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Elsevier launches advanced clinical tool to bring world-class medical content to physicians globally at the point of care

Elsevier

Elsevier, a global leader in research publishing and information analytics, is pleased to announce the launch of an enhanced version of ClinicalKey ®, which will provide physicians with quick access to Elsevier’s trusted medical resources in addition to clinical decision support at the point of care. The new ClinicalKey for physicians in the U.S. and various international markets will help them diagnose and treat patients faster, and more effectively, based on the latest evidence. This enhancement is coming as time-pressed clinicians are facing the daunting task of having to keep current with a high volume of medical research output. The rate at which medical knowledge has been expanding in recent history is exponential. In 1950, the total amount of medical research doubled in approximately 50 years. This accelerated to 7 years in 1980; 3.5 years in 2010; and just 73 days in 2020 1. Recognizing this issue, Elsevier conducted extensive research with hundreds of clinicians and leveraged global insights to inform the development of a solution that would support them with patient care in an environment where evidence-based data and guidance changes quickly. Elsevier also partnered with institutional leaders to evolve ClinicalKey and help address these challenges. Dr. Romil Chadha, MD, MPH, FHM, FACP, Assistant Chief of Operations, Division of Hospital Medicine, UK Health Care, who collaborated with Elsevier to help develop the next version of ClinicalKey, said: “As a practicing physician, and leader of a team of hospital clinicians, I have seen first-hand the realities of information overload for healthcare professionals and the challenges it presents. There is a strong need in the healthcare industry for a single solution that enables clinicians to make fast decisions at the point of care with confidence, because they are based on the latest evidence. I was honored to work with Elsevier to redesign ClinicalKey to help meet this need.” 2 While ClinicalKey will retain all current elements and functionality as a reference resource, it now includes new features that make it easier to use for clinical decision support, such as: New user interface: The cleaner interface leverages existing clinical workflows to naturally align with each user’s thought process to improve content discovery. Represented by a system of colors and icons, each page includes a clear visual hierarchy of factors such as importance, relevance, and recurrence, to help clinicians in their process of finding an answer to their question. Improved search functionality: The new search interface supports clinicians by getting them the information they need in the moment they need it. A powerful algorithm instantly provides the most relevant and comprehensive content, while also allowing the ability to quickly drill down to precise pieces of information. Significant Point of Care content: Clinicians have quick access to both in-depth research materials and concise, summarized content. The dynamic linkage between the content types promotes an easy and fast experience when diagnosing a patient or creating a treatment plan, without having to repeat a search query. The ability to access high-level content that is based on volumes of evidence-based research, is helping clinicians save precious time in emergency situations that require quick and confident decisions for patient care. Jan Herzhoff, President, Health, Elsevier said: “The responsibilities of clinicians today are becoming increasingly complex with more and more patients presenting with comorbid, chronic conditions that can be difficult to manage, especially in today’s fast-paced, demanding healthcare environment. This next generation of ClinicalKey is deeply rooted in learnings that we made with our partners from across the globe, combined with the latest design thinking. It supports every moment in the healthcare continuum with trusted, evidence-based answers, from quick point-of-care answers to deep clinical research through one single search.” Elsevier has been working continuously to enhance its global portfolio of clinical solutions, making these tools more responsive and accessible at the point of care. During the process of building and enhancing ClinicalKey, local solutions in specific international regions have also been developed. These include ClinicalKey China, and ClinicalKey Now, a solution that responds to needs in key local markets outside of the U.S., so that they can have confidence in their decisions to sustain continuity of care for patients. Other products in Elsevier’s portfolio include ClinicalPath, an evidence-based oncology pathways embedded in the clinical workflow to allow oncology practices to predict, measure and manage treatment decisions and costs, and Elsevier Clinical Nursing which combines trusted evidence and technology to empower nurses to excel. To learn more about ClinicalKey and the unique experience it provides users, please visit its website. --- Note for editors 1 Densen P. “Challenges and opportunities facing medical education”. Trans Am Clin Climatol Assoc. 2011;122:48-58. Available at: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3116346/ 2 Dr. Romil Chadha’s quote represents the opinions of the author and not that of the University of Kentucky or UK HealthCare. About Elsevier As a global leader in information and analytics, Elsevier helps researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. We do this by facilitating insights and critical decision-making for customers across the global research and health ecosystems. In everything we publish, we uphold the highest standards of quality and integrity. We bring that same rigor to our information analytics solutions for researchers, health professionals, institutions and funders. Elsevier employs 8,100 people worldwide. We have supported the work of our research and health partners for more than 140 years. Growing from our roots in publishing, we offer knowledge and valuable analytics that help our users make breakthroughs and drive societal progress. Digital solutions such as ScienceDirect, Scopus, SciVal, ClinicalKey and Sherpath support strategic research management, R&D performance, clinical decision support, and health education. Researchers and healthcare professionals rely on our 2,500+ digitized journals, including The Lancet and Cell; our 40,000 eBook titles; and our iconic reference works, such as Gray's Anatomy. With the Elsevier Foundation and our external Inclusion & Diversity Advisory Board, we work in partnership with diverse stakeholders to advance inclusion and diversity in science, research and healthcare in developing countries and around the world. Elsevier is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. www.elsevier.com Contact Details Elsevier Teresa Mueller, Vice President, Global Health Markets +31 6 20987384 t.mueller@elsevier.com Company Website https://www.elsevier.com/

August 16, 2021 08:00 AM Eastern Daylight Time

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Cyvatar’s Craig Goodwin Named a Finalist for the Top 10 Cybersecurity Experts at the 2021 Black Unicorn Awards

Cyvatar

Cyvatar today announced the selection of a member of its senior executive team as a finalist for outstanding achievement at this year’s Cyber Defense Magazine Black Unicorn awards, announced during the 2021 Black Hat USA conference. Craig Goodwin, Cyvatar co-founder and chief product and strategy officer, was selected as a finalist for the Top 10 Cybersecurity Experts; he competed against the industry’s leading cybersecurity experts for this prestigious award. “We’re pleased to name Craig Goodwin as a finalist for the Top 10 Cybersecurity Experts among the elite group of information security professionals at the third annual Black Unicorn awards,” said judges Robert R. Ackerman Jr., David DeWalt, Dr. Peter Stephenson, and Gary Miliefsky. “This year’s competition was fierce, and he should be proud of his achievement.” Craig was selected from security practitioners around the world that vied for top honors. He is a battle-tested CISO who has built a successful career delivering transformative IT and security programs by combining holistic security, IT, and business leadership expertise to produce extraordinary results. Craig’s innovation brings the membership economy to cybersecurity with Cyvatar’s CSaaS platform, which is rapidly becoming the de facto operating system for today’s security programs. “At a time when so many companies struggle to find top security resources, we’re blessed to have an exceptional talent like Craig leading company strategy,” said Corey White, Cyvatar co-founder and chief executive. “Because we offer cybersecurity as a service, people are the lifeblood of our organization. The work Craig and his team have done to bring the award-winning Cyvatar platform to customers enables us to deliver fast, affordable, fully managed security programs to any size business at prices that don’t break the bank. His achievement means no customer has to go without the very best cybersecurity available today.” Only Cyvatar offers subscription-based CSaaS designed to provide outcomes, continuous remediation, ongoing solution maintenance, and the ability for all of its customers to execute their security strategies at speed and scale. Find out how CSaaS can work for your business at cyvatar.ai. About Cyber Defense Awards This is Cyber Defense Magazine’s 9th year of honoring cybersecurity innovators, in this case the Black Unicorn Awards for 2021 on our Cyber Defense Awards platform. In this competition, judges for these prestigious awards includes cybersecurity industry veterans, trailblazers and market makers Gary Miliefsky of CDMG, Dr. Peter Stephenson of CDMG, Robert R. Ackerman Jr. of Allegis Cyber and David DeWalt of NightDragon with much appreciation to emeritus judge Robert Herjavec of Herjavec Group. To see the complete list of finalists for the Black Unicorn Awards for 2021 please visit https://cyberdefenseawards.com/black-unicorn-awards-finalists-2021/ About Cyvatar Cyvatar is committed to making cybersecurity effortless for everyone. As the industry’s first subscription-based, cybersecurity-as-a-service (CSaaS) company, it’s our mission to transform the way the security industry builds, sells, and supports cyber solutions. We empower our members to achieve successful outcomes by providing expert advisors, proven technologies, and a strategic process roadmap to guarantee results that map to their business drivers. Our approach is rooted in proprietary ICARM (installation, configuration, assessment, remediation, maintenance) methodology that delivers smarter, measurable security solutions for superior compliance and cyber-attack protection faster and more efficiently, all at a fixed monthly price. And because we’re a subscription, members can cancel anytime. Cyvatar is headquartered in Irvine, California with locations around the world. Begin your journey to security confidence at https://cyvatar.ai/ and follow us on LinkedIn and Twitter. Contact Details Cyvatar KC Higgins +1 303-434-8163 kc@cyvatar.ai Company Website https://cyvatar.ai/

August 11, 2021 07:00 AM Eastern Daylight Time

Seasoned HR Expert Joins Phase 4 Services to Offer Advice on Developing Strong Teams and Maintaining Workplace Culture

Phase 4 Services

Phase 4 Services, a laboratory management and consulting firm focused on supporting and growing hemp and cannabis testing labs, has hired experienced HR maven Kara Mittan to lead their human resources and administrative operations team. As VP of Human Resources, Mittan will assist Phase 4’s laboratory clients with effectively scaling their teams and implementing systems designed to maintain employee satisfaction and increase productivity. “We’ve seen first hand what challenges can arise when you go from a small, tight knit team to a large organization with multiple departments,” said Michael Kahn, Founder and CEO of MCR Labs, a cannabis testing lab operating in several Northeast cannabis markets. “Without Kara guiding the process and putting the tools in place to help us grow effectively, we likely would not have had the same success we've achieved in keeping pace with how fast this industry is expanding.” Having served as an HR director at several organizations since 2008, Mittan has significant experience across a diverse array of industries including international companies coordinating operations on multiple continents. Phase 4 Services is gaining critical HR knowledge and insight with Mittan’s addition to the consulting team. This will enable the firm to better guide clients in regards to building strong teams, fostering intra-organizational communication, and developing a healthy workplace culture. About Phase 4 Services: Phase 4 Services is a scientific consulting and laboratory management firm dedicated to growing, supporting, and enhancing hemp and cannabis testing laboratories. Founded by experts in analytical testing, pharmaceutical chemistry, business administration, and development strategy, our team is equipped with the knowledge and experience necessary to ensure partner laboratories are successful in their pursuit of advancing public health and safety for cannabis patients and consumers. For more information visit http://phase4services.com. Contact Details Phase 4 Services Joe Crinkley +1 857-230-0839 PR@phase4services.com Company Website https://phase4services.com/

August 10, 2021 10:39 AM Eastern Daylight Time

ZIPPZ CBD Taps Renowned Medical Advisors, Dr June Chin, and Dr Jessica Knox

ZIPPZ

ZIPPZ, the first-of-its-kind personalized natural CBD wellness company, has announced the addition of two renowned cannabis medical advisors to the brand: Dr. June Chin and Dr. Jessica Knox, both cannabinoid and preventive medicine physicians. As cannabis becomes more widely consumed with 22.2 million users each month, the U.S. legal market is anticipated to hit $43 billion by 2025. Cue in the rapidly growing market of cannabis-based products with minimal physician involvement, and you have a nation of consumers seeking quality medicinal remedies. Disrupting the sleep and stress market, ZIPPZ provides an alternative to OTC and Rx therapies with innovative CBD and plant-based solutions. Using the natural pharmacology-based approach from their practices, Dr. Chin, and Dr. Knox will apply their knowledge to help ZIPPZ elevate cannabis as a holistic medical alternative. “ZIPPZ understands that sleep disruption and increased levels of stress and anxiousness are driven by dramatically different things for different people,” says ZIPPZ CEO, Scott Eagle.”The solution requires a unique and personalized product catered to each individual’s health needs, not a generic one-size-fits-all approach. We are thrilled to welcome Dr. Chin and Dr. Knox to help guide our custom solutions and advance our mission as an integrative medical approach.” “As a chronic pain survivor, I have been an advocate for the application of medical cannabis throughout my career”, stated Dr. Chin. “More integrative and holistic approaches to patient care is exactly what we need. I’m honored to work with the ZIPPZ team to advance this important vision while creating affordable and personalized CBD therapies for those who seek relief from stress and pain.” As part of ZIPPZ’s unique approach, the brand leverages each customer’s robust online assessment for a sophisticated understanding of their unique condition, severity, age, gender, and lifestyle. ZIPPZ then personalizes formula recommendations for each individual, offering a “trial sampling” program, in which users finalize the perfect ZIPPZ formula to meet their needs. Dr. Knox stated, “I am particularly drawn to the ZIPPZ personalized consumer assessment, as health needs should be treated for individual requirements. I look forward to applying my experience in refining the cannabinoid system and medical applications to advise ZIPPZ on their vision that each customer receives a unique remedy for their health and wellness needs.” By integrating network pharmacology principles, ZIPPZ has maximized the effectiveness of 35 proven botanicals, including CBD, to formulate products to meet each consumer’s unique needs. ZIPPZ offers hundreds of potential formula combinations, paving the way in providing credible and natural wellness therapies that work. ### ABOUT ZIPPZ: ZIPPZ is a direct-to-consumer, California-based CBD wellness company offering personalized, scientifically-formulated CBD solutions targeting sleep, stress, and anxiousness. Founded by a team of physicians, clinicians, scientists, and technologists, ZIPPZ dismisses the one-size-fits-all approach to CBD therapies. After consumers complete a quick and thorough 3-minute assessment, ZIPPZ uses data science to help match them with personalized solutions. Rooted in nature and activated by science, ZIPPZ combines CBD with 35 carefully selected botanicals to deliver therapies customized to each individual’s needs. A leader in the revolution of personalized CBD therapies, ZIPPZ offers over 250 combinations of products that provide fast and effective relief. ABOUT DR JUNE CHIN: Dr June Chin is an integrative cannabinoid medicine physician, having received her Medical Degree from Touro University and her BS- Nutrition & Food Science, Biochemistry from Cornell University. She is a Board Member of American Academy of Cannabinoid Medicine, Association for Cannabis Health Equity and Medicine (ACHEM), Co-founder & Medical Director at Medical Cannabis Mentor, Chief Medical Advisor at CannabisMD.com & Miraculo, and Chief Medical Advisor at Artemis CBD Shop. Dr Chin is also a chronic pain survivor. As a result of her experience, Dr. Chin decided to dedicate her medical career to finding effective, integrative and holistic approaches to patient care. Dr. Chin is also a frequent keynote speaker on the science and medicine of cannabis and has spoken at hospitals, conferences, and events all over the world. ABOUT DR JESSICA KNOX: Dr. Jessica Knox is a board-certified preventive medicine physician, having earned her bachelor’s degree from Harvard University before going on to earn her medical and business degrees from Tufts University. After completing her residency in preventive medicine, Dr. Knox began her study of the endocannabinoid system and cannabis medicine. She has spoken on numerous medical cannabis panels, presented at cannabis conferences nationwide, and appeared on nationally televised programs and global webcasts to discuss the burgeoning fields of Endocannabinology™ and Cannabinoid Medicine. Dr. Knox is a co-founder and CEO of the American Cannabinoid Clinics, and cofounder of Pivital Edu. She is also a co-founder and executive board member of the Association for Cannabis Health Equity and Medicine ( ACHEM ). --- To learn more, visit: zippz.com. Instagram: @zippzwellness Twitter: @zippzwellness Facebook: @zippzwellness *Statistics included from ‘CDC’, Marijuana Fast Facts and Fact Sheets and ‘Intrado Global Newswire’, Cannabis Capital Raises Triple to USD $6 Billion in First Half of 2021 Contact Details Jive PR + Digital Lynsey Gray +1 250-505-6434 lgray@jiveprdigital.com Company Website https://zippz.com/

August 10, 2021 07:00 AM Pacific Daylight Time

LivLyme Foundation Founder Olivia Goodreau to Discuss Perils of Lyme Disease in Free Webinar Hosted by Industry-Leading Quidel Corporation

Quidel Corporation

Olivia Goodreau, who founded the LivLyme Foundation at 12 years old and has since become a widely respected advocate and national spokeswoman for Lyme disease prevention and treatment, will discuss her “journey with Lyme” and the importance of early testing as part of a webinar to be held Thursday, Aug. 19. The webinar is the latest in an ongoing series sponsored by Quidel, the California-based diagnostic health care manufacturer known for successfully developing rapid diagnostic health solutions. ______________________________________________________________________ Webinar Registration The free online educational program will take place Aug. 19 at noon EDT. Registration is available now at https://education.quidel.com/registration/2580/1/r/LD-1. You may attend the webinar by accessing the same link on or after Aug. 19 at noon EDT. ______________________________________________________________________ Now 16 years old, Goodreau founded the LivLyme Foundation in 2017 to help raise money for individuals who cannot afford their Lyme medication or doctors’ visits and to fund research to find a cure for Lyme and tick-borne diseases. She has since awarded 54 grants to children and adults ages 2-21 along with four grants to top universities to fund tick-borne disease research. Goodreau is also the inventor of TickTracker, the free global app that has over 50,000 users in multiple languages worldwide. TickTracker was selected by the U.S. Department of Health and Human Services as the “top tech tool” that is solving global health problems, beating out Oracle and IBM, among others. As part of the webinar, Goodreau will discuss her journey with Lyme, including when she became ill, the number of physicians she visited, how she was diagnosed and her passion for the importance of early testing. She will also discuss her work on the “public stage,” having presented TickTracker at the White House and having met with countless members of Congress, celebrities, scientists and governmental agencies to educate and spread awareness about tick-borne diseases. Goodreau’s webinar presentation is particularly relevant today as Lyme disease is on the rise to record numbers throughout the country and has the potential to affect as many as 476,000 citizens before the year is out. For accurate and fast testing, more and more clinicians are turning to the Sofia® 2 Lyme FIA by Quidel. This revolutionary test provides the patient and physician with indicative results within 15 minutes, as opposed to days, which has historically been the norm (and during which time organisms can spread and become systemic). It can be performed in the privacy of a doctor’s office, local clinic or even by a nurse at a children’s summer camp; and it is the only test that can get results from a simple finger prick of blood. Among those expected to attend the free Aug. 19 webinar are physicians; allied health professionals; health researchers; and representatives of physician offices, laboratories, urgent care centers, patient advocacy associations and others interested in the subject. About Quidel Corporation Quidel Corporation (Nasdaq: QDEL) is a leading manufacturer of diagnostic solutions at the point of care, delivering a continuum of rapid testing technologies that further improve the quality of health care throughout the globe. An innovator for over 40 years in the medical device industry, Quidel pioneered the first FDA-cleared point-of-care test for influenza in 1999 and was the first to market a rapid SARS-CoV-2 antigen test in the U.S. Under trusted brand names, Sofia®, Solana®, Lyra®, Triage® and QuickVue®, Quidel’s comprehensive product portfolio includes tests for a wide range of infectious diseases, cardiac and autoimmune biomarkers, as well as a host of products to detect COVID-19. With products made in America, Quidel’s mission is to provide patients with immediate and frequent access to highly accurate, affordable testing for the good of our families, our communities and the world. For more information about Quidel, visit quidel.com. Contact Details Jim Yeager +1 818-264-6812 jim@breakwhitelight.com Company Website http://Quidel.com

August 10, 2021 09:00 AM Eastern Daylight Time

U.S. on pace to top 40,000 transplants in a single year for first time

United Network for Organ Sharing

In just the first half of 2021, 21,061 organ transplants have been performed in the U.S. according to data from United Network for Organ Sharing (UNOS), which serves as the Organ Procurement and Transplantation Network under federal contract. Organ donation from deceased donors is up 15% over last year. There were 900 more deceased donors -- people who provided one or more organs to save and enhance the lives of others -- between January 1 and June 30 of 2021 than there were during the same period in 2020. The drop in donors caused by the pandemic beginning in the middle of March last year was offset enough by high numbers early in the year that there were still 242 more donors in the first half of 2020 than in the first half of 2019. Organ transplants from deceased donors are also up -- by 11%. A total of 17,821 deceased donor transplants were performed in the U.S. in the first half of 2021 compared to 15,933 in the first six months of last year. 2020 marked the 10th consecutive record breaking year for organ donation from deceased donors and the 8th in a row for deceased donor transplants. “This significant increase in donation and transplantation as we continue to fight COVID as a nation is a bright spot that inspires hope. At the same time it’s not enough because so many patients continue to wait. We must renew our commitment to work together to improve the best transplant systemin the world by continuing to innovate and promote donation,” said Matthew Cooper, M.D., president of the UNOS Board of Directors. “In doing so we honor the gift of every donor and donor family whose lifesaving decisions make transplantation possible.” As of today, 106,602 men, women and children are on the waiting list for a transplant, which is the lowest it has been since 2009. The list topped 124,000 at its height in 2014. “Everyone of us has the potential to save multiple lives by registering to be an organ, tissue and eye donor,” Cooper said. Learn more about organ donation and transplantation and how to register to be a donor at www.unos.org. Dr. Cooper is a transplant surgeon and the director of kidney and pancreas transplantation at MedStar Georgetown Transplant Institute at MedStar Georgetown University Hospital. ### About United Network for Organ Sharing United Network for Organ Sharing (UNOS) is a non-profit, charitable organization that serves as the Organ Procurement and Transplantation Network (OPTN) under contract with the federal government. The OPTN helps create and define organ allocation and distribution policies that make the best use of donated organs. This process involves continuously evaluating new advances and discoveries so policies can be adapted to best serve patients waiting for transplants. All transplant programs and organ procurement organizations throughout the country are OPTN members and are obligated to follow the policies the OPTN creates for allocating organs. Contact Details United Network for Organ Sharing Anne Paschke +1 804-782-4730 anne.paschke@unos.org Company Website https://unos.org

August 09, 2021 01:56 PM Eastern Daylight Time

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Cloud Conventions & MCI Group Partner with Medical Professionals to Deliver Virtual/Hybrid Events

Convey Services

Cloud Conventions, an enterprise virtual/hybrid event platform and the MCI Group, a leading global event management firm are partnering to deliver virtual and hybrid event solutions for medical organizations to complement their live events. The American Thoracic Society, a nonprofit organization focused on improving care for pulmonary diseases with more than 16,000 members worldwide, launched their annual conference in April 2021 as a 100% virtual event. They selected the MCI Group as its event management partner and Cloud Conventions as its virtual event platform. This August, the Association of periOperative Registered Nurses(AORN), guided by an abundance of caution from the recent surge in COVID cases, transitioned their hybrid conference to a fully virtual event under the guidance of the MCI Group. Their new virtual event will educate and engage attendees and exhibitors using the Cloud Conventions virtual/hybrid event platform. “Audiences for conferences hosted by medical professional groups have unique requirements and a heightened awareness of the risks imposed by the pandemic,” said Carolyn Bradfield, CEO of Convey Services, parent company of Cloud Conventions. “Medical professionals not only want to stay up-to-date on scientific advances, but they also need to complete continuing medical education (CME) to maintain licensure. A virtual, on-demand option for engagement plus education ensures attendees have a safe environment to meet their educational needs, interact virtually with other attendees and engage live or on demand with suppliers and sponsors.” The American Thoracic Society’s all-virtual conference in April brought together 9,000 registered attendees for 140 clinical and scientific sessions, 71 special networking events and over 3800 presentation sessions and scientific posters. The Association of periOperative Registered Nurses will offer on-demand and live sessions, a networking and innovation lounge, an exhibitor solutions center hosting in-booth sessions, product showcases along with an innovation theater. “Striking the balance between a live and virtual event environment is a strategic decision that medical professional groups must make as they consider event design today and even more in the future,” said James Kelley, Director at the MCI Group. “Our customers rely on MCI to guide them to deliver the best options that engage audiences before, during and after the event ensuring that virtual environments complement and not conflict with the on-site program.” A recent research study, “Association Trends: from Disruption to Opportunity” by Community Brands, revealed that 85% of association event professionals plan to invest more in virtual events in the next 12 months. This trend is driven by a 48% increase in members engaging more with their associations due to increased virtual options and on-demand education. The Tagoras 2020 “Virtual Conference Report” detailed that 75% of those delivering virtual events did so to reach audiences who could not otherwise attend. With the increase in COVID cases driven by variants, medical professional groups are now pressed to include virtual alternatives that are specifically geared to the industry, as they enter the busy fall conference season. Download the Case Study: “The 2021 American Thoracic Society Virtual Event” for free at: https://cloudconventions.com/page/135834/ats-customer-success-story. Show organizers and event managers can learn more about Cloud Conventions by visiting https://cloudconventions.com and the MCI Group by visiting http://www.mci-group.com/usa. About The MCI Group MCI is a global engagement and marketing agency. We design human-centric solutions that unleash the power of people to deliver innovation and growth for our clients. Our offering includes live & virtual events, strategic & digital communications, consulting & community solutions. We help brands, companies, associations, and not-for-profits solve their challenges, bringing their people together to shape their tomorrow. MCI is an independently owned company headquartered in Geneva, Switzerland, with a global presence in 60 offices across 31 countries. www.mci-group.com MCI’s US headquarters is in the Washington, DC area with offices in New York, Baltimore, Dallas, and Chicago. www.mci-group.com/usa About Cloud Conventions Cloud Conventions from Convey Services is Cloud Conventions is an enterprise virtual/hybrid event management platform that redefines the exhibitor and attendee experience to allow companies to provide easy access to in-depth product information, showcase their brands with graphics and videos, create calls to action and generate immediate sales leads. Used around the world for large managed events and smaller self-directed meetings, conferences and corporate kickoffs, Cloud Conventions automates exhibitors and virtual booths, continuing education, speaker sessions and reminders, invitations and email communication, while at the same time producing detailed analytics on attendee, session and exhibitor activity. Cloud Conventions supports multiple languages and currencies, internal, external and single-sign on registration, and supports all conferencing carriers and platforms. Trade Associations and event managers can explore all of the Cloud Conventions solutions by visiting https://cloudconventions.com or contacting info@cloudconventions.com or call 888-975-1382. Cloud Conventions™, Community™, Cloud Kickoffs™, Conduct™, One-Touch Email Share™, Hub & Spoke™, 360° Virtual Exhibit Hall & Lobby Experience™ and ListLock™ are trademarks of Convey Services LLC Contact Details Convey Services Bruce Ahern +1 770-580-0810 bahern@conveyservices.com Company Website https://cloudconventions.com

August 04, 2021 03:09 PM Eastern Daylight Time

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GROUNDWORK BIOAG AND NOVATERO SET THE STANDARD FOR BIOLOGICALS IN BRAZIL

Groundwork BioAg

Groundwork BioAg and its exclusive Brazilian distribution partner, NovaTero BioAg, announced another strong year of increased yield results from farmers who applied Rootella BR™ to their corn and soybean fields – setting the standard for biologicals in Brazil. Increased corn hybrid yields between 8 to 39 percent and increased grain productivity in commercial soybean cultivars between 5 to 22 percent during the last three seasons over several soil types and climatic conditions across Brazil. Rootella BR is the only mycorrhizal inoculant granted definitive commercial registration in Brazil, among the most important biologicals market with a compound annual growth rate (CAGR) of 34 percent between 2018-2020. The Brazilian biological market is projected to show a double digit CAGR in the coming years. National sales of Rootella BR increased by 50 to 80 percent each year since preliminary commercialization in 2018 and delivered consistent year-over-year growth 2019-2021. “Brazil remains a key part of Groundwork BioAg’s global strategy. With continued global market expansion, we are on track to fulfill our mission to bring mycorrhiza – the queen of biologicals – to mainstream agriculture and help protect our planet,” said Dr. Yossi Kofman, Co-Founder and CEO of Groundwork BioAg. “As farmers aim to reduce the impact of climate change on farm productivity, we anticipate an increase in adoption of sustainable technologies – like our commercial scale mycorrhizal bio-platform – to support regenerative as well as conventional farming practices.” Mycorrhizae naturally increase yield, reduce dependency on phosphorus and improve carbon sequestration in soil. The Rootella® product line offers tens of thousands of endomycorrhizal propagules per gram at a consistently accessible price point. “Since we started to use Rootella BR in our seed treatment, we began to observe along crop cycles that plants were healthier, roots were bigger, and the grain was better than in the non-treated parcels. Typically, it is difficult to see an immediate and continuous difference in the plants with other products,” said Gilberto Matanna, a well-known soybean and wheat farmer in Sertão, Rio Grande do Sul. “With soybeans, we had an increased yield of 9 sacks per hectare (13.2%) and in wheat we had a yield improvement of 9.3 sacks per hectare (21%).” For the past three years, the companies’ exclusive partnership has delivered value to Brazilian farmers by providing access to this natural, cost-effective inoculant – and planted a flag for biologicals in Brazil’s over R$1 billion (over US$190 million) biologicals market. “Based on consistent in-field product performance, farmers across Brazil are benefiting from Rootella’s proprietary formulation thereby ensuring significant yield increase and a complete return on investment,” said Bernardo Arnaud, NovaTero Chairman. “We’ve built a strong network of resellers across the country who are helping farmers access this novel sustainable bio-platform. When we began, everybody said it would be impossible to make this a household name for Brazilian farmers; now Rootella BR is recognized as one of the most versatile biological inputs in the country and we will grow more than 300% in 2021.” About Groundwork BioAg Groundwork BioAg, a global bioagriculture company, leverages the natural power of mycorrhizal fungi to improve the productivity, sustainability and profitability of commercial agriculture and expand regenerative agriculture practices. Groundwork BioAg is the first to use innovative techniques to solve challenges inherent in high-volume mycorrhizal inoculant production. We will not rest until every hectare of arable land is protected by mycorrhizae and every farmer benefits from higher crop yields while preserving our soils. For more information, visit www.groundworkbioag.com. About NovaTero NovaTero is the exclusive Brazilian distributor of inputs of Groundwork BioAg’s flagship mycorrhizal inoculant for agricultural crops, Rootella BR™, a cost-effective inoculant based on arbuscular mycorrhizal fungi (AMF). NovaTero is now the only company allowed to supply the giant agricultural market of Brazil with mycorrhizae, so that Brazilian farmers can take advantage of the same natural method of crop enhancement that foreign farmers use for soy, corn, wheat, rice, barley, oat and black beans, with its best seller product, Rootella BR. NovaTero is committed to bringing the best solutions to Brazilian farms so that farmers can have cleaner soil, stronger crops and better results per hectare than ever before. For more information, visit www.rootellabr.com.br. Contact Details Groundwork BioAg Hanan Dor, Chief Commercial Officer +972 77-502-0806 info@groundworkbioag.com NovaTero BioAg Rodrigo Moreira - Chief Commercial Officer +55 47 3013-3333 info@novatero.com.br Company Website https://www.groundworkbioag.com

August 04, 2021 08:00 AM Eastern Daylight Time

American Kidney Fund Launches Kidney Kitchen Pro™ to Expand Patient Nutrition Resources for Renal Professionals

American Kidney Fund

The American Kidney Fund (AKF) today launched Kidney Kitchen Pro™, a comprehensive online resource that will provide renal dietitians, other allied health professionals and clinicians support in helping patients successfully navigate the challenges of kidney-friendly eating and nutrition. Kidney Kitchen Pro provides customizable resources, such as meal plans and toolkits, to help people living with kidney disease better manage their health through what they eat and drink. The Kidney Kitchen Pro meal planning tool makes it easy to collect and share a week-long meal plan featuring recipes from AKF’s popular Kidney Kitchen® website, along with other kidney-friendly foods. Additionally, AKF today unveiled new education resources on secondary hyperparathyroidism (SHPT), which occurs when a pre-existing disease like chronic kidney disease (CKD) causes low blood calcium. The new SHPT downloadable guide helps professionals have supportive conversations with patients about what SHPT does to the body and ways to prevent the condition through diet and medication. Both Kidney Kitchen Pro and the SHPT resources have been developed by AKF with generous financial support from Amgen Inc. Damage to the kidneys’ filters caused by kidney disease prevents the kidneys from adequately removing waste, excess minerals and extra fluid from the blood. A kidney-friendly diet is critical to help patients manage their disease, although, there is no standard kidney dietary recommendation to follow as everyone’s nutritional needs are different and based on individual lab results. For example, when a CKD patient is also managing SHPT, they and their care team need to manage levels of calcium, vitamin D and phosphorus that are not in balance. “Following a renal-friendly diet is a perpetual challenge for people with kidney disease and kidney failure,” said LaVarne A. Burton, AKF President and CEO. “Our goal in developing Kidney Kitchen Pro and the SHPT resources was to provide much-needed comprehensive, standardized and user-friendly content for renal dietitians and other professionals to use with their patients. We are grateful to Amgen for their support of our effort to develop nutritional resources that will help patients and providers work together to develop and customize meal plans based on eating habits, preferences and the personal dietary restrictions they have.” AKF built Kidney Kitchen Pro with strategic guidance from the American Kidney Fund Dietitian Advisory Group, a diverse collaborative of 10 expert renal dietitians that guided the development and execution of the content, tools and resources: Melanie Betz, MS, RD, CSR, CSG Antonio D. Cain, MBA, RDN, LDN Maura Chesney, RD, LDN Carolyn Feibig, MS, RD, LD, CCTD Janelle Gonyea, RDN, LD, FNKF Beth Guthrie, MS, RDN, LD Amanda Oakley-Lane, MS, RD, LDN María Eugenia Rodríguez-León, MS, RD, CSR, LND Aisling Whelan, MS, RDN, CDN Kathy Wong, BS, RD, RDN “Kidney disease and related conditions like secondary hyperparathyroidism can lead to significant clinical consequences, making it vital for patients to have the proper intake of foods and nutrients,” said Ned Endler, Executive Director at Amgen Inc. “Amgen is honored to support the American Kidney Fund on this initiative to improve kidney patients’ health outcomes and ultimately enhance their lives.” ### About the American Kidney Fund The American Kidney Fund (AKF) fights kidney disease on all fronts as the nation’s leading kidney nonprofit. AKF works on behalf of the 37 million Americans living with kidney disease, and the millions more at risk, with an unmatched scope of programs that support people wherever they are in their fight against kidney disease—from prevention through transplant. With programs that address early detection, disease management, financial assistance, clinical research, innovation and advocacy, no kidney organization impacts more lives than AKF. AKF is one of the nation’s top-rated nonprofits, investing 97 cents of every donated dollar in programs, and holds the highest 4-Star rating from Charity Navigator and the Platinum Seal of Transparency from GuideStar. For more information, please visit KidneyFund.org, or connect with us on Facebook, Twitter, Instagram and LinkedIn. Contact Details Stefanie Tuck +1 202-470-1797 +1 978-390-1394 AKF@jpa.com Company Website http://www.kidneyfund.org/

August 03, 2021 09:00 AM Eastern Daylight Time

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