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Modern-day Content Machines: Search Berg's Content Marketing Prowess Raises the Bar for Agencies All Over

Rev Up Marketers

In an era where artificial intelligence dominates content creation, Search Berg is proving that human-crafted content remains king. The digital marketing agency has set a new standard in the industry by consistently delivering an astounding volume of high-quality, manually created content that significantly boosts clients' search engine rankings and key performance metrics. In the digital realm, content is often likened to currency. If that's the case, Search Berg's clients find themselves with coffers overflowing. The agency's approach to content creation is akin to a master artisan's workshop, where quality and craftsmanship reign supreme. It wouldn't be uncommon to see an average SEO client get 200+ content assets on various platforms over the course of a year. This substantial output isn't driven by quotas, but rather stems from the company's commitment to comprehensive, value-driven strategies. "While we've observed websites ranking with AI-generated content, the longevity, connection, and engagement tell a different story," says Aaron Tyler, Chief SEO Strategist at Search Berg. "Our human-first approach ensures that each piece of content resonates with the target audience, fostering genuine engagement and lasting results." The company's strategy challenges the growing trend of AI-dependent content creation in the digital marketing industry. By prioritizing human creativity and expertise, Search Berg has consistently delivered content that not only ranks well but also creates meaningful connections with readers. Key highlights of Search Berg's content marketing approach include: Volume with Quality: A rich tapestry of content, naturally woven throughout the year Improved SEO Metrics: Significant enhancements in time spent on page, engagement, and conversion rates Long-term Success: Sustained search engine rankings and audience connection leading to greater business success "Our clients' success stories speak volumes about the effectiveness of our approach," Tyler adds. "We're not just improving rankings; we're helping businesses build lasting relationships with their audience through content that truly resonates." Search Berg's achievements in content marketing underscore the enduring value of human creativity in an increasingly automated digital landscape. As the company continues to refine its approach, it sets a new benchmark for content marketing agencies worldwide. About Search Berg Search Berg is a leading digital marketing agency specializing in SEO and content marketing. With a focus on human-crafted, high-quality content, the company has established itself as a trailblazer in delivering exceptional results for clients across various industries. Contact Details Search Berg Aaron Tyler +1 855-444-4777 contact@searchberg.com Company Website http://www.searchberg.com

October 08, 2024 07:54 AM Eastern Daylight Time

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SPARK Microsystems to Demonstrate Bit-Perfect Wireless Audio Delivery at AES Show 2024 NY

SPARK Microsystems

SPARK Microsystems, a Canadian fabless semiconductor company specializing in next-generation short-range wireless communications, will showcase an industry-first breakthrough in wireless audio delivery at AES Show 2024 NY (October 8 -10, Jacob Javits Convention Center, New York). At the event, SPARK will share the results of an exhaustive third-party expert analysis comparing SPARK ultra-wideband (UWB) digital audio performance versus the performance delivered with a digital wire. On Thursday, October 10, 11AM in Demo Room 3D04, audio industry expert Jeff Anderson will present an audio transmission data comparison of UWB and straight S/PDIF wire links at data rates up to 24 bits and 96Ks/s. In a major breakthrough for the audio industry and a giant leap beyond legacy Bluetooth wireless, the results will show that SPARK UWB audio delivery is indistinguishable from a wired transmission, exhibiting bit-perfect fidelity. Data shows that the SPARK UWB transmission scheme delivers a pristine, uncorrupted audio bit depth at ultra-low latency. Headsets, speakers and audio equipment harnessing this bit-perfect performance profile can deliver wired-like sound quality – without the wires. AES Show 2024 NY attendees are invited to experience SPARK’s breakthrough wireless audio quality for themselves via demonstrations of SPARK’s headset demo kit. Delivering pristine uncompressed 96kHz 24-bit audio quality, the SPARK UWB audio technology featured in the headset design ensures that listeners can enjoy their music and entertainment with flawless sound fidelity. SPARK’s headset demo kit offers support for up to 96kHz stereo audio and a 48kHz 16-bit microphone back channel with an impressive low latency of sub-7ms, making the technology ideal for applications where clear, uninterrupted communication is essential. SPARK audio technology far outperforms legacy Bluetooth in data throughput, low latency and power efficiency, while enabling lower latency and significantly lower power consumption than Wi-Fi-based audio technologies to ensure longer battery life. “SPARK’s reputation for audio excellence has been embraced by prestigious audio brands from Focal to Sonus Faber,” said Fares Mubarak, Chief Executive Officer, SPARK Microsystems. “Expert analysis now affirms what these brands and their discerning customers already know – SPARK’s wireless audio delivery performance is unrivaled. I’m looking forward to meeting with attendees, customers and stakeholders at AES Show 2024 NY to discuss the future of wireless audio delivery.” AES Show 2024 NY attendees are invited to visit SPARK Microsystems at Booth 542 for live demonstrations of SPARK’s headset demo kit. Audio industry expert Jeff Anderson will present his research and findings on Thursday, October 10, 11AM, in Demo Room 3D04. About SPARK Microsystems​ SPARK Microsystems is building next generation short-range wireless communication devices. SPARK provides high data rate and very low latency wireless communication links at an ultra-low power profile, making it ideal for personal area networks (PANs) used in mobile, consumer and IoT-connected products. Leveraging patented technologies, SPARK Microsystems strives to minimize and ultimately eliminate wires and batteries from a wide range of applications while delivering a wired-like performance. For more information, please visit www.sparkmicro.com.​ Contact Details Jenna Beaucage +1 508-340-6851 jbeaucage@rainierco.com Company Website https://www.sparkmicro.com

October 07, 2024 01:03 PM Eastern Daylight Time

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Webgility CEO Reveals How AI is Leveling the Playing Field for Small Ecommerce Businesses

eCommerceFastlane

FOR IMMEDIATE RELEASE In a groundbreaking episode of the eCommerce Fastlane podcast, host Steve Hutt interviews Parag Mamnani, Founder and CEO of Webgility, about the transformative impact of AI on small ecommerce businesses. The episode, released today, offers invaluable insights for Shopify store owners looking to harness the power of AI to compete with larger corporations. Mamnani, with over two decades of experience in the ecommerce industry, shares how Webgility's innovative AI-powered platform is revolutionizing operations for more than 20,000 businesses. The company processes an impressive 87 million transactions annually, demonstrating its significant role in the ecommerce ecosystem. "AI is not just for big businesses anymore," Mamnani states. "Our goal at Webgility is to make AI accessible and practical for small ecommerce brands, helping them automate operations, reduce costs, and gain actionable insights." Key highlights from the podcast include: 1. The introduction of Webgility's AI assistant simplifies complex data analysis and automates routine tasks. 2. How AI-powered solutions can help small businesses compete more effectively in the crowded ecommerce space. 3. Strategies for leveraging AI to improve customer acquisition and retention. 4. The importance of streamlined financial management in preparing for high-volume sales periods like Black Friday and Cyber Monday. Hutt, a former Senior Customer Success Manager at Shopify, emphasizes the timeliness of this discussion. "As we approach the 2024 holiday season, Shopify store owners must understand how AI can give them a competitive edge," he says. The episode also addresses common concerns about AI adoption, with Mamnani offering practical advice on overcoming implementation hurdles. He predicts that by 2025, AI will be an integral part of ecommerce operations, from inventory management to customer service. eCommerce Fastlane continues to be a leading resource for Shopify entrepreneurs, providing actionable strategies and insights from industry experts. This episode is now available on all major podcast platforms. For more information about Webgility and its AI-powered solutions, visit webgility.com. About eCommerce Fastlane: eCommerce Fastlane is a weekly podcast hosted by Steve Hutt, featuring conversations with partners and subject matter experts who share proven strategies to help build, manage, grow, and scale successful Shopify-powered businesses. Contact: Steve Hutt Host, eCommerce Fastlane steve@ecommercefastlane.com For more information and detailed show notes, visit: https://ecommercefastlane.com/podcast/episode-360 Contact Details Steve Hutt steve@ecommercefastlane.com

October 05, 2024 10:14 AM Eastern Daylight Time

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Su-vastika, an Indian Startup, has Announced the Launch of 1S to 48S Wireless Handheld Cell Voltage Tester

Rev Up Marketers

Su-vastika, a popular Indian Startup in the Green energy space, has announced the launch of a pocket-sized 1S to 48S Handheld Cell Voltage Tester to help users maximize their battery life. Developed under the mentorship of Kunwer Sachdev (founder Su-kam), this HandHeld Cell Voltage Tester aims to help maintain peak battery performance by monitoring battery health. Its unique, simple touch operation helps anyone to accurately measure the cell voltage of each cell within a battery pack, getting a clear and concise assessment of the overall condition. This can measure the cell voltage wirelessly through Bluetooth and Wi-Fi with an accuracy of 1%, which gives the user an idea of how BMS works in the lithium battery pack. Also, it has proprietary software that can be downloaded through the iOS and Android applications on mobile phones. As one of the major works of BMS is to equalize the battery cell voltages and in case of any cell voltage not being equalized due to any reason, it will give the alarm and give the data through Bluetooth and wifi. One can change the BMS or the particular cell of the lithium battery pack in case the cell voltages are not appropriately balanced. Su-vastika already has a patent for this cell measuring technology and is working on the next model to be launched in 2025. Talking to the media, Kunwer Sachdev said, "Our 1S to 48S Handheld Cell Voltage Tester not only helps rapidly and accurately access the performance of your batteries, but it also helps anyone to track battery health and identify potential issues. By detecting faults early, users can now take proactive steps to address them, thus helping to prolong battery life and ensuring optimal performance." He also told the media that the company is soon working on other models, developing the model up to 120S and launching the next model with the IR measurements of the battery pack and cell pack level. Key Product Features: Simultaneous Voltage Measurement: Temperature ports: Real-Time Data Analysis: Versatile Applications: Key Advantages: The Handheld Cell Voltage Tester by Su-vastika comes with Wireless Connectivity and Data monitoring. Customers can view the battery voltage data directly on their device's screen.,. The data is updated in real-time, allowing remote monitoring and data recording to be analyzed or used for comparison. Users can start by pairing the tester to their device using Bluetooth or Wi-fi. They can then use the app developed to view and analyze the data. The tester sends the battery voltage data to their device wirelessly. To learn more about 1S to 48S Handheld Cell Voltage Tester, visit: https://suvastika.com/ About Kunwer Sachdev, Mentor of Su-vastika Su-kam Power Systems founder and visionary entrepreneur Kunwer Sachdev has helped Su-vastika get over 15 Technology patents in a short period out of 60 filed by them. Kunwer Sachdeev is also known for offering his unique and expert perspective on innovation, leadership, and company expansion, which have elevated him to a reputable position in the international entrepreneurial community. About Su-vastika Su-vastika is a popular power storage solutions provider based in India. The company develops products like Inverters, UPS, Solar PCU, Solar inverters, Lithium LifepO4 batteries, and the Online UPS. The company is also making lift power backups called emergency rescue devices, which can provide backup to the lifts and escalators without any power break, and lifts and escalators run seamlessly without feeling any break or jerk during power failures. Another central area where the company is focussing is Energy Storage systems, where we are developing ESS with built-in lithium batteries and External Lithium batteries as long backup operations. Another area where the company focuses on testing equipment for lithium batteries is that We have developed the ATS (Automatic Testing System to test lithium batteries in different chemistries. Also, we have developed in-house ATS for testing inverters, UPS, and Solar Inverters. Su-vastika, under the guidance of Kunwer Sachdev, has also developed in-house ATS to test the transformers’ ATS for Solar Inverter testing and Lift UPS ATS, etc. The Inverter man of India is back on his journey with full speed and mentoring companies to reach their goal as well. Contact Details Su-vastika Systems Private Limited Manish Roshan manish@suvastika.com Company Website https://suvastika.com/

October 04, 2024 11:28 AM Eastern Daylight Time

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PathAI Announces Collaboration with the Crohn’s & Colitis Foundation to Advance Novel IBD Research and Development

PathAI

PathAI, a global leader in artificial intelligence (AI) and digital pathology solutions, today announced a partnership with the Crohn’s & Colitis Foundation. The collaboration will empower academic and biopharmaceutical researchers to unlock insights into inflammatory bowel disease (IBD) through the unique combination of quantitative histopathology data and well-characterized multi-modal clinical and molecular data. Quantitative histopathology data will be derived from the deployment of PathAI's IBD Explore ™ and AIM-HI UC ™ algorithm products 1 on digitized histology images from the Crohn’s and Colitis Foundation’s IBD Plexus ​Ⓡ dataset. The parties will also pursue collaborative research using their complementary assets aimed at advancing the field of IBD research.​ Despite the current array of treatment options in ulcerative colitis and Crohn’s disease, remission rates in induction trials are still less than 50%, revealing a therapeutic ceiling in the treatment of both diseases and potential challenges that need to be addressed 2-5. PathAI’s IBD Explore algorithm utilizes AI-powered histopathology analysis to provide detailed insights into the tissue’s inflammatory microenvironment. IBD Explore has the potential to lead to the discovery of novel biomarkers 6,7, disease subtypes, and treatment targets. Meanwhile, AIM-HI UC is the only AI-powered Geboes scoring tool that provides automated subgrade-level scores to accurately and reproducibly measure histological stage and improvement for ulcerative colitis research and clinical trials. “We are thrilled to collaborate with the Crohn’s & Colitis Foundation, the leading nonprofit organization in the IBD space, as a preferred partner to meaningfully advance our understanding of IBD through this unique combination of datasets,” said Andy Beck, MD, PhD, co-founder and CEO of PathAI. “By partnering with PathAI, we aim to uncover valuable insights from well-characterized pathology images, enhancing our understanding of IBD at the microscopic level and paving the way for novel biomarkers, refined disease subtypes, and potential therapeutic targets,” said Angela Dobes, SVP IBD Plexus, Crohn’s & Colitis Foundation. By combining IBD Plexus’ deeply curated multimodal data, including its large-scale digitized pathology archive, with advanced AI analysis by PathAI, this collaboration aims to enhance researchers’ understanding of the histological factors of IBD to drive novel discoveries that improve quality of life for the millions of Americans living with these diseases. For more information on licensing a joint dataset from PathAI and the Crohn’s and Colitis Foundation, please reach out to bd@pathai.com. Register for a free demo of PathAI’s algorithm products here. Footnotes IBD Explore and AIM-HI UC are For Research Use Only. Not for use in diagnostic procedures. Danese S. et al. Unmet medical needs in ulcerative colitis: an expert group consensus. Dig. Dis. 2019;37(4):266–283. doi: 10.1159/000496739. https://www.ncbi.nlm.nih.gov/pubmed/30726845 Colombel J.F. et al. Discrepancies between patient-reported outcomes, and endoscopic and histological appearance in UC. Gut. 2017;66(12):2063–2068. doi: 10.1136/gutjnl-2016-312307. https://www.ncbi.nlm.nih.gov/pubmed/27590995 Colombel J.F. et al. Effect of tight control management on Crohn's disease (CALM): a multicentre, randomised, controlled phase 3 trial. Lancet. 2017;390(10114):2779–2789. doi: 10.1016/S0140-6736(17)32641-7. Alsoud D. et al. Breaking the therapeutic ceiling in drug development in ulcerative colitis. Lancet Gastroenterol Hepatol. 2021;6(7):589–595. doi: 10.1016/S2468-1253(21)00065-0. Shamshoian et al. 2024. United European Gastroenterology Week. ePoster PP0375. Griffin et al. 2024. European Crohn’s and Colitis Organisation. P008. About PathAI PathAI is the only AI-focused technology company to provide comprehensive precision pathology solutions from wet lab services to algorithm deployment for clinical trials and laboratory use. Rigorously trained and validated with data from more than 15 million annotations, its AI-powered models can be leveraged to optimize the analysis of pathology samples, with the potential to improve efficiency and accuracy of pathology interpretation, as well as to better gauge therapeutic efficacy and accelerate drug development for complex diseases. PathAI is headquartered in Boston, MA. For more information, please visit www.pathai.com. About the Crohn’s & Colitis Foundation The Crohn’s & Colitis Foundation is the leading nonprofit organization focused on both research and patient support for inflammatory bowel disease (IBD), with the mission of curing Crohn’s disease and ulcerative colitis and improving the quality of life for the millions of people living with IBD. The Foundation’s work is dramatically accelerating the research process, while also providing extensive educational and support resources for patients and their families, medical professionals, and the public. To learn more about the IBD Plexus program, visit www.crohnscolitisfoundation.org/research/plexus. Contact Details SVM Public Relations and Marketing Communications +1 401-490-9700 pathai@svmpr.com Company Website https://www.pathai.com/

October 03, 2024 10:00 AM Eastern Daylight Time

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Intus Care Announces Launch of CareHub, an Integrated EMR System for PACE

Intus Care

Intus Care, a technology leader in the PACE market, will be previewing CareHub at the 2024 National PACE Association (NPA) Annual Conference in San Diego October 13-16. The product, set for an availability in 2025, is the one-stop-shop EMR and practice management system for workflows to manage PACE’s value-based care model, revolutionizing how interdisciplinary care teams, quality, and compliance managers care for older adults with complex healthcare needs. CareHub by Intus Care is modernizing the technology stack for complex care delivery. For the first time, PACE programs will have a value-based care management system for interdisciplinary care teams (IDT) to: Automate their tedious tasks in a single interface Harness generative artificial intelligence to ease the burden of documentation Access insights through predictive analytics to prioritize their daily workflows Leverage bidirectional data infrastructure for next generation interoperability With several customers already signed on, Intus Care is opening the implementation list for additional partners in 2025. Attendees at NPA 2024 will get an exclusive first look at the innovative features and capabilities that make CareHub the partner for the model of care. Enabling PACE & Building Momentum for 2025 with CareHub During the NPA 2024 event, Intus Care will showcase CareHub, allowing attendees to experience the platform and services available designed to improve staffing efficiency, communication, and patient care. This demo offers an early glimpse into how the product will partner with programs when it officially launches in 2025. “As a natural evolution from our Population Health Analytics and Integrated Care Services products, CareHub addresses three critical unmet needs in the PACE community, which are prevalent across value-based care systems. These needs include reducing staff documentation and administrative burden, integrating disparate data systems, and enabling actionable workflows for interdisciplinary care teams to provide high-quality participant care,” says Robbie Felton, CEO at Intus Care. The NPA 2024 event provides Intus Care with the opportunity to introduce CareHub alongside its suite of existing products. CareHub is the orchestration of comprehensive care management, data driven insights, and integrated workflow solutions. Key examples include EMR, CRM, and Intus Care’s IRIS and Population Health Analytics tools with more to come. Innovating through Deep Partnership with PACE Partners In order to ensure CareHub deeply meets the needs of the PACE community, Intus Care has collaborated with 18 PACE organizations, representing nearly 20,000 participants across the country, as part of its CareHub Product Steering Committee. Through a series of virtual and in-person focus groups, Intus Care gained invaluable insights into the challenges faced by every discipline using CareHub. These sessions have addressed key areas such as IDT coordination, task management, quality and compliance, CMS and state reporting, and health plan management analytics. This deep collaboration has shaped each module, ensuring CareHub is designed to streamline workflows and meet the specific needs of PACE programs. The company is excited to showcase the result of these impactful partnerships. Streamline IDT Coordination through Integrated Workflow Solutions CareHub is uniquely built for interdisciplinary workflows, with an IDT huddle tool and 360-degree view of patient information including clinical and non-clinical insights through a single platform. IDT Morning Meeting AI Intus Suggestions Assessments Care Planning Comprehensive Care Management to Optimize Clinical Outcomes The integrated, easy-to-use modules make it easy for team members to collaborate, communicate, and document so participants receive the right care at the right time. Task Management Notes Scheduling Transportation Patient History Enable Quality, Compliance, and Health Plan Management through Tech Modernization CareHub enhances service coordination with comprehensive compliance tracking and reporting capabilities, including robust tools for claims processing, audits, billing, and authorizations. SDAGs Enrollments Disenrollments Reporting Authorizations What to Expect in 2025 When CareHub launches in 2025, it will offer a care orchestration platform that ensures that complex care for older adults is efficient, compliant, and centered around value-based care outcomes. For more information and to schedule a demo or consultation, reach out through Intus Care’s website. About Intus Care Intus Care creates technology and services for PACE and value-based care organizations to achieve operational efficiency and better clinical and financial outcomes. Intus Care currently works with over 60 PACE programs across 16 states. Visit our website to learn more intuscare.com. Contact Details SVM Public Relations +1 401-490-9700 intuscare@svmpr.com Company Website https://www.intuscare.com/

October 03, 2024 10:00 AM Eastern Daylight Time

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Direxion Launches Netflix and Taiwan Semiconductor Manufacturing Single Stock Leveraged and Inverse ETFs

Direxion

Furthering their continued success with Single Stock Leveraged and Inverse ETFs, Direxion, a leading provider of tradeable and thematic ETFs, today announced the launch of two additional pairs. These four funds allow active traders to obtain magnified, or inverse, exposure to the daily performance of the common stock of Netflix, Inc., or Taiwan Semiconductor Manufacturing Co., Ltd., through either the Direxion Daily NFLX Bull 2X Shares ( Ticker: NFXL ) and Direxion Daily NFLX Bear 1X Shares ( Ticker: NFXS ), or the Direxion Daily TSM Bull 2X Shares ( Ticker: TSMX ) and Direxion Daily TSM Bear 1X Shares ( Ticker: TSMZ ). “Direxion launched its first two pairs of single stock leveraged and inverse ETFs just over two years ago, amassing more than $3 billion in the expanding suite since,” said Direxion Managing Director, Edward Egilinsky. “Netflix and Taiwan Semiconductor Manufacturing are two of the hottest names in the retail space, lending themselves well to tactical trading in response to potential company events and market sentiment. We look forward to expanding our suite of single stock leveraged and inverse ETFs in the near future.” As ground-breaking products built for active traders, Direxion’s pairs of single stock leveraged and inverse ETFs are meant to be used for short-term trading purposes. Leveraged and inverse single stock ETFs should not be viewed as buy and hold investments, but rather trading tools for traders with a high risk tolerance. In addition, unlike traditional ETFs, or even other levered and/or inverse ETFs, these ETFs track the price of a single stock rather than an index, eliminating the benefits of diversification. All Direxion leveraged and inverse ETFs are intended only for investors with an in-depth understanding of the risks associated with seeking leveraged investment results, and who plan to actively monitor and manage their positions. There is no guarantee these ETFs will meet their objective. Please visit the Direxion Leveraged and Inverse ETF Education Center, where you will find educational brochures, videos, and a self-paced online course to help you understand if leveraged ETFs are right for you. About Direxion: Direxion equips investors who are driven by conviction with ETF solutions built for purpose and fine-tuned for precision. These solutions are available for a broad spectrum of investors, whether executing short-term tactical trades, or investing in thematic strategies. Direxion’s reputation is founded on developing products that precisely express market perspectives and allow investors to manage their risk exposure. Founded in 1997, the company has approximately $48.6 billion in assets under management as of September 30, 2024. For more information, please visit www.direxion.com. There is no guarantee that the Funds will achieve their investment objectives. For more information on all Direxion Shares ETFs, go to www.direxion.com, or call us at 866.301.9214. An investor should carefully consider a Fund’s investment objective, risks, charges, and expenses before investing. A Fund’s prospectus and summary prospectus contain this and other information about the Direxion Shares. To obtain a prospectus and summary prospectus call 866-476-7523 or visit our website at direxion.com. A Fund’s prospectus and summary prospectus should be read carefully before investing. Investing in the funds involves a high degree of risk. Unlike traditional ETFs, or even other leveraged and/or inverse ETFs, these leveraged and/or inverse single stock ETFs track the price of a single stock rather than an index, eliminating the benefits of diversification. Leveraged and inverse ETFs pursue daily leveraged investment objectives, which means they are riskier than alternatives which do not use leverage. They seek daily goals and should not be expected to track the underlying stock’s performance over periods longer than one day. They are not suitable for all investors and should be utilized only by investors who understand leverage risk and who actively manage their investments. The Funds will lose money if the underlying stock’s performance is flat, and it is possible that the Bull Fund will lose money even if the underlying stock’s performance increases, and the Bear Fund will lose money even if the underlying stock’s performance decreases, over a period longer than a single day. An investor could lose the full principal value of his or her investment in a single day. Investing in the Funds is not the same as investing directly in NFLX or TSM. Entertainment Industry Risk — Companies in the entertainment industry may be impacted by the high costs of research and development of new content and services in an effort to stay relevant in a highly competitive industry, and entertainment products may face a risk of rapid obsolescence. Entertainment companies are subject to risks that include cyclicality of revenues and earnings, changing tastes and topical interests, and decreases in the discretionary income of their targeted consumers. Consumer Discretionary Sector Risk — Because companies in the consumer discretionary sector manufacture products and provide discretionary services directly to the consumer, the success of these companies is tied closely to the performance of the overall domestic and international economy. Semiconductor Industry Risk – Semiconductor companies may face intense competition, both domestically and internationally, and such competition may have an adverse effect on such companies’ profit margins. Semiconductor companies may have limited product lines, markets, financial resources or personnel. Companies in the semiconductor industry may have products that face obsolescence due to rapid technological developments and frequent new product introduction, unpredictable changes in growth rates and competition for qualified personnel. Netflix, Inc. Investing Risk – Issuer-specific attributes may cause an investment held by the Fund to be more volatile than the market generally. The value of an individual security or particular type of security may be more volatile than the market as a whole and may perform differently from the value of the market as a whole. As of the date of this prospectus, in addition to the risks associated with companies in the consumer discretionary sector, and more specifically the entertainment industry, Netflix, Inc. faces risks related to maintaining and expanding membership for its streaming services; competition in the entertainment video market; unforeseen costs or liability in connection with content that is acquired, produced, licensed and/or distributed through its service; the ability to manage change and growth in its business; costs and challenges associated with strategic acquisitions and investments; regulatory changes and legal issues; protecting its intellectual property; consumer data privacy issues; and network operators handling and changing data access. Taiwan Semiconductor Manufacturing Co., Ltd. Investing Risk – Issuer-specific attributes may cause an investment held by the Fund to be more volatile than the market generally. The value of an individual security or particular type of security may be more volatile than the market as a whole and may perform differently from the value of the market as a whole. As of the date of this prospectus, in addition to the risks associated with companies in the semiconductor sector, TSM faces risks associated with: the highly competitive nature of the semiconductor industry; economic and market uncertainty; reductions in demand for its products; potential concentration of revenues in a few large clients; geopolitical events and pandemics; adequate protection of technology or other intellectual property; exchange rates; reliance on third parties to manufacture products; possible shortages of equipment or materials needed to manufacture products; cybersecurity attacks and data breaches; system failures or outages; potential incompatibility of product with some or all industry standard software and hardware; increases in costs; adverse government regulations; regulatory compliance costs; litigation; taxes; indebtedness; and the ability to attract and retain high quality talent. Direxion Shares Risks – An investment in each Fund involves risk, including the possible loss of principal. Each Fund is non-diversified and includes risks associated with a Fund concentrating its investments in a particular security, industry, sector, or geographic region which can result in increased volatility. A Fund's investments in derivatives such as futures contracts and swaps may pose risks in addition to, and greater than, those associated with directly investing in securities or other investments, including imperfect correlations with underlying investments or the Fund's other portfolio holdings, higher price volatility and lack of availability. As a result, the value of an investment in a Fund may change quickly and without warning. Risks of the Funds include Effects of Compounding and Market Volatility Risk, Derivatives Risk, Counterparty Risk, Rebalancing Risk, Intra-Day Investment Risk, Netflix, Inc. or Taiwan Semiconductor Manufacturing Co., Ltd. Investing Risk, Market Risk, Industry Concentration Risk, Cash Transaction Risk, Indirect Investment Risk, and risks specific to the consumer discretionary sector, entertainment industry or semiconductor industry. Additional risks include, for the Direxion Daily NFLX Bull 2X Shares and Direxion Daily TSM Bull 2X Shares, Leverage Risk and Daily Correlation Risk, and for the Direxion Daily NFLX Bear 1X Shares and Direxion Daily TSM Bear 1X Shares, Shorting or Inverse Risk as well as Daily Inverse Correlation Risk. Please see the summary and full prospectuses for a more complete description of these and other risks of the Funds. Distributor: ALPS Distributors, Inc. Contact Details Ditto Public Relations Danielle Black, AD direxion@dittopr.co Company Website https://www.direxion.com/

October 03, 2024 09:00 AM Eastern Daylight Time

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Focal Chooses SPARK Microsystems’ UWB Wireless Tech for New HiFi DIVA UTOPIA Speakers

SPARK Microsystems

SPARK Microsystems, a Canadian fabless semiconductor company specializing in next-generation short-range wireless communications, today announced its collaboration with Focal, the renowned French audio brand, in the development of the revolutionary DIVA UTOPIA loudspeaker. This collaboration brings together Focal’s expertise in high-fidelity audio with SPARK’s Ultra-Wideband (UWB) technology, delivering a high-performance wireless audio experience. The DIVA UTOPIA is Focal’s first connected, wireless active loudspeaker, designed to meet the demands of those seeking exceptional sound quality with the convenience of modern wireless technology. SPARK’s SR1020 wireless transceiver leverages UWB technology to supply the data transmission between the two speakers, delivering uncompressed audio with ultra-low latency, setting a new standard for wireless audio performance. “Our collaboration with Focal showcases the advantages of SPARK’s UWB in delivering high-resolution audio without the limitations of traditional wireless technologies,” said Julie Delamarre, SPARK Microsystems, Senior Vice President of Worldwide Sales. “The DIVA UTOPIA is a great example of how a UWB wireless connection ensures every note is transmitted with the highest fidelity.” SPARK’s UWB connectivity allows for a seamless wireless connection between the two DIVA UTOPIA loudspeakers, maintaining a stable and lossless signal at 96kHz/24bit resolution. This advanced technology eliminates the need for wires while preserving the quality of sound typically associated with wired connections. With support for major streaming platforms and wireless protocols, the DIVA UTOPIA offers a versatile and intuitive user experience. SPARK’s UWB technology supports multiroom configurations, making it easier than ever to integrate the DIVA UTOPIA into a complete home music ecosystem. "The DIVA UTOPIA represents a new era in high-fidelity audio. By integrating SPARK Microsystems' UWB technology, we have created a loudspeaker that not only delivers exceptional sound quality but also offers the freedom and flexibility that today’s consumers demand,” said Rejean Bedel, Focal & Naim, Group Marketing Manager. “This partnership is a testament to our commitment to pushing the boundaries of innovation and redefining the listening experience." The DIVA UTOPIA loudspeakers are now available exclusively at qualified Focal Powered by Naim stores. For more information, visit Focal's website. About Focal Since 1979, Focal has stood out from the crowd in manufacturing loudspeakers and acoustic speakers. Their expertise extends to headphones, car audio kits, professional speakers, and installations for yachts. This unique know-how, combined with their in-house manufacturing in France, puts Focal among the top audio brands globally. In 2011, Focal joined forces with Naim — the British leader in high-end electronics — under the VerVent Audio group to offer exquisite complete audio systems. Visit www.focal.com for more. About SPARK Microsystems​ SPARK Microsystems is building next generation short-range wireless communication devices. SPARK provides high data rate and very low latency wireless communication links at an ultra-low power profile, making it ideal for personal area networks (PANs) used in mobile, consumer and IoT-connected products. Leveraging patented technologies, SPARK Microsystems strives to minimize and ultimately eliminate wires and batteries from a wide range of applications while delivering a wired-like performance. For more information, please visit www.sparkmicro.com.​ Contact Details Jenna Desimone +1 508-340-6851 jdesimone@rainierco.com Company Website https://www.sparkmicro.com

October 02, 2024 12:03 PM Eastern Daylight Time

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NowSecure Launches Mobile App Risk Intelligence Solution to Combat Threats to Customer and Employee Security, Safety and Privacy

NowSecure

NowSecure, the industry leader in mobile application security, privacy and compliance, today announced the launch of NowSecure Mobile Application Risk Intelligence (MARI ), a definitive source of third-party risk scores supported by standards-based testing. Enterprise cyber risk managers can now quickly identify security, safety and privacy risks in third-party mobile apps from public app stores, improving compliance, safety, security and privacy. Mobile apps already rule the world, increasingly driving business operations and customer engagement, and yet they also present significant unmanaged security, safety and privacy risks. NowSecure MobileRiskTracker benchmark data shows that 85% of apps found in public app stores have security flaws, and 70% have the potential to leak personal data. NowSecure MARI delivers crucial intelligence needed to reduce the unique risks third-party mobile apps from Google Play and the Apple App Store introduce to enterprises. Mobile Apps Present Unique Risks That Other Apps Do Not Frequent updates — On average, apps release every 2 - 4 weeks and each release can bring entirely new risks. Unique access to personal data — Unlike web apps, mobile apps can access GPS, contacts, photos, metadata, health details, business data and trusted communications. Reliance on third-party components — Outside code and SDKs expand the attack surface and execute directly on mobile devices. Key Features and Benefits of NowSecure MARI: Comprehensive Third-Party App Risk Data: Enables IT Security Operations, End User Computing/MDM and Global Risk & Compliance (GRC) teams to prevent compliance failures, respond to security incidents, improve employee safety and privacy. Risk Scoring System: Offers an intuitive A-F risk rating for apps, enabling teams to streamline the app onboarding process. Scores are updated over time via periodic testing cycles. Detailed Risk Information: NowSecure Platform generates information that identifies vulnerabilities such as: Code Quality — Insecure, outdated third-party components Cryptography — Weak crypto exposing sensitive data Endpoint — PII, PHI, IP data loss, interception, modifications Networking — MITM attacks, communications to sanctioned countries and entities Privacy — Username, passwords, or hard-coded secrets Storage — Improper permissions, insecure transmission, unintended access to sensitive data "Mobile apps are fundamental to enterprise competitive advantage and access to new markets, both critical for business success. Constant change makes them rich attack vectors for cyber threats," said NowSecure CEO Alan Snyder. "With NowSecure MARI, organizations can now easily manage the security, safety and privacy risks of thousands of apps across millions of versions in their ecosystem." By leveraging NowSecure MARI, security, IT operations, and global risk and compliance teams can significantly reduce business risk while maintaining a safe and effective mobile app ecosystem. Learn more and contact us to schedule a demo and see how MARI can protect your organization. ABOUT NOWSECURE Mobile apps define an enterprise’s digital presence and drive engagement with both employees and customers. However, the rapid pace of mobile innovation introduces security, safety and privacy risks that traditional risk management technologies often miss. By partnering with NowSecure to build a Mobile Applications Risk Management (MARM) program, organizations are better protected against the risks that plague the largely insecure mobile app ecosystem. NowSecure provides policy-driven progressive testing tailored to risk tiers, combining automated continuous assessments with expert Pen Testing as a Service (PTaaS) to pinpoint and remediate security, safety, and privacy issues. This approach shrinks the mobile app attack surface and accelerates app releases. Built on a foundation of industry standards by mobile security experts, NowSecure safeguards many of the world’s leading brands and their employees, partners and customers. Contact Details Jon Brody press@nowsecure.com Company Website https://www.nowsecure.com/

October 02, 2024 12:00 PM Eastern Daylight Time

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