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Claravine Launches in AWS Marketplace

Claravine

Claravine, The Data Standards Company, today announced that its data standards platform, The Data Standards Cloud, is now available in AWS Marketplace, a digital catalog that makes it easy for enterprises to find, buy, deploy, and manage third-party software, data, and services that run on Amazon Web Services (AWS). This latest offering gives AWS customers an opportunity to leverage their existing AWS commitments while unifying their billing processes, eliminating the need for separate procurement processes. Claravine’s The Data Standards Cloud lets customers take a proactive approach, addressing the root of data problems by activating unique standards across people and technology. Its collaborative user interface moves customers beyond engineered spreadsheets and slow, costly data cleanup. Used by Fortune 1000 companies such as Carhartt and Under Armour, Claravine’s strategic integrations with top marketing and advertising platforms allows global organizations to define, apply and connect standards across their ecosystem for faster decisions, greater agility and increased return-on-investment (ROI) for their digital advertising dollars. “By offering The Data Standards Cloud in AWS Marketplace, we can now provide data management processes to even more customers,” said Verl Allen, CEO of Claravine. “Our intuitive interface and varied list of top platform integrations make implementing increasingly needed data standards a seamless process.” Some of The Data Standards Cloud’s offerings include: Define standards in one shared platform: Put data standards in one accessible place, bringing taxonomy to life and helping customers quickly adapt to changing data needs. Standardize taxonomies, naming conventions, and metadata across all digital experiences. Improve measurement of digital campaigns and ROI. Deliver on the promise of modern marketing by consistently creating and applying data standards. Recently, Claravine was named for the second consecutive time to AdExchanger’s Programmatic Power Players list, as well as awarded the 2022 AdExchanger Award for Best Data Technology. Claravine was also named a cool vendor in the 2022 Gartner Cool Vendors in Marketing Data and Analytics report. About Claravine Claravine is The Data Standards Company aiming to give people, teams and technology a shared understanding of their data. Claravine helps brands and agencies deliver on the promise of modern marketing by standardizing taxonomies, naming conventions, and metadata across all digital experiences at the source of data creation. The Data Standards Cloud empowers a proactive approach to marketing metadata naming conventions and taxonomy for fast, accurate and rich business insights that help deliver the experiences customers want. Claravine partners with a quarter of the Fortune 100 to define, apply and connect standards across their ecosystem for faster decisions, greater agility, and increased ROI. For more information, visit www.claravine.com. Contact Details Kite Hill PR Michael Kocher michael@kitehillpr.com Company Website https://www.claravine.com/

June 14, 2023 12:30 PM Eastern Daylight Time

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Locality, Formed Through the Union of CoxReps and Gamut, Launches Today to Unlock the Power of Local Video And Create Maximum Value for Advertisers and Inventory Owners

Locality

Locality launches today, as the industry’s preeminent local television solutions provider. Formed through the union of CoxReps and Gamut, two widely respected media sales organizations, Locality is a new brand that brings together the best technology, people and premium inventory in both broadcast and streaming. This comes at a time when brand advertisers are seeking authentic connections with local consumers and are looking for targeted, efficient, and attributable results. Each company brings with it a seasoned team that will continue to service its respected constituents, now uniting efforts to solve problems for advertisers, unlocking the power of local video and driving more dollars to local TV advertising. CoxReps and Gamut were acquired in August 2022 by One Equity Partners, a middle market private equity firm headquartered in New York. “TV audiences are fragmenting, as consumers broaden the definition of what it means to be a viewer,” said Mark Rosenthal, executive chairman, Locality. “There’s never been a more opportune time for brand advertisers to localize their own messages for maximum effectiveness. We are uniting technology and people from the best local TV partners in both broadcast and streaming, and investing in the companies, to address the needs of advertisers. By unlocking the tremendous power of local, we can drive more dollars to local video providers nationwide.” Ann Hailer, president of CoxReps, will now become president of broadcast for Locality. Keith Kazerman, president of Gamut, will now become president of streaming for the new company. Both Hailer and Kazerman will continue to report to Mark Rosenthal. “At Locality, we are experts in our local marketplaces, and will now help brand advertisers navigate smart broadcast and streaming advertising buys under one roof,” said Hailer. “We’re building on the respective strengths of each company, and are focused on providing maximum value for all of our premier inventory partners. It’s an exciting mission, and we’re just getting started.” “Locality connects local advertisers to consumers across all platforms, combining the most popular broadcast and streaming TV content with precise targeting to reach the right audiences in the right places at scale,” said Kazerman. “Consumers don’t care how they watch TV or how premium content is delivered, and advertisers are increasingly thinking the same way. We are reaching the right consumers, everywhere, through the power of local video.” Locality is the industry’s preeminent local television solutions provider, committed to addressing the evolving needs of advertisers by unlocking the power of local and driving dollars to the local video marketplace. Formed through the union of CoxReps and Gamut, Locality brings together the best talent in both broadcast and streaming. With more than 11 locations in the US, Locality helps brands tap into the mindset of the local consumer and precisely reach optimal markets, nationally. Having served more than 1,500 ad agencies and 4,500 advertisers, to date, Locality offers the best premium inventory that the industry has to offer to help brands optimize their spend and target audiences at scale. For more information, please visit www.locality.com. Contact Details Kite Hill PR Kerriann Becker +1 631-235-7796 kerriann@kitehillpr.com

June 14, 2023 05:00 AM Eastern Daylight Time

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Navidar Advises Sincere Corporation in Its Acquisition of Timehop®

Navidar

Navidar is pleased to announce that our client, Sincere Corporation ( www.sincere.com ), the new parent company behind Punchbowl® and Memento®, has acquired Timehop®, the iconic brand that lets you relive your best memories every day. Sincere and its family of brands are run by the team that founded Punchbowl.com over 17 years ago and launched Memento.com in 2021. Timehop is the first acquisition under the new parent company entity. Terms of the transaction were not disclosed. With the addition of Timehop, Sincere has solidified its position as the leading platform for family milestones, celebrations, and memories. Consumers can plan and invite loved ones to an unforgettable celebration on Punchbowl, collect and preserve memories from that occasion with Memento, and relive those moments for years to come with Timehop. “Navidar contributed valuable counsel at every step of this transaction—from strategy to execution—which makes them a unique, trusted advisor,” said Matt Douglas, Founder & CEO, Sincere Corporation. “Navidar’s guidance and seasoned advice were critical, and the successful outcome furthers our vision for the Company. We look forward to an ongoing relationship with Navidar as we continue to grow Sincere.” “We are delighted to have advised Sincere on this strategic acquisition. Sincere continues to strengthen its position as the leading platform for family milestones, celebrations, and memories with the acquisition of Timehop®. Navidar is excited to have contributed to a successful outcome for an innovative, growth-oriented company like Sincere,” said Mark Weisman, Managing Director of Navidar. About Navidar Navidar Holdco LLC (“Holdco”), with a presence in Austin, Atlanta, Cleveland, Dallas, Denver, Indianapolis, Minneapolis and San Antonio, is an investment banking firm that provides strategic merger and acquisition advice, capital raising solutions, and corporate advisory services to businesses and investors in dynamic industries. The firm focuses on SaaS software, eCommerce & Internet, information technology services, specialty manufacturing, and health care information technology companies. Navidar principals have completed more than 400 transactions representing nearly $110 billion in M&A and capital raising, for both private and public companies, over the past 20 years. Navidar Group LLC, an affiliate of Holdco, is a broker-dealer that is registered with FINRA and SIPC. About Sincere Corporation Sincere is a family of consumer internet brands with heart. The Company is home to Punchbowl®, Timehop®, and Memento®, and builds technology that brings you closer and helps show you care to the people who matter the most. More than 275 million online invitations and digital greeting cards have been sent on Punchbowl, 125 million memories are relived on Timehop every day, and more than 9 million memories have been collected on Memento. Sincere Foundation supports organizations that address basic needs, and envisions a future where everyone has the opportunity to celebrate, recognize milestones, and honor memories. The Company was founded by entrepreneur Matt Douglas. To learn more, visit www.sincere.com Contact Details Navidar Chelsey Gonzales +1 512-765-6976

June 13, 2023 01:00 PM Central Daylight Time

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PopReach leveraging artificial intelligence in evolving digital marketing and acquisition landscape

PopReach Corporation

PopReach CEO Jon Walsh joins Natalie Stoberman from the Proactive studios to discuss the latest growth and digital acquisitions the company has accomplished while it continues to leverage artificial intelligence in the digital advertising industry. PopReach is a multi-platform technology company focused on acquiring, optimizing and growing companies and assets that provide services, technology or products within the digital media eco-system. The company’s portfolio of assets include: PopReach Games, a free-to-play mobile game publisher with over 25 games enjoyed by millions of players; notifyAI, a push notification subscription and monetization platform; Q1Media, a digital media advertising services provider; Contobox, an award-winning personalization, eCommerce and creative advertising technology platform; and Ubiquity, a data driven user acquisition and marketing technology consortium. Contact Details Proactive Investors +1 604-688-8158 na-editorial@proactiveinvestors.com

June 13, 2023 01:58 PM Eastern Daylight Time

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Cint Partners with Publishers Clearing House for Respondent Supply

Cint

Cint (STO:CINT), a global technology leader in digital insights gathering, announces its partnership with direct-to-consumer, digital entertainment company Publishers Clearing House (PCH), representing a major innovation in the area of respondent panels and data supply. The partnership, which originated with research technology firm Lucid prior to Cint’s acquisition of Lucid, comes at a time when the value of customer data is rapidly evolving; companies across many different industries are reimagining the relationship they have with their communities. “At Publishers Clearing House, we’re all about fostering community,” said Smriti Sharma, Head of Consumer Insights at Publishers Clearing House. “And within that community, we knew there was more that we could be doing to effectively leverage the strong relationship we have with consumers. Traditional sweepstakes is our business and at the heart of that is a loyal community that we’ve grown over the years. Our work with Cint has allowed us to explore what other value we could provide to our community and how we could give our community a bigger voice in our society through their participation in surveys.” As a result of the partnership, Publishers Clearing House began to realize that its community of 40 million plus was interested in responding to surveys and offering their opinions to a company with whom they have had a longstanding relationship. Over the past two years, PCH has provided quality users and has continuously beat industry standards for survey response quality across metrics like negative reconciliations and engagement. In fact, PCH has displayed three times more engagement than the industry average. All this demonstrates the loyalty and strength of the PCH community and the quality of the consented data their community is providing researchers. The partnership with Publishers Clearing House sparked impressive categorical growth for Cint data supplier partnerships across market verticals in 2022, including mobile gaming. “We’re at a unique inflection point in the market research industry where the importance and value of the consumer’s voice is evolving at an unprecedented rate,” said Matt Hynes, Executive Vice President Global Supply at Cint. “Consumers are becoming more comfortable with consenting to share their insights, so long as they trust the organization with whom they share it. Now—as companies that curate communities face these changes —it is important to encourage them to think differently about the value and data within their communities. One goal at Cint is to encourage companies to think outside the norm, leverage data to unlock new opportunities, and provide a place where the opinions of their community members are heard.” About Cint Cint is a global provider of research technology. Our platform enables brands, researchers, academics, or anyone with a question, to connect with a global network of over 290 million high-quality and engaged respondents. Panel providers, mobile gaming apps, loyalty associations, or anyone with an online community, partner with Cint to monetise their userbase through surveys that complement the user experience. Utilizing the global reach and survey-based approach of our platform, Cint’s media measurement solutions help advertisers, publishers and media agencies measure the impact of cross-platform ad campaigns. Cint Group AB (publ), listed on Nasdaq Stockholm (STO: CINT), has a global workforce throughout EMEA, North America and APAC, including offices in Stockholm, London, New York, New Orleans, Singapore and Sydney. Find more at www.cint.com. Contact Details Kite Hill PR Kerriann Becker kerriann@kitehillpr.com

June 13, 2023 09:00 AM Eastern Daylight Time

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Roberts and Ryan, Inc. Honors Laura Chan, Commander – Strategic Sealift Officer, U.S. Navy Reserves

Roberts & Ryan Investments, Inc.

Roberts & Ryan, Inc., America’s first Service-Disabled Veteran-Owned Broker Dealer, is proud to recognize Laura Chan for achieving the rank of Commander – as a Strategic Sealift Officer, U.S. Navy Reserves. On Tuesday, May 23, the Chief of Navy Reserve, Vice Admiral John Mustin, conducted her pinning ceremony at the New York Stock Exchange. Ms. Chan was accompanied by her close family, friends, and colleagues. “I’m very thankful for the village I have to support me in all of my endeavors,” said Ms. Chan. Ms. Chan has a 15+ year career in the U.S. Navy. Her last deployment was in support of Commander, U.S. 7th Fleet at Military Sealift Command (MSC) Far East as the Operational Support Officer located in Singapore. She is currently Vice President of Business Development at Roberts & Ryan, Inc., focusing on Equity Capital Markets, Pension Funds, and Corporate Development. She holds Series 7 & 63 licenses. “As of April 2023, the U.S. Navy Reserves contains 93,963 reservists that support commands located all over the world. Of the 93,000+ reservists, only 19 were selected to CDR in the Strategic Sealift Officer community and we're thrilled to have Laura as one of the 19 chosen,” said James McDevitt, Head of Equities Sales & Trading, Capital Markets at Roberts & Ryan, Inc. “Laura began her career at Roberts & Ryan as an intern in 2020, and she is one of the best examples of success in our social mission to help veterans in the area of career development. In the years since, she has proven herself to be a valuable member of our team. Her promotion to Commander is just one illustration of her dedication and work ethic, and I am proud to celebrate her accomplishment,” said Edward D’Alessandro, Chief Executive Officer of Roberts & Ryan, Inc. About Roberts and Ryan, Inc. Roberts & Ryan, Inc. is a Service-Disabled Veteran Owned (SDVO) broker-dealer with execution capabilities in the capital markets, equities, and fixed-income trading. The firm was founded in 1987 by a United States Marine Corps Vietnam combat veteran and Purple Heart recipient. With over $1.7 million dollars in committed donations, Roberts & Ryan is active in donating to charitable foundations that make significant positive impacts in the lives of Veterans and their families, primarily focusing on general wellness, mental health, and career transition. Contact Details Michael C. Del Priore +1 646-859-4061 mdelpriore@roberts-ryan.com Company Website https://www.roberts-ryan.com

June 13, 2023 09:00 AM Eastern Daylight Time

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R Public Relations accepted into Forbes Business Council

RPR

R Public Relations Firm, a boutique PR agency based in Nashville that specializes in the technology, hospitality, and business sectors, has been accepted into the Forbes Business Council, the foremost growth and networking organization for successful business owners and leaders worldwide. Founder Emily Reynolds Bergh was vetted and selected by a review committee based on the depth and diversity of her experience. Criteria for acceptance include a track record of successfully impacting business growth metrics, as well as personal and professional achievements and honors. “We are honored to welcome R Public Relations Firm into the community,” said Scott Gerber, founder of Forbes Councils, the collective that includes the Forbes Business Council. “Our mission with Forbes Councils is to bring together proven leaders from every industry, creating a curated, social capital-driven network that helps every member grow professionally and make an even greater impact on the business world.” As an accepted member of the council, Emily has access to a variety of exclusive opportunities designed to help her reach peak professional influence. She will connect and collaborate with other respected local leaders in a private forum and at members-only events. Emily will also be invited to work with a professional editorial team to share her expert insights in original business articles on Forbes.com and to contribute to published Q&A panels alongside other experts. Finally, Emily will benefit from exclusive access to vetted business service partners, membership-branded marketing collateral, and the high-touch support of the Forbes Councils’ member concierge team. “As a female founder, joining the Forbes Business Councill is a tremendous milestone,” says Emily. She adds, “Being part of this esteemed community of thought leaders will allow me to connect and collaborate with fellow visionaries, exchanging ideas and insights that push boundaries and inspire innovation. I am truly grateful for this opportunity to share my insights on public relations, entrepreneurship, and communications and be part of this remarkable collective of business leaders." Built with heart and innovation, R Public Relations Firm is a unique boutique PR firm. We pride ourselves in understanding the custom needs of every client we work with and making them “R” own. We are fueled by our clients’ passions and the people that make their businesses run. Our mission is to provide exceptionally creative and curated services for our clients, whom we respect and admire. While we have offices in Nashville, New York, and Austin, we are a remote agency at heart, representing clients across the country and everywhere in between. Contact Details R Public Relations Madison Baber +1 210-213-2426 madison@rprfirm.com Company Website https://rprfirm.com

June 13, 2023 09:00 AM Eastern Daylight Time

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Minuteman Press in Nashville, TN Completes Exterior Full-Wrap Rebranding of the Iconic Grand Ole Opry House Music Venue

Minuteman Press International Inc

NASHVILLE, Tenn. – The Grand Ole Opry House, owned by Ryman Hospitality Partners, is one of the most legendary music venues in the USA. Thanks to Minuteman Press franchise owner John Taylor and his team at Minuteman Press in Nashville, the face of the Grand Ole Opry House now looks as good on the outside as the music sounds on the inside. What started out as a sales call and business cards order ten years ago has evolved into a trusted branding partnership between Minuteman Press in Nashville and Ryman Hospitality, and the result of that partnership includes incredible projects like this one – the full-wrap exterior rebranding of the Grand Ole Opry House. Minuteman Press in Nashville is located at 415 Spence Lane, Nashville, TN 37210. John Taylor has owned the business since January of 2014 and is a member of the President’s Club for top performers across the Minuteman Press franchise system. John shares key details on working to complete this huge project on such an iconic venue. How did the project with the Grand Ole Opry come about? John Taylor: “We acquired them as a client about ten years ago. It originated with a sales call at the original The Ryman Auditorium, in downtown Nashville. The first order was a few sets of business cards. Their parent company is Ryman Hospitality. Working inward through the marketing department at Ryman Hospitality, a relationship developed. They have a lot of printers, but we stayed in touch, cross-selling where possible. Ultimately, we set them up on an online portal ordering system for their printed collateral and admin items for their various brands. We make it a habit to deliver all prospects our "Portfolio Thumb-drive". It is branded Minuteman Press and goes to them pre-loaded with our most impressive projects in categorized folders. That led to us becoming one of their trusted branding partners, I would like to say their preferred branding partner. We've done projects from Nashville to New York City for them as they open new venues.” What specifically did you do for this project? John Taylor: “We have done multiple projects at the Grand Ole Opry House. Regarding this project: It is an extraordinary surface, in that it is stamped concrete. It is made to look like a ‘rough-cut cedar’ wooden surface, with deep woodgrain and over a half-inch depth difference between the faux planks. There are two installation processes in this type of project. One is to install and register the panels together (58" wide panels). The second process is to heat and press the vinyl into the grain and contours with a heat gun/torch and foam hand roller, roughly 4" at a time. We measured, scaled and templated the whole project. We printed the vinyl on an HP 360 Latex printer, then laminated the vinyl on a GBC roll laminator (3M IJ-480 Vinyl with 3M 8520 Matte Overlaminate). We used our 55' boom truck and a rented 45' boom lift to install. The first team and truck would hang and register the vinyl. The second lift would have a heat gun, a torch, and roller to get into the grain, and a single installer with very tired arms. We blocked off an area to work every morning so tours could still safely operate every 30-60 minutes. We installed in close coordination with the security team every day and evening to avoid periodic live shows in the evenings altogether." What was the timetable / what did it take to complete the project? John Taylor: “The exterior, as all large branding projects do, began with an intense set of measurements and a write-up of all inclusions and challenges with the surface(s). We then created an Illustrator template for their art department, advising best practices and highlighting any areas to which they should pay special attention during design. The timetable was roughly 7 weeks, synopsized below: We surveyed the first week and provided them a template for artwork technicals and construction. It took them 2-3 weeks to develop art, get the individual artists' approvals, and the necessary internal management approvals. We removed the old banners and aluminum hardware, as well as prepped/cleaned the building during that period. I asked for 7-10 days to produce the vinyl. It took about a week to print, laminate and cut. We should have been able to install it in roughly one week with a crew of three. It ended up taking two weeks since the Grand Ole Opry has shows every couple of days, which limited our time (we had to be packed up and out of the way by 3 pm). The weather was also a factor." TIME LAPSE VIDEO: Full-wrap rebranding of the face of the Grand Ole Opry House – Spring 2023 – Minuteman Press, Nashville: How happy are you with the completed project? What has been the feedback you’ve received? John Taylor: “I'm extremely happy with it. I really am humbled and honored to be given the opportunity. Now, for the less-than-humble perspective; it was an intense scope of work... and we got the job done! We've had only positive feedback about this installation and people are loving the new face of the Grand Ole Opry House. My favorite reaction was from a security guard that said, ‘I haven't seen this many people stop and have their pictures taken in front of the building in years and years!’. He's been there over 15 years, so that was so gratifying to hear him say that.” John concludes, “To have our hard work appreciated, especially on such a large-scale project, it’s just a great feeling of accomplishment.” For Minuteman Press products and services and to find your local Minuteman Press, visit https://minuteman.com. Learn more about #1 rated Minuteman Press franchise opportunities at https://minutemanpressfranchise.com. Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

June 12, 2023 10:00 AM Eastern Daylight Time

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A Special journey for ‘Ronaldo of Yushu’ and his 39 friends

China News Network

BEIJING, CHINA - Media OutReach - 9 June 2023 - After travelling some 2,500 km, 40 Tibetan kids from a welfare home on the around 4,500-meter-high Qinghai-Tibet Plateau finally set foot on China’s top-level football stadium on June 2. The 40 kids came from Yushu Tibetan Autonomous Prefecture, northwest China’s Qinghai Province. They stayed in Beijing for five days and took part in a series of exchange activities. Yushu lies at the source of the Yellow, Yangtze, and Lancang (the upper reaches of the Mekong) rivers. Thirteen years ago, a 7.1 magnitude earthquake struck the area, attracting the world’s attention. The oldest of the 40 Tibetan kids is 16 and the youngest 7. This was the first time they had visited Beijing. Some of them had never left their hometown or sat in an airline seat. Among them, there were many football lovers, but the lack of professional training has not thwarted their dreams of becoming a player. On Friday night, these kids showed up at the Beijing Workers’ Stadium, one of the most prestigious stadiums in China, which hosted events related to the 1990 Asian Games and the 2008 Olympic Games. A boy named A Bin, nicknamed the “Ronaldo of Yushu”, and five of his friends served as escorts during a game of CSL (Chinese Football Association Super League). Nearly 50,000 fans in the stadium cheered to welcome these 40 special guests. During their journey in Beijing, they also participated in many activities on ethnic culture. At an experience hall on the culture and history of Chinese ethnic groups on the former site of the National Mongolian and Tibetan school, Zangba Cicheng (藏巴次成), a boy who enjoys history classes, buried himself in the historical materials from more than 100 years ago. He said that learning history is the best way to understand the country and the nation. While watching the performance of the China Ethnic Song & Dance Ensemble, Dolma Tso(卓玛措), a 13-year-old girl, said that the musical instruments of different ethnic groups have their own characteristics, but produce a very imposing and pleasant sound when played together. The Palace Museum, the Great Wall, the Bird’s Nest, the Water Cube (the National Aquatics Center)... the places these Tibetan kids have toured are epitomes of not only the history of ancient China, but also the pulse of modern China. When asked about the reason why they wanted to visit Beijing the most, the kids give various answers. But the hottest answer was “Because Beijing is the capital city of our country.” The five-day program was organized by China News Service, a mainstream news agency. “Through this special program during Children’s Day, we hope to warmly welcome the kids so that they will have hope in their eyes and dreams in their hearts. We hope they will have more unforgettable childhood memories and a more promising future,” said Yu Lan, deputy editor-in-chief of China News Service and president of China News Network, the agency’s official website. Contact Details Media Contact Xueling Ma maxueling371@126.com

June 09, 2023 04:54 AM Eastern Daylight Time

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