as technology and marketing resources to eligible businesses statewide. Comcast RISE Investment Fund Starting today, October 1, and through October 14, eligible businesses can apply for Comcast RISE monetary grants, and, or marketing and technology services at www.ComcastRISE.com. Winners will be notified in November. Local small businesses seeking more information about the $10,000 grants, may learn more about the Comcast RISE Investment Fund, eligibility requirements, and how to apply by watching this video: https://www.youtube.com/watch?v=QXVAf3-Mxys&t=21s The Investment Fund is an extension of Comcast RISE, the multi-year, multi-faceted initiative launched in October 2020 to support small businesses owned by people of color and provide the resources and tools they need to thrive for years to come. The Comcast RISE Investment Fund is focused on small businesses that have been in business for three or more years with 1-25 employees. Comcast RISE Marketing and Technology Services In addition to the Investment Fund, Comcast RISE, which stands for “Representation, Investment, Strength, and Empowerment,” provides the opportunity for small businesses owned by people of color nationwide to apply for one or more of the following support focus areas with the opportunity to receive one. Marketing Services: The following services from Effectv, the advertising sales division of Comcast Cable, and its creative agency, Mnemonic, are designed to help recipients with their marketing and media campaigns, including: Media: A linear TV media campaign to run over a 90-day period. Creative Production: Turnkey:30 TV commercial production, plus a media strategy consultation and 90-day media placement schedule. Consulting: Advertising and marketing consultations with local Effectv marketing, research, and creative teams to gain insights on how to drive business. Technology Makeovers: The state-of-the-art equipment and technology upgrade from Comcast Business includes computer equipment as well as Internet, Voice, and Cybersecurity services for up to a 12-month period. (Taxes and other fees may still apply for technology makeover services.) Monetary Grants: In round one, which was announced in April of 2021, the Comcast RISE Investment Fund provided $5 million in grants to 500 small businesses owned by people of color in five cities: Philadelphia/Chester, Houston, Atlanta, Chicago, and Detroit. The Comcast RISE Investment Fund will now provide an additional $6 million in grants to 600 small businesses owned by people of color in six cities: Miami, Houston, Oakland, Seattle, the Twin Cities, and Washington, D.C. All eligible applicants will receive a monthly Comcast RISE newsletter with educational content, and all small business owners can visit the Comcast RISE destination on the X1 platform featuring aggregated small business news, tips, insights, and more. Just say “Comcast RISE” into the X1 voice remote. To help drive awareness about the program and provide additional support and training in King and Pierce Counties, Comcast is partnering with the Seattle Metropolitan Chamber of Commerce, Seattle Latino Chamber of Commerce, Seattle Southside Chamber of Commerce, Tacoma-Pierce County Chamber of Commerce, and Greater Seattle Business Association (GSBA). Comcast’s Ongoing Commitment to Advancing Digital Equity Comcast RISE is part of an expanded Diversity, Equity, and Inclusion (DE&I) commitment that Comcast announced in June 2020, as well as an ongoing cross-company effort to address digital inequities. Over the next 10 years, Comcast is pledging $1 billion to programs and partnerships that will connect an estimated 50 million people with the skills, opportunities, and resources they need to succeed in an increasingly digital world. More information and the applications to apply for either the grant program or marketing and technology services are available at www.ComcastRISE.com. About Comcast Business Comcast Business offers Ethernet, Internet, Wi-Fi, Voice, TV and Managed Enterprise Solutions to help organizations of all sizes transform their business. Powered by an advanced network, and backed by 24/7 customer support, Comcast Business is one of the largest contributors to the growth of Comcast Cable. Comcast Business is the nation’s largest cable provider to small and mid-size businesses and has emerged as a force in the Enterprise market; recognized over the last two years by leading industry associations as one of the fastest-growing providers of Ethernet services. For more information, visit www.business.comcast.com or call 866- 429-3085. Follow on Twitter @ComcastBusiness and on other social media networks at http://business.comcast.com/social. About Effectv Effectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 35 million owned and represented subscribers. For more information, visit www.effectv.com. About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on broadband, aggregation, and streaming with over 56 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information. Contact Details Andy Colley Andy_Colley@Comcast.com Company Website https://washington.comcast.com/

October 01, 2021 08:25 AM Pacific Daylight Time

Virgin Money London Marathon using Restrata technology to help keep elite athletes COVID-Safe

Restrata

As the Virgin Money London Marathon returns to the city’s streets this Sunday, Restrata, a global contact tracing specialist, will be helping to keep the elite runners COVID-Safe with their cutting-edge technology. Already adopted by businesses and venues, as well as being used at international sporting tournaments, Restrata Platform is now being used to help ensure the world’s top marathoners arrive at the starting line in Greenwich for the 41 st London Marathon. In addition to daily Covid testing, the 100 elite athletes scheduled to take part in the Virgin Money London Marathon, including defending champion and world record holder, Brigid Kosgei, as well as their support staff, are wearing a Restrata tag in the elite hotel. This device means that if a positive case of Covid is recorded, it’s fast and simple to identify who else has shared the same space, at the same time, so that the necessary safety measures can be put in place to prevent any spread of the virus. Restrata Platform was initially designed to protect workers in the energy and industrial sector and ensure their safety. Having been further developed and successfully implemented at cricket tournaments for the Pakistan Super League (PSL), Indian Premier League (IPL) and the English Cricket Board (ECB), Restrata is proud to be part of bringing back large-scale sporting events in a safe, controlled way. Botan Osman, CEO, Restrata, comments: “Supporting the Virgin Money London Marathon this year is incredibly exciting for Restrata. As an international business much of our work is carried out overseas, so with the final stage of the race just a short sprint from our London office, and being a Londoner myself, this project is close to our hearts. “Helping to keep the elite team and their support staff safe with Restrata Platform and our contact tracing technology will ensure that the runners enter the race in top form and with 100% confidence. We're delighted to be able to support Hugh Brasher and his team in staging such a prestigious sporting event.” Hugh Brasher, Event Director of London Marathon Events, adds: “London Marathon Events is delighted to be working with Restrata to ensure we have accurate data to keep our elite athletes safe and healthy as they prepare for the Virgin Money London Marathon. “In this uncertain world, the Restrata technology gives us certainty in planning for some incredible racing between our elite athletes and para-athletes on Sunday 3 October at the 41st London Marathon.” About Restrata Founded in 2006, Restrata has been a pioneer in smart tech solutions that help multi-nationals safeguard their people, strategic assets, and physical infrastructure in some of the most challenging operating environments in the world. Restrata Platform is an integrated safety, security, and mobility cloud-based software. It is designed to manage the safety of people across sites, offices, and countries around the globe. In response to the pandemic, Restrata developed a COVID-Safe module within the Platform, creating a technology-enabled bio-secure environment for the safe return to operations in any industry. The Restrata Platform is already operational across offices, companies, venues, and international tournaments around the world. And in our uncertain world, The Restrata Platform can flex to address most safety and security concerns, leaving you and your workforce as protected and resilient as possible. restrata.com About the London Marathon The London Marathon was first held on 29 March 1981 and the millionth finisher in the history of the event crossed the line in 2016. The 40th Race took place on Sunday 4 October 2020 with elite races on a biosecure closed-loop circuit around St James's Park and 37,966 runners around the world running the virtual Virgin Money London Marathon on the course of their choice any time from 00:00:00 to 23:59:59 BST. Participants were able to download the Virgin Money London Marathon app powered by TCS to record their run. All finishers received a New Balance finisher's t-shirt and medal. In 2019 the Virgin Money London Marathon raised £66.4 million for charity, setting a new Guinness World Record for an annual one-day charity fundraising event for a 13th successive year. This brought the total raised for charity since 1981 to more than £1 billion. London Marathon Events gifts its surplus each year to The London Marathon Charitable Trust. Since 1981, The London Marathon Charitable Trust has awarded grants totalling in excess of £93 million to more than 1,490 projects in London and across the UK. Contact Details Fox Agency Chloe Murray +44 7961 116568 chloe@fox.agency Company Website https://www.restrata.com

October 01, 2021 05:47 AM Eastern Daylight Time

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Why Women Are Driving Mobile Gaming’s Popularity and Competition Worldwide

YourUpdateTV

Mobile gaming has shot to the top of the video game industry, now representing 60% of the market, and growing. While the traditional video games industry still remains a male-dominated category, one of the fastest growing segments in mobile gaming is growth largely being driven by women, who love to compete. According to Skillz, the leading mobile games platform that powers over two billion tournaments every year, nearly 60% of players on its platform are female. What’s more, 64% of women today say they prefer mobile games over other platforms. Skillz mobile games platform that’s accessible to everyone, connects players in fair, fun and meaningful competition, with the chance to win world-class prizes in the games they love to play. Skillz offers hundreds of FREE casual mobile games across a variety of genres such as puzzle, board, word games, and more. The company recently introduced Big Buck Hunter: Marksman, a new competitive mobile game based on an iconic arcade franchise that women have been playing and competing on for over two decades. In celebration of its release, a two-day live and virtual Skillz-powered Mobile Division Tournament featuring the Big Buck Hunter: Marksma n game will debut at this year’s 14th Annual Big Buck Hunter World Championship being held October 1-2, 2021 in Chicago. Players of all skill levels around the world can compete for a chance to win a $5,000 grand prize. The Big Buck Hunter World Championship draws the best Big Buck Hunter arcade game players competing in an epic two-day double-elimination tournament for a piece of the $100,000 prize. Over 20,000 Big Buck Hunter players attempted to qualify for the tournament this year. During a nationwide media tour on September 29 th, in conjunction with YourUpdate TV and D S Simon Media, Sara Erlandson, a four-time Big Buck Hunter World Champion and George Petro, Founder of Play Mechanix and developer of one of the most popular games women love to compete and play discussed: How mobile gaming is evolving as a major growth category. What is the motivation driving women like Sara Erlandson to become avid mobile gamers and more importantly, inspiring them to compete professionally. What makes mobile gaming so appealing, especially for women, and how can players compete with free apps like Skillz competitive mobile games platform. The thriving social community and camaraderie behind the Big Buck Hunter video game franchise, comprising millions of fans around the world who travel far and wide every year to compete. What’s happening both live and virtually at this year’s 14th annual Big Buck Hunter World Championship October 1-2. How can gamers participate, get involved, and find out more information. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

September 30, 2021 10:35 AM Eastern Daylight Time

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