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Pivot To Agri-Food Sector Pays Off For Sadot Group, Inc As Company Reports First Profitable Quarter In Q2 2023

Benzinga

By Rachael Green, Benzinga In November of last year, Sadot Group Inc (NASDAQ: SDOT) pivoted from being primarily a restaurant and food service brand to becoming a global agri-food supply chain operator, sourcing agricultural products from producing regions and delivering them to markets around the world. Nine months later, it marked its ninth consecutive month of generating at least $45 million in monthly revenue. And in its second-quarter earnings released in August, it reported its first profitable quarter in its history, with quarterly revenue rising to $160 million. How Sadot Group Pivoted From Food Service To Global Agri-Food Supply Chain In November 2022, the company formerly known as Muscle Maker, Inc. formed Sadot LLC, marking the official strategic pivot into the global agri-foods supply chain sector. Since then, the company’s focus has been on becoming a leader in providing sustainable solutions that address food security issues around the world. “By broadening our perspective, we seized the opportunity to venture into new markets and businesses within the global food industry. This move not only offers significant financial prospects but also generates social and environmental value," said Sadot Group Inc. CEO Michael Roper. Its trading operations, housed under Sadot Agri-Foods, source food and feed products like soy, wheat and corn from key producing regions and deliver them to buyers across Central & South America, Asia, Africa and the Middle East. As this vertical grows, the company also plans to add logistics and transportation services as well as carbon monitoring and carbon credits. Its farm operations, housed under Sadot Farm Operations, take it a step further and actually produce those major food crops along with high-value crops like mango and avocado at the company’s farms in southern Africa. At the end of August, it added over 4,900 acre s of farmland in Zambia to its operations. The acquired farmland has the potential to harvest over 1,300 acres of corn, 775 acres of soybean, 270 acres of wheat, 180 acres of avocado and 50 acres of mango. Its first wheat harvest as Sadot-owned farmland is expected this month or early October. While its trading and farm operations mark the biggest changes and the biggest drivers of the company’s recent transition into profitability, Sadot Group hasn’t completely abandoned the food service sector where it got its start. Instead, the Company began a significant overhaul of its operations and structure to cut costs and improve revenue. That includes re-franchising the company-owned Pokémoto and Muscle Maker Grill locations, while exploring strategic options for Superfit Foods. There are currently 34 Pok é moto locations, 10 company-owned units plus 24 franchises. For Muscle Maker Grill, there are 3 company-owned locations plus an additional 10 franchised locations. The Company will focus on franchising its successful Pok é moto concept as a way to generate royalties from the brand while maintaining an asset-light business model with lower operating expenses. It has since sold 57 new franchise agreements that are expected to open in the near future. “These actions will allow us to strengthen our balance sheet and reallocate funds towards growing the agri-foods supply chain business, reinforcing our commitment to increasing shareholder value by focusing on our path to profitability, market diversification, and a strengthened brand presence," said Roper. The Multi-Million Dollar Success Of Sadot Group’s Revamped Business Strategy In the second quarter of 2022, before the formation of Sadot LLC, Muscle Maker Inc. reported a net loss of $1.8 million. One year later, Sadot Group completely flipped the script, reporting a net income of $190,000 for its second quarter of 2023. While cutting operating costs and overhead has been key, that transition into profitability was largely driven by record revenue growth coming from the company’s new trading and farming operations. Its quarterly earnings grew from $3 million in Q2 2022 to $160 million in Q2 2023, and nearly all of that came from its agri-food vertical which completed 21 transactions for the quarter, averaging $7.5 million each. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

September 15, 2023 09:15 AM Eastern Daylight Time

How FiscalNote (NYSE: NOTE) Is Empowering AI Integration For Governing Bodies Around The World

Benzinga

By Jad Malaeb, Benzinga FiscalNote Holdings (NYSE: NOTE) is a leader in policy and global intelligence. By uniquely combining data, technology and insights, FiscalNote uses AI to empower customers with critical insights and the tools to turn them into action. The company bolsters its leadership in the public sector arena through strategic expansions that enrich its leadership team and amplify its global coverage, and empower AI integration for governing bodies around the world. This strategic approach signifies FiscalNote's continued commitment to providing holistic solutions for traversing intricate regulatory terrains. At the core of this expansion lies FiscalNote's fortified global public sector leadership team. This augmented team amalgamates diverse expertise and a truly worldwide perspective, thereby positioning the company to proffer tailored regulatory insights and intelligence to clients across the globe. Significantly, FiscalNote has forged a partnership with the World Health Organization (WHO), attesting to the company’s acumen in delivering critical regulatory insights. This collaboration underscores FiscalNote's dedication to contributing significantly to global public health initiatives. Further amplifying FiscalNote's dedication to excellence, several distinguished organizations have become recent clients: Embassy of Japan in the U.S. Embassy of Canada in the U.S. Embassy of Pakistan in the U.S. Ministry of Unification, Korea Ministry of Economy, Trade and Industry, Japan Ministry of Foreign Affairs, United Arab Emirates Armed Forces, Sweden Europe Office (EU), Finland A national parliament in the APAC region One of the company’s most significant recently-announced partnerships has been with Korea’s Ministry of Foreign Affairs, which agreed to collaborate on the use of FiscalNote’s proprietary data sets and enhanced AI capabilities to assist the Ministry with responding to shifts in domestic and international policy. Josh Resnik, FiscalNote’s President and COO, said of the company’s global expansion focus, “Elected leaders, civil servants, diplomats, and governmental staff at all levels grapple with a tremendous amount of uncertainty, complexity, and volatility in every corner of the globe as they face an ever-growing set of policy challenges. FiscalNote continues to distinguish itself by serving as an essential, reliable, and critical partner to world’s most important decision makers who depend on our portfolio of AI solutions to deliver results.” This announcement is one of the many FiscalNote has issued demonstrating its public sector growth. Since the first quarter of 2023, FiscalNote has signed global media and healthcare companies, global commercial companies and trade associations/NGOs into their long list of partners. For an exhaustive overview of FiscalNote's strategic expansion initiatives and its esteemed partnerships, including collaborations with the World Health Organization and embassies, refer to the original press release available here. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

September 15, 2023 09:15 AM Eastern Daylight Time

FTN Network Acquires DFSForecast, Signs Partnership with One Week Season

FTN Network

FTN Network, a company built for delivering affordable, customizable, and highly detailed and advanced NFL data for betting, season-long fantasy, and daily fantasy, announced today that it has acquired DFSForecast, known for its Daily Fantasy Sports Lineup Builders and Advanced Data Tools. Leveraging the acquisition, FTN will provide the Optimizer to The Fantasy Footballers, and recently solidified a partnership with One Week Season to offer the DFS Optimizer to its collective userbase. Subscribers on FTNDaily.com will now be able to take advantage of DFSForecast’s lineup optimizer to create countless daily fantasy lineups in a simple and easy-to-use tool powered by FTN Data. Generated lineups can then be uploaded to one’s preferred fantasy operator, simplifying mass roster inputting. The Fantasy Footballers and One Week Season will be the first partners to use this newly acquired tool that is now part of the suite of products offered to FTN Data customers. Offered at a competitive price point compared to its competitors, FTN will look to expand its network of partners by offering this tool to those that have previously been hindered by the cost. “The 2023 football season is still very young, but FTN has seen an explosion of growth,” said FTN Network CEO Kevin Adams. “We were really impressed with the work Caleb Nelson, Sam Vitello, Adam Lewis, and the entire DFSForecast team were doing. The acquisition and incorporation of DFSForecast into our umbrella of tools offered to our customers is just another step in the journey of cementing FTN Network as the one-stop-shop for anyone when it comes to fantasy enthusiast or bettor.” "From our first meeting on, we saw FTN as a natural partner and are thrilled it's now official,” said DFSForecast Co-Founder and CEO Caleb Nelson. “We share the same data-driven approach to fantasy sports and betting. We can't wait to see how our tools add to FTN's already incredible ecosystem.” This acquisition is just one part of the burst of growth FTN Network has seen in 2023. Before the start of the 2023 football season, FTN Network announced it has signed Aaron Schatz, referred to as the founding father of football analytics, to a multi-year contract after partnering for his 2023 Football Almanac. FTN also launched “The Fantasy Football Show” on Sirius XMRadio earlier this year and has seen an incredible increase of web traffic across its network of sites. About FTN Network FTN Network is a data and entertainment network for fantasy sports and betting. Founded in 2020, FTN Network’s family of sites include Fantasy, Daily Fantasy (DFS), Betting and Data. The company has over 50 content contributors to serve the fantasy sports and betting needs of fans across key sports, including NFL, NBA, MLB, NHL, PGA, eSports, Racing and more. https://www.ftnbets.comAbout TechstarsThe Techstars worldwide network helps entrepreneurs succeed. Founded in 2006, Techstars began with three simple ideas — entrepreneurs create a better future for everyone, collaboration drives innovation, and great ideas can come from anywhere. Now we are on a mission to enable every person on the planet to contribute to, and benefit from, the success of entrepreneurs. In addition to operating accelerator programs and venture capital funds, we do this by connecting startups, investors, corporations and cities to help build thriving startup communities. Techstars has invested in more than 2,500 companies with a combined market cap of more than $220B. https://www.techstars.com About DFSForecast DFSForecast is a leading player in the fantasy sports world, known for its Daily Fantasy Sports (DFS) Lineup Builders and Advanced Data Tools. Founded in 2018, DFSForecast uses a unique methodology that uses the characteristics of previous Milly Maker winners to build innovative, customizable and easy-to-use tools for fantasy sports players of all levels. DFSForecast is led by the trio of Caleb Nelson, Sam Vitello and Adam Lewis. Contact Details Sterling A. Randle +1 801-319-6153 srandle@hotpaperlantern.com

September 14, 2023 09:03 AM Eastern Daylight Time

Snapchat Keeping the Focus on User Safety

YourUpdateTV

In an era where digital interactions are an integral part of daily life, ensuring a safe online environment is paramount – especially for kids. Recently, Nona Yadegar, the Director of Design at Snapchat, participated in a nationwide satellite media tour to discuss Snapchat’s new safety features and the importance of creating safe, online spaces for kids to interact. A video accompanying this announcement is available at: https://youtu.be/_chmGR1TC_8 For more information, visit Snapchat, the popular platform built to foster expressive communication with your closest friends, is taking additional measures to ensure a safe and engaging online experience for children aged 13-17. New measures include: • Further restricting unwanted contact from strangers/suspicious accounts and making your Search experience safer. • A more age-appropriate content experience on public content platforms (such as removing suggestive content by default). • New efforts to find and crack down on accounts that may be trying to promote age-inappropriate content/commercial services. • And more focus on helping educate teens about common online risks, like catfishing and sexual exploitation. These protections will limit unwanted interactions on Snapchat for younger users, ensure content is age-appropriate, and improve education about common online risks, including steps teens and their parents can take to prevent them. In addition, Snapchat have heard from parents about the need for more tools and resources to help them better understand how to use the app, how to use the parent tools, and to better understand the threats teens face online. To better empower parents, Snapchat created a parents’ guide at parents.snapchat.com as well as a new YouTube explainer series. To learn more, check out this Snapchat blog post detailing the app’s most recent announcement. About Nona Yadegar Nona Yadegar is a Director on Snap’s design team. In this role, she acts as a cross-functional leader, aligning and prioritizing product and feature development. Nona draws upon her policy, safety and legal experience, having previously served as the Director of Platform Policy & Social Impact for Snap. Nona graduated with a BA in Political Science from Duke University, and with a JD from Columbia Law School, where she was a Harlan Fiske Stone Scholar. She is based in Los Angeles where she lives with her husband David and her children Elio, Yael, and Farah Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

September 13, 2023 12:57 PM Eastern Daylight Time

Video

AI Digital Partners with KERV Interactive, Offering Brands a Differentiated Method to Engage Buyers via Video and CTV

AI Digital

AI Digital, a full-service, global programmatic consultancy helping advertisers enhance digital consumer experiences with an audience-first approach, has partnered with KERV Interactive, the leading AI powered interactive video advertising platform, to equip advertisers with differentiated capabilities to create and implement interactive and automated campaigns that drive consumer purchase behavior across video and connected TV (CTV). This partnership is focused on helping brands to unlock the power of video as a performance media channel. Bringing together KERV’s AI-powered technology – which transforms video content into interactive experiences – with AI Digital’s programmatic and trading expertise, brands will get superior performance for video and CTV campaigns through better campaign results and consumer experiences for high-value audiences. "As video and CTV channels become increasingly crowded, advertisers are struggling to break through the noise and establish meaningful connections with their target audiences," said Jay Wolff, CRO of KERV Interactive. "Combining AI Digital's programmatic and trading expertise with KERV AI's interactive video advertising technology now gives brands the ability to accelerate business outcomes and drive active attention from their static video assets.” AI Digital’s collaboration with KERV will also extend AI Digital's Center of Excellence initiative in the streaming category by providing an integrated suite of utilities designed to help marketers navigate and reach the modern streaming consumer and drive them to commerce, across all consumption channels including video, audio and out-of-home (OOH). “We are excited to be working with KERV and bringing innovation to streaming and programmatic. Streaming is fundamentally changing how people consume media in the home, out of the home and everywhere in between,” said Stephen Magli, CEO and founder, AI Digital. “We can’t think of the consumer solely on video anymore because their consumption is ubiquitous across screens in and out of the home. By capitalizing on turnkey ad formats that drive performance, we are helping brands to collapse the funnel and bring in customers through video and CTV channels in a whole new way.” Through its optimization, consumer insights and measurement platform, ELEVATE, AI Digital drives greater accountability for client spend and delivers optimized business outcomes with its distinct metric called the Accountability Score – a specifically designed metric to help brands identify growth areas and minimize ad fraud within media plans, and ensure brand safety and address invalid traffic. With ELEVATE, marketers on average see a 3% reduction in invalid traffic and fraud, a 9% improvement in unique audience delivery, and a 6% increase in brand lift. The platform serves all types of media buys across channels and provides brands with total access across data, inventory, scale, to target and reach consumers at all touch points across their bespoke consumer journeys. “This partnership with KERV signifies a commitment to our ELEVATE platform reimagining how brands and the industry can capitalize on bringing commerce solutions to programmatic,” said Magli. “AI Digital’s ELEVATE seeks to shift the programmatic definition of success away from traditional metrics of impressions, reach and clicks to more meaningful outcomes such as brand equity and lower funnel actions.” About AI Digital AI Digital is a programmatic consultancy that enables an advanced analytics-based and AI-optimized approach to programmatic technology which leads to better business outcomes for marketers. Leading with an audience-first approach, the company helps agencies and advertisers navigate the digital ecosystem by delivering hands-on, unrivaled data and technology access, outcome-based audience strategy, advanced analytics-driven campaign optimization and advanced measurement including detailed, real-time transparent campaign reporting. AI Digital is a priority Amazon Partner with access to over 150+ people-based data sources and in-platform optimization expertise to maximize value of all walled gardens including Google and Amazon’s data and tech stack, along with 10+ DSPs. AI Digital leverages technology through its proprietary platform ELEVATE and the expertise of its world-class, global team to drive a more ELEVATED consumer experience, measurable action, and brand and sales lift for more accountable results. Learn more about AI Digital at www.aidigital.io. About KERV Interactive Austin-based KERV Interactive is a digital advertising platform built on patented technology to create shoppable and immersive experiences within video. Using machine learning techniques and AI to drive speed and precision, only KERV’s technology recognizes depth, dimension, and objects in a video in real-time more accurately than the human eye. The platform’s ability to make shoppable video has shown to be successful across the web, mobile, social and CTV. Only KERV delivers a truly unique shopping experience for consumers and brands. For more information, please visit www.kerv.ai Contact Details Veronica Ruth +1 845-430-8743 aidigital@kitehillpr.com Company Website https://www.aidigital.io

September 13, 2023 09:00 AM Eastern Daylight Time

The Solid Tumors Market Is Expected To Be Worth $901.27 Billion By 2029, And Oncotelic Therapeutics (OTCQB:OTLC) Is Leading The Charge

Benzinga

By Faith Ashmore, Benzinga Solid tumors are abnormal clumps of cells that form in various tissues or organs of the body. Unlike liquid or cystic tumors, solid tumors do not contain any liquid components. They can occur in bones, muscles and organs, and can be either benign or malignant. Solid tumors can arise from different types of cells, such as epithelial cells that line the outer surface of the skin and the covering and lining of organs and internal passageways. Solid tumors are generally considered more aggressive and difficult to treat compared to other types of tumors. This is because they have a tendency to grow, invade nearby tissues, and metastasize to other parts of the body. The characteristics that make solid tumors more challenging to treat include their ability to resist traditional cancer treatments — such as chemotherapy and radiation therapy — and their complex genetic makeup, which can vary from patient to patient. Additionally, the location of solid tumors within the body can also contribute to treatment difficulties, as certain areas may be more difficult to access or treat effectively. In order to improve treatment outcomes for solid tumors, researchers and medical professionals are continuously exploring new therapeutic approaches and personalized treatments tailored to the specific characteristics of each tumor. By gaining a better understanding of the underlying biology and genetic abnormalities of individual solid tumors, targeted therapies can be developed to selectively attack cancer cells while minimizing damage to healthy tissues. Oncotelic Therapeutics, Inc. (OTCQB: OTLC) is a biopharmaceutical company focused on the development of innovative treatments for cancer, with a particular emphasis on solid tumors. The primary product being developed by Oncotelic, through its joint venture is OT-101, also known as Trabedersen. OT-101 is a novel antisense oligodeoxynucleotide designed to target transforming growth factor beta 2 (“TGF-β2”) overexpression in various malignancies, including pancreatic carcinoma, malignant melanoma, colorectal carcinoma and high-grade glioma. Oncotelic aims to address the aggressive nature of solid tumors and their resistance to conventional treatments. In April 2022, Oncotelic’s joint venture (JV) with Dragon Overseas Capital Limited, an affiliate of Golden Mountain Partners, LLC. The JV initial focus is on the development and commercialization of OT-101, the transformative cancer drug that Oncotelic licensed to the JV for a 45% ownership. Dragon Overseas invested cash of $27.6 million for a 55% ownership of the JV. The JV is planned to be headquartered in Hong Kong. Oncotelic could potentially receive up to $50 million following the sale of the RPD voucher once OT-101 has received marketing approval for diffuse intrinsic pontine gliomas. The JV is expected to launch an initial public offering (IPO) on the Hong Kong Stock Exchange in 2024, and CEO Dr. Vuong Trieu has said he expects the IPO to be highly successful. “I am excited to announce that, together with our partner Dragon Overseas, we have formed a JV for the discovery, development, and commercialization of TGF-β therapeutics against all pharmaceutical indications,” said Dr. Vuong Trieu, CEO and Chairman of Oncotelic. “This JV unburdens the Company of the high cost of drug development, which the JV will be responsible for, while the Company will participate in its upside through appreciation in the value of its shares in the JV.” The solid tumors market was valued at $209.61 billion in 2021, and it's expected to reach $901.27 billion by 2029. Oncotelic's focus on developing therapies specifically for solid tumors puts them in a very strong position to be a leader in a growing market. The company's research and development efforts in this area demonstrate its commitment to bringing fresh energy and potential breakthroughs into the treatment of solid tumors, offering new possibilities for patients. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

September 13, 2023 09:00 AM Eastern Daylight Time

Growth Stage Funding Is the New Series A Says Liquidity Group Exec

Benzinga

In the backdrop of dwindling venture capital (VC) funds and economic volatility, firms are re-evaluating equity and debt financing strategies. "We've seen companies bypassing the usual Series A, B, C approach. Instead, they're embracing what's now termed as 'growth stage funding'," notes Yaron Primovich, head of credit solutions at Liquidity Group. Most growth-stage funding comes in the form of non-dilutive investment - an investment that focuses on revenue and success rather than risk. The Anatomy Of Growth Stage Funding Growth stage funding is often the step after seed funding. Here, companies that have ticked off milestones, like significant revenue streams and achieving product-market fit, are looking to expand. Unlike in earlier stages, where firms might rely on equity, now they often opt for debt sourced from banks or similar institutions. Such financing gives businesses the ability to ramp up their operations. The idea, as one CEO puts it, is to "throw gasoline on the fire." These firms, already having shown promise, are now on a less risky pedestal for investors. This isn't to say that this is the last funding bout for firms. Some will continue to look for equity rounds post this phase. But it's observed that many are marching directly to Initial Public Offerings (IPOs) after a successful growth-stage round. The Significance Of Long-term Financial Stability For startups seeking growth-stage funding, a sturdy financial backbone is pivotal. In many instances, lenders demand detailed financial documentation – a rigorous process that some CEOs might find overwhelming. But this scrutiny often streamlines operations, prepping them for further growth. "Establishing financial stability to a non-dilutive lender is gold for future investments. It indicates the company's capability to generate steady returns and manage its debts," said Primovich. The role of working capital is also paramount. It ensures the business keeps running smoothly, fulfilling its daily operational needs. This is especially true in sectors like artificial intelligence and biotech, where there's immense potential for growth, which makes managing finances prudently indispensable. Challenges And Navigation Acquiring growth-stage funding, even with a proven market presence, can be an uphill task. Attracting the right investors who see the vision and potential of the company becomes crucial. Building a robust relationship with potential stakeholders and exuding credibility are fundamental. As companies morph from startup to growth stage, their financial appetite surges. However, affordable capital is key. A company's financial health, its growth trajectory, and prevailing market conditions can swing the cost pendulum. Building a compelling business case and forging strong ties with potential investors often fetches favorable financing terms. Consistent revenue streams bolster a company's growth potential. Startups that can show they're on this path have a better shot at securing additional rounds of funding. Startups need to be cognizant of the current regulatory framework around non-dilutive capital. Non-compliance can be costly, causing delays or even sinking potential investments. This means being alert to securities laws, tax obligations, and more. Expert legal advice often becomes essential. Finding The Right Growth-Stage Partners Aligning with the right investors during the growth stage is a linchpin for success. They're not just financial backers but also mentors and guides. Depending on the need, businesses can look at various potential investors. “Finding a great growth-stage partner is as important as finding the right equity investor,” said Primovich. “Luckily, most non-dilutive funders take hours - not months - to make a decision so the opportunities are promising.” With innovation at its peak and a surge in growth-stage funding, there's a vast potential for industry disruption. For investors and tech companies alike, the future is luminous. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

September 13, 2023 09:00 AM Eastern Daylight Time

Locality Expands Partnership with FreeWheel to Reach Local CTV Audiences at Scale

Locality

Locality, the industry’s preeminent local television solutions provider, today announced an expanded partnership with FreeWheel, a global technology platform for the television advertising industry, to reach local audiences at scale across all DMAs. By working with FreeWheel, Locality can now offer the ability to better plan, forecast, activate and report on local audiences activations across streaming television inventory to provide advertisers the value and impact their brands expect. The two companies’ expansion of this tailored solution comes as interest, growth and spending in the local TV streaming ad sector is rising. Per research from BIA Advisory Services, the medium is one of today’s “fastest-growing local media channels,” with double-digit year-over-year ad revenue growth since 2019, and is anticipated to reach $3.4 billion by 2026. Locality’s deep relationships with premium streaming TV providers powered by FreeWheel’s comprehensive ad serving technology offers advertisers a transparent and brand-safe approach to local CTV advertising. Locality reaches relevant, local audiences more efficiently and effectively by unifying its supply of premium streaming TV inventory while using more sophisticated technology for targeting and insights. “Going targeted, at scale, is a must-have and a critical advantage in local advertising,” said Keith Kazerman, President of Streaming at Locality. “FreeWheel’s technology gives us unparalleled access to reach across local markets. It is our intent that this collaboration further demonstrates our commitment to unlocking the tremendous power of local and driving dollars to local video providers nationwide.” “This collaboration is well timed on many fronts,” said David Dworin, Chief Product Officer, FreeWheel. “We’ve seen growing advertiser and consumer interest in this space, as well as a proliferation in streaming TV, in recent years. By partnering with Locality, we’ve developed a solution that uncovers new audiences and sources of growth, all while addressing some of the industry’s biggest roadblocks along the way.” To learn more about the new solution, visit https://locality.com/. About Locality Locality is the industry’s preeminent local television solutions provider, committed to addressing the evolving needs of advertisers by unlocking the power of local and driving dollars to the local video marketplace. Locality brings together the best talent in both broadcast and streaming helping brands tap into the mindset of the local consumer and precisely reach optimal markets, nationally. Having served more than 1,500 ad agencies and 4,500 advertisers, to date, Locality offers the best premium inventory that the industry has to offer to help brands optimize their spend and target audiences at scale. Our team resides in 11 office locations across the U.S. designed to strategically service 100% of DMAs. For more information, please visit www.locality.com. About FreeWheel FreeWheel empowers all segments of The New TV Ecosystem. We are structured to provide the full breadth of solutions the advertising industry needs to achieve their goals. We provide the technology, data enablement and convergent marketplaces required to ensure buyers and sellers can transact across all screens, across all data types, and all sales channels, in order to ensure the ultimate goal – results for marketers. With offices in New York, San Francisco, Chicago, London, Paris, Beijing, and across the globe, FreeWheel, A Comcast Company, stands to advocate for the entire industry through the FreeWheel Council for Premium Video. For more information, please visit freewheel.com, and follow us on Twitter and LinkedIn. Contact Details Kerriann Becker +1 631-235-7796 kerriann@kitehillpr.com

September 13, 2023 09:00 AM Eastern Daylight Time

Aniview and NEW ID Forge a Partnership to Revolutionize Free Ad-Supported TV Channels

Aniview

Aniview, a leading global ad tech and media company, and NEW ID, a pioneering force in technology-based content services in Asia, have united forces in an innovative partnership that promises to reshape the landscape of free ad-supported TV (FAST). Over the past two years, the two companies have been working together to jointly develop a CTV ad server and dynamic ad insertion (DAI) solution to target the monetization of FAST channels. This partnership also marks the launch of the first CTV ad server and dynamic ad insertion (DAI) platform specifically designed for the Asian market. NEW ID will exclusively introduce Aniview's solutions to the Korean and Japanese markets initially, followed by a rollout throughout Asia where FAST is expected to grow. By combining Aniview's cutting-edge CTV ad server & dynamic ad insertion (DAI) technology with NEW ID's playout solution, this groundbreaking partnership aims to create a comprehensive and compelling ad-supported TV channel experience for viewers. The result is a win-win scenario for both content creators and consumers, as this innovative approach ensures maximum engagement and monetization opportunities. With over 200 premium Asian FAST channels available across more than 30 major global platforms, NEW ID leads the FAST industry as both a content distributor and media tech company with the capacity to create, brand, build, schedule, and monetize FAST channels. This year NEW ID released its own CTV app, “BINGE Korea” to target viewers in the US. Variety has recognized NEW ID as the top content distributor of International FAST channels in the U.S. in its most recent FAST report. With a presence across North America, LATAM, Europe, and Asia, NEW ID has established its own network of advertising partners worldwide to monetize its impressive portfolio of channels. Aniview has been at the forefront of ad tech innovation since its inception in 2013. The company has developed a patented video player technology, a high-performance ad server, and a robust video marketplace that have collectively propelled it to being a driving force in the global video advertising ecosystem. Aniview's solutions seamlessly cover various formats, including desktop, mobile, in-app, connected TV, and over-the-top (OTT), making it an ideal partner to revolutionize the delivery of ad-supported TV channels. June Park, CEO of NEW ID, expressed her enthusiasm about the partnership: "Our collaboration with Aniview marks a significant step towards realizing our vision of enhancing the value of Asian content on a global scale. By leveraging Aniview's state-of-the-art unified technology, we are poised to provide a seamless and captivating ad-supported TV channel experience that aligns with the evolving preferences of modern viewers." Alon Carmel, CEO at Aniview, commented: "We are excited to join forces with NEW ID and embark on a journey that redefines free ad-supported TV channels. By combining our expertise and technology, we are confident in our ability to set new industry standards and deliver unparalleled value to content creators, advertisers, and audiences alike." About Aniview Aniview is a global ad tech and media company whose platform is playing an increasingly central role in delivering efficient and effective video advertising across the open web. The company’s end-to-end solutions are highly flexible and transparent, and they operate on desktop, mobile, in-app, connected TV, and over-the-top (OTT) formats. Founded in 2013, Aniview’s patented video player technology, high-performance ad server, and video marketplace provide flawless video delivery to publishers worldwide and power many of the world’s largest web publishing groups. For more information, please visit www.aniview.com. About NEW ID Founded in 2019, NEW ID specializes in technology-based content services. Currently, the company is the largest FAST channel operator in Asia and offers a complete solution to connecting domestic content to global platforms. NEW ID currently has 4 domestic patents for live broadcasting, automatic programming, and encoding. The company pioneers new areas of technology-based distribution by partnering with 30 major global platforms / 40 ad-tech partnerships / AI localization solutions and specializes in CTV-based B2B solutions. Learn more about NEW ID at www.its-newid.com. Contact Details Aniview Vaibhav Pandey info@aniview.com

September 13, 2023 08:15 AM Eastern Daylight Time

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