News Hub | News Direct

Communications

Advertising Communications Graphic Design Internet Marketing Media Publishing SEO
Article thumbnail News Release

StoryTap Partners with NRF 2022 to Become Retail’s Big Show’s Video Story Platform

StoryTap Technologies Inc.

For the second year, StoryTap has partnered with the National Retail Federation (NRF) to produce authentic video stories at scale. StoryTap is the patented video platform that enables leading organizations to easily create and share authentic storytelling experiences from speakers, exhibitors, and attendees. NRF will be leveraging StoryTap’s innovative technology to secure pre-show videos from attendees and speakers and will be on-site from January 16th to 18th, 2022, to produce over 250 videos throughout Retail’s Big Show. In 2020, StoryTap partnered with NRF to collect and distribute 252 authentic video reviews and rank on the first page of Google through video SEO resulting in a 3x increase in brand engagement on the NRF’s Exhibitor Testimonials webpage. “StoryTap has been an amazing addition to Retail’s Big Show,” shared Paul Kriebs, Senior Director, Brand Marketing at the National Retail Federation. “It has been so easy to collect videos, sort through them and arm them with SEO tags that we can host on our website. It has been phenomenal to get so much extra feedback and content thanks to StoryTap, and we are excited to see what NRF 2022 will bring.” StoryTap is a video story platform that simplifies video creation, curation, and distribution. The easy-to-use platform offers enterprise brands the opportunity to create brand-directed high-value and high-volume video content at a fraction of the cost of traditional video production. Our white-glove curation meets brand criteria for quality, messaging, SEO optimization, and social distribution. After submitting the videos, attendees can socially share their videos with their audiences with a single click— driving engagement and awareness about NRF 2022. “We’re thrilled to partner with Retail’s Big Show again,” shares Bernadette Butler, co-founder and CEO of StoryTap. “This conference will be our return to in-person events, and I’m certain this year will be more special than ever. I’m excited that StoryTap will capture the tradeshow with video stories from those attending, exhibiting, and speaking at NRF 2022.” As a special offer, attendees at NRF 2022 are eligible to receive an extra 20 free videos with a one-year license with StoryTap. For more information, interview opportunities or to schedule a demo, please contact: Caleigh Alleyne Public Relations Manager caleigh@storytap.com (416) 271-6196 About StoryTap StoryTap is the patented video story platform that enables you to easily create and distribute authentic experiences from real customers and employees at scale. Using our platform, you can create compelling and highly searchable video content for your organization—all without the high production costs. And by doing so, you can increase conversion rates, brand awareness, connect with more customers and prospects, and boost bottom-line results. See how Fortune 500 brands like UCLA, Danone, Enfamil and Veet are using StoryTap to build trust, loyalty and triple engagement at www.storytap.com. About NRF The National Retail Federation, the world’s largest retail trade association, passionately advocates for the people, brands, policies and ideas that help retail thrive. From its headquarters in Washington, D.C., NRF empowers the industry that powers the economy. Retail is the nation’s largest private-sector employer, contributing $3.9 trillion to annual GDP and supporting one in four U.S. jobs – 52 million working Americans. For over a century, NRF has been a voice for every retailer and every retail job, educating, inspiring and communicating the powerful impact retail has on local communities and global economies. Contact Details StoryTap Caleigh Alleyne +1 416-271-6196 caleigh@storytap.com Company Website https://storytap.com/

December 09, 2021 11:55 AM Eastern Standard Time

Article thumbnail News Release

It’s tech vs. Covid at ShowStoppers press event during CES 2022

ShowStoppers

Tech is taking on Covid – and new healthtech is changing lives for people with diabetes, heart disease and Parkinson’s Disease -- at ShowStoppers® at CES, the press event scheduled for 5 Jan. 2022 during the CES tradeshow in Las Vegas. For press registration, please contact Steve Leon, mailto:sl@showstoppers.com, +1 310-936-8530. Journalists attending ShowStoppers @ CES 2022 will discover new tech evolving to meet the challenges of the pandemic – including two companies set to debut devices that could neutralize viruses or detect SARS-Cov2 and influenza B in 15 seconds or less. Separately, Abbott, https://www.abbott.com, will showcase life-changing health tech just before it takes the stage as the first-ever CES keynote address from a healthcare innovator. During ShowStoppers, journalists will meet with doctors and inventors of the first rapid, portable blood test for concussions, the latest sensor tech for people with diabetes, apps for people with heart disease, Parkinson's, chronic pain and more. Airthings, https://www.airthings.com, will debut new additions to its family of indoor air-quality monitors that track for particulate matter, C02, radon and more. Air-Clenz-equipped desktop computer monitors, https://www.air-clenz.com, will make workplaces healthier, and workers more productive and happier by quickly capturing and cleaning air to a 99.97 percent level free of COVID-19 and its variants, and other viruses. For home, school, work and travel, UVCeed, https://uvceed.com, demonstrates the safest mobile UV light sanitizer that is 99.9% effective at killing germs, virus, and bacteria. Easily attached to a mobile phone and integrated with the UVCeed app, iCide Technology utilizes the phone camera, AI and machine vision to show when a surface is clean and safe. The press event organizes product launches, sneak previews and hands-on demonstrations of new tech for work, home and play for journalists, industry and financial analysts, venture capitalists and business executives -- from AI to 5G to cloud, VR to digital health; to better, safer, healthier tools for working from home or going back to the office; to future mobility and autonomy, robotics or smart cities; to apps and hardware that drive mobile and desktop innovation; to wearables, IoT, appliances, entertainment, and more. About ShowStoppers Now in its 26th year, ShowStoppers, https://www.showstoppers.com, is the global leader in producing press and business events spanning the U.S., Europe and Asia. Each event organizes product launches, sneak previews and demonstrations for selected journalists, bloggers, industry and financial analysts, venture capitalists and business executives. Industry leaders, innovators and startups exhibit to generate news coverage and product reviews, make new connections, promote brand and open new markets. ShowStoppers produces official press events at CE Week, IFA and NAB; partners with CTA, IFA, GSMA and CEATEC; and produces events during CES, IFA, MWC, NAB, CE Week, CEATEC and other tradeshows. ShowStoppers streams online, broadcasting live events, month after month. To learn more about how you and your company can meet the press at ShowStoppers press events in person and online at ShowStoppers TV, contact Lauren Merel, mailto:lauren@showstoppers.com, +1 908-692-6068, or Dave Leon, mailto:dave@showstoppers.com, +1 845-821-6123. Contact Details For press registration, please contact: Steve Leon +1 310-936-8530 sl@showstoppers.com Company Website https://showstoppers.com

December 09, 2021 09:30 AM Eastern Standard Time

Article thumbnail News Release

CSG Charts Global Growth, Delivering Greater Local Impact

CSG

LONDON, December 9, 2021 – CSG ® (NASDAQ: CSGS), the leader in innovative customer engagement, revenue management and payments solutions, today announced strong global growth, specifically from success in Europe, the Middle East, and Africa (EMEA). Over the past two years, CSG has grown its EMEA business with ten new customers, a new office in Riyadh, and significantly increased the number of EMEA-based employees through regional acquisitions and new hires. Last night at the annual Telecom Review Leadership Summit in Dubai, CSG’s influence and success in the region earned recognition during the 2021 Telecom Review Excellence Awards Gala. The Telecom Review Excellence Awards recognises the milestones and achievements of leading information communication technology (ICT) brands and figures. CSG was named the Most Innovative Product/Service Vendor for its cloud-first architecture, which enables new market entrants and leading brands globally to launch new digital services, expand into new markets, and create compelling experiences that capture new customers and build brand loyalty. “As we approach our 40 th anniversary, CSG remains relentlessly customer-obsessed and laser-focused on helping our customers thrive and succeed in the digital economy,” said James Kirby, head of CSG’s EMEA business. “CSG’s inventive spirit empowers us to be curious and challenge the status quo so that we can continually create the future-ready technologies our customers need. We are honoured to receive this recognition from Telecom Review for our industry-leading solutions that help companies across EMEA and beyond solve some of their toughest business challenges and do extraordinary things for their customers.” “Every day at CSG, we aspire to have a greater impact on the lives of our people and our customers,” said Patricia Elias, CSG’s chief people and places officer. “By cultivating the most globally diverse teams and fostering equitable, employee-centric programs, CSG is creating meaningful, intentional, and enriching employee experiences that empower our people to deliver innovation, category defining solutions, and exceptional experiences to our customers.” CSG’s innovative Revenue Management & Customer Engagement suites of end-to-end solutions support leading global brands with the flexible, configurable, and SaaS technologies they need to monetise and digitally enable exceptional customer experiences. Companies globally rely on CSG to deliver timely, personalised, and relevant experiences to their customers, monetise new offerings, and protect and maintain existing revenue streams whilst they focus on their business requirements. # # # About CSG CSG is a leader in innovative customer engagement, revenue management and payments solutions that make ordinary customer experiences extraordinary. Our cloud-first architecture and customer-obsessed mindset help companies around the world launch new digital services, expand into new markets, and create dynamic experiences that capture new customers and build brand loyalty. For nearly 40 years, CSG’s technologies and people have helped some of the world’s most recognizable brands solve their toughest business challenges and evolve to meet the demands of today’s digital economy with future-ready solutions that drive exceptional customer experiences. With 5,000 employees in over 20 countries, CSG is the trusted technology provider for leading global brands in telecommunications, retail, financial services, and healthcare. Our solutions deliver real world outcomes to more than 900 customers in over 120 countries. To learn more, visit us at csgi.com and connect with us on LinkedIn and Twitter. Copyright © 2021 CSG Systems International, Inc. and/or its affiliates (“CSG”). All rights reserved. CSG® is a registered trademark of CSG Systems International, Inc. All third-party trademarks, service marks, and/or product names which are referenced in this document are the property of their respective owners, and all rights therein are reserved. Contacts: Kristine Østergaard Europe / Middle East / Africa Public Relations +44 (0)79 2047 7204 kristine.ostergaard@csgi.com John Rea Investor Relations +1 (210) 687-4409 john.rea@csgi.com Contact Details Kristine Østergaard +44 7920 477204 kristine.ostergaard@csgi.com Company Website https://www.csgi.com

December 09, 2021 02:08 AM Eastern Standard Time

Article thumbnail News Release

How A Camp Network Founded By Paul Newman Continues To Serve Sick Children

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/n0Seg6W1dME Over three decades ago, Paul Newman, the Hollywood icon and founder of Newman’s Own food company and Newman’s Own Foundation, envisioned a camp where kids living with serious and life-limiting medical conditions could break away from the everyday challenges of their illness to, as he said, “raise a little hell.” Today, Serious Fun Children’s Network, made up of 30 camps and programs around the world, has delivered more than 1.4 million life-changing camp experiences to kids living with more than 50 medical conditions and their families, totally free of charge. On November 30 th, live from New York City SeriousFun CEO Blake Maher and Newman’s Own Foundation President & CEO Miriam Nelson conducted a media tour discussing how Paul Newman’s vision has transformed the lives of tens of thousands of camp alumni who are living fuller lives because of their camp experiences. A key focus of the media tour was a first-of-its-kind study conducted by SeriousFun that examined the influence and lasting impact of residential camp participation With the help of the American Institutes for Research, SeriousFun set out to look at personal, social, and health-related outcomes that are influenced by SeriousFun camps, as well as the elements of the camp and camper's experiences that affect those outcomes Most notably, that SeriousFun camp experience had meaningful impacts that lasted throughout their adolescent and adult lives. Among 2,200 alumni campers aged 17-30, significant findings included: More than 80% reported that the SeriousFun camp experience had positive and lasting impacts on a variety of aspects of their life, including the willingness to try new things, appreciation for diversity, and self-identity and confidence. And, when it comes to health-related outcomes, more than 65% reported that camp influenced their health-related quality of life, medical self-advocacy and medical-related self care. For more information, visit SeriousFun.org About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

December 08, 2021 05:00 PM Eastern Standard Time

Video
Article thumbnail News Release

Holiday Season Survival Guide

YourUpdateTV

With the holiday season well underway, it’s time to talk holiday gifting, decorating, entertaining, personalization, home styling, and more. And with in-person gatherings resuming, time spent with family and friends this holiday season is more precious than ever before. Recently, Lifestyle Expert and Star of Netflix’s Queer Eye, Bobby Berk, teamed with Shutterfly on a nationwide SMT to discuss his tips on gifting, decorating, and more. A video accompanying this announcement is available at: https://youtu.be/hjidEp0O0Zs More than two thirds of consumers are planning in-person gatherings, more holiday parties, and bigger celebrations this year and Shutterfly makes it easy to unleash your creativity after a year of being apart. According to Bobby, it’s all about giving something a bit more personal rather than something generic or store bought. It’s more meaningful and is such a great way to connect with friends and family after being apart. Shutterfly has so many good options that for people to customize. For example, if your friends love a good game night, create personalized playing cards, pencils and notebooks to really elevate game play. Not only is a personalized gift more meaningful to the recipient, it’s also easy to make whether you’re adding a photo, name, monogram, or unique saying. From custom blankets and candles to coffee mugs and wall art, Shutterfly has something for everyone. Some of Bobby’s favorite ways to add the perfect personal touches to holiday entertaining and decorating include color. Choose a color pallet of 2-3 colors and use them throughout your home. Lighting is also so important. Keep the lighting simple by using white lights and candles that are great for any space and candles can add a nice personal touch as well. Additionally, photos are a great way to decorate for the holidays. Whether that’s adding temporary photo tiles with your favorite holiday memories or decorating your tree with customized ornaments. Or finding the best photos of your party guests and using them as name tags or place cards. For more information, visit Shutterfly.com About Bobby Berk: Berk is best known as the design guru on Netflix’s Queer Eye, but his rise to fame didn’t happen overnight. After years in the creative and design field, he took the leap to start his own brand. Epitomizing hip, urban luxury, Berk’s designs reflect a stylish and youthful spirit that perfectly fits any lifestyle. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

December 08, 2021 12:00 PM Eastern Standard Time

Video
Article thumbnail News Release

Jerry Coffee 1934 -2021, Humble Hero Who Saved World, Then Got Shot Down

Coffee Enterprises

In the early morning hours of Saturday, November 13, 2021, Captain Gerald L. “Jerry” Coffee, USN (Ret.) received “final orders.” Surrounded by loved ones, he left for heaven at his condo in Alexandria, VA, where he and his wife, Susan, his partner and wife of 27 years, lived parttime. Jerry Coffee believed in the invincibility of the human spirit. He battled dozens of serious medical challenges and always miraculously bounced back. He lived a long and amazing life of inspiration, incredible adventure, and family love. His military decorations include the Silver Star, two awards of the Legion of Merit, the Distinguished Flying Cross, two Bronze Stars, the Air Medal, two Purple Hearts, and the Vietnam Service Medal with 13 stars. He was 87. Jerry was born on June 2, 1934, in Modesto, California to Georgette and Leonard Coffee. A sister, Cheryl, came along 9 years later. Even as a young boy he was one of a kind, favoring the outdoor life of sports as well as artistic endeavors such as drawing, painting, theater and singing (he had a mean ear for harmony). After high school, Jerry attended Modesto Junior College, where he joined the trampolining and diving teams, and then UCLA, achieving a degree in Advertising Art where he joined Sigma Nu fraternity and the varsity ski team, ski-jumping being his specialty. In 1957, commercial art degree in hand, Jerry also got his draft notice. Jerry had met his first wife, Bea, at Modesto High School, and they married just before he headed to Pensacola to be a naval aviator. He finished 2 nd in his flight class. After returning from flying reconnaissance missions in the Middle East, Jerry was tapped to be one of 12 Navy photo reconnaissance pilots, assigned to fly out of Key West in October of 1962 during the Cuban Missile Crisis to covertly record suspected Soviet missile sites in Cuba. During the missions, his supersonic RF-8 flew literally “under the radar” of the Cubans and Soviets. The many years he spent discerning light and shadow as an artist combined with his athletic skill of making split second decisions to equip him perfectly for the mission. Those qualities arguably saved the world from nuclear destruction. At the end of one of those missions, Jerry was supposed to turn back to Key West but instead banked suddenly and detoured from his flight path. “Something just caught my eye off to one side. It looked like a big parking lot or motor pool, full of equipment and I thought I’d better check it out. I had no idea what it meant, but I flew over it with all cameras running.” The pictures he took proved to be of short-range Soviet nuclear-tipped missiles known as FROGS, soon to take aim at the U.S. Naval Fleet. On November 10, Marine Corps Commandant David M. Shoupe wrote Lieutenant Gerald L. Coffee in a letter, “Your reconnaissance flight over Cuba provided the most important and most timely information for the Amphibious Forces which has ever been acquired during the history of this famous Navy-Marine fighting team.” Jerry’s other flights discovered more evidence of Soviet nuclear capabilities on Cuba that helped President John F. Kennedy and his military leaders during negotiations with the Soviets. Shot Down. Just three years later in February 1966, his fate would turn. He loved serving his country and he loved flying. He also dearly loved his burgeoning family. With one more family member “on the way”, Jerry headed to Vietnam. On February 3, 1966, flying reconnaissance missions off the aircraft carrier Kittyhawk, his RA5-C Vigilante was shot by anti-aircraft fire causing him to have to eject. Severely injured floating in the Tonkin Gulf, he was almost immediately captured. Despite injuries sustained from the highspeed ejection, Jerry’s captors put him before a firing squad, tortured him, and dragged him through hamlets and villages on his way to Hanoi. The infamous “Hanoi Hilton,” Hoa Lo prison was to be seven years and nine days as a prisoner of war. During those years of brutality and torture when the communist Northern Vietnamese jailers continually defied the Geneva Conventions and tried to kill Jerry’s spirit, he resisted. Now a Navy Commander, he worked within the prisoners’ chain of command to learn the tap code used to communicate between cell blocks. He risked torture when encouraging fellow prisoners through tapping on the walls and showed incredible fortitude and leadership, as evidenced by the commendations and fitness reports from senior officer, Admiral James Stockdale, and other senior leaders. As Jerry would eventually delineate in his book, Beyond Survival, the perseverance and even growth he experienced in those unspeakable circumstances were attributable to faith in God, faith in his country, faith in his fellow prisoners, and faith in himself. While Jerry was in prison, his youngest son was born. They didn’t meet for 7 years. After returning from Vietnam in 1973, Jerry spent two years at UC Berkeley earning an MS in political science. Then was assigned to VC-1, an A-4 Skyhawk squadron at NAS Barber’s Point in Hawaii, later becoming the squadron commander. In 1977 Jerry was selected to attend the top-level National War College at Ft. McNair in Washington, D.C. (Here he met Susan Ditto whose husband, USMC Lt, Col John Ditto was his study mate. Years after John had died in a Harrier crash in 1981, she would become Jerry’s beloved wife and soul mate, spending their happy union traveling, writing, and enjoying their Aiea, Hawaii home overlooking Pearl Harbor). After War College, he took over as the Air Operations Officer at CINCPAC Fleet Headquarters in 1978. It was obvious that Jerry was eager and willing to speak about his experiences in Vietnam, so the Navy eventually gave him a role as a public relations officer and, during his tenure as such, he gave hundreds of speeches a year to military units and civilian groups alike on behalf of the Navy and until his retirement in 1985. His acclaimed book, Beyond Survival, published in 1990, is in its 5 th printing. Upon retirement, Jerry continued to speak about his experiences primarily for corporate and association conferences and military events. But he was always available for churches, schools, and Boy Scout troops. His message focused on the “invincibility of the human spirit” and the importance of faith when faced with adversity. Jerry gave his keynote address at conferences for an entire cross section of business, professional, educational, faith, and military organizations throughout America and in nine foreign countries. Over the years, he inspired 20 consecutive “plebe” (freshmen) classes at the United States Naval Academy, speaking on the topic of honor. After 35 years of speaking, he retired at age 82. The prestigious Million Dollar Roundtable selected him as one of its top 12 most popular, highest-rated main platform speakers for the past 20 years. He also holds the National Speaker’s Association’s CSP, CPAE (peer recognition) and induction into the Speaker’s Hall of Fame. His numerous civilian awards include the George Washington Honor Medal from the Freedom Foundation at Valley Forge and the Honolulu Chapter of the Navy League American Patriot Award. Jerry’s humility was his best attribute. His mission was never to aggrandize himself, but to impart to every audience member that they were tougher and stronger than they believed. “Have faith, be tough, hang in there and you will emerge tougher and stronger that you would’ve otherwise been without the adversity.” The hundreds of letters and emails he received over the years proved that he was making a difference in lives. “Beyond Survival (book) not only changed my life but saved my life,” a testimonial repeated often in the letters and emails he has received. He will be deeply missed by many, but his family and closest friends will feel it the most. He always signed off his tapping on the walls in prison to his fellow POWs, GB “God Bless,” and GBA “God Bless America.” Before being laid to rest at Arlington National Cemetery at a future date, Jerry was celebrated at the Naval Academy Chapel in Annapolis, MD, on Tuesday, December 7, at 10:30 a.m. EST, and will be celebrated at First Presbyterian Church of Honolulu, HI, on Sunday, December 12, at 2:00 p.m. PST. Contact Details Joy Ditto Hill +1 703-861-6361

December 08, 2021 09:00 AM Eastern Standard Time

Image
Article thumbnail News Release

H Code Selects Keanna Sheu as Vice President of Client Services to Strengthen Partnerships and Success

H Code

H Code, the leading multicultural digital media company, announced today the appointment of Keanna Sheu as Vice President of Client Services. Sheu’s appointment coincides with a period of strategic growth for H Code where she will help drive multicultural programs for clients, continue to drive their growing product suite, boost client retention and optimize efficiency in developing targeted marketing and advertising campaigns. Sheu brings 16 years of marketing and advertising leadership experience to H Code with a track record of driving successful digital advertising and marketing campaigns and bolstering pre-sales and account management teams. In her new role, Sheu will collaborate with team members and senior leadership across H Code’s suite of media solutions to streamline internal efficiencies and match client goals with detailed action plans. In doing so, Sheu will be responsible for servicing and expanding client portfolios as well as strengthening H Code’s business development goals. Additionally, Sheu will focus on expanding H Code’s offerings in U.S. and Mexico markets while working alongside sales teams to increase revenue and year-over-year growth. “Keanna has an impressive background of exceeding client expectations while managing team members to drive productivity and scale and we’re elated to bring her skills and insights to H Code as we look to streamline and enhance our offerings and operations,” said Jennifer White, Chief Operating Officer of H Code. In her most recent role, Sheu served as the Senior Director of Account Management at Leaf Group where she oversaw the pre and post-sale execution of direct-sold brand partnerships and managed a growing team that executed on campaigns with increased year-over-year revenue. Prior to that, Sheu operated as Senior Manager of the Strategy and Partnerships team at Participant Media where she worked with brands to produce custom content and storytelling opportunities including a project that was nominated in 2018 for the Best Single Spot Emmy. “Having expertise that matches genuine desires to advance multicultural representation in media is paramount in today’s digital landscape and I’m excited to lead H Code in building stronger client relationships and to work alongside team members who are dedicated to enhancing media engagement of diverse demographics,” said Sheu. Sheu joins H Code during a period of rapid growth for the company as the demand for multicultural media strategies continues to accelerate. H Code will use this momentum to utilize its research and insights capabilities to help brands understand the nuances behind multicultural attitudes to implement actionable marketing and advertising tactics that deliver ROI for clients. The company plans to further develop partnerships that target under-represented demographics alongside its newly launched entities; A Code, focused on developing solutions for the AAPI community, and B Code, created to develop solutions for advertisers and agencies to reach, inform and connect with Black audiences at scale. To learn more about H Code, please visit: https://hcodemedia.com/ About H Code Founded in 2015, H Code has solidified its place as the largest Hispanic digital media company in the United States. Committed to reaching Hispanic audiences at scale, H Code strives to leverage its learnings, brand equity, and expertise to shape the future of media by unlocking diverse audiences through data and authentic creative and content. Today, H Code’s employee base is 84% multicultural, 65% Hispanic/Latinx, and 49% female across its offices in the U.S. and Latin America. Named one of the fastest-growing private companies in the nation by multiple outlets, H Code strategically brings together targetable data, exclusive inventory, authentic creative and custom content, and more to influence powerful Hispanic consumers every day through digital and integrated campaigns. Backed by its proprietary intelligence platform that derives insights from a robust influencer network and the largest Hispanic digital panel, H Code delivers the most impactful, data-driven strategies to effectively reach and influence multicultural audiences online with unmatched authenticity. Contact Details North 6th Agency for H Code Paolo Ramos +1 212-334-9753 hcode@n6a.com Company Website https://hcodemedia.com/

December 08, 2021 09:00 AM Eastern Standard Time

Article thumbnail News Release

WhatsApp customer engagement tool WATI.io raises $10m

WATI

WATI.io (WhatsApp Team Inbox), a comprehensive WhatsApp customer engagement tool for small businesses, has raised $8.3Mn in Series A led by Sequoia Capital India with participation from Surge, Base Partners and several prominent angels including Gokul Rajaram, a member of the DoorDash executive team and and board member at Coinbase and Pinterest. WATI.io has over 3,000 customers across 54 countries including India, Indonesia and Brazil. Over the last 6 months, WATI’s customer base has seen a 4x growth, revenue has grown 5x and 100 million messages have been processed. They are now a 41 member team across seven countries. With this fundraise, they have raised a total of $10M in the last six months. The funds raised will be used to bolster technology and product development by expanding product integrations. It will also be used to double the team size and improve their presence in Latin America. Messaging is the most pervasive way humans connect today. COVID-19 has shifted our lives online. Customers expect brands to serve them on channels they are most comfortable with. So, when customers are able to reach out to brands on platforms like WhatsApp that they are already familiar with, it builds a higher level of trust for the brand. While many solutions for enterprises to achieve this shift exist, tens of millions of SMBs globally are left underserved. To meet customer expectations, SMBs resort to using WhatsApp on their personal phones. This leads to bottlenecks with relevance of the support and the inability to scale. WATI.io, launched by Ken Yeung and Bianca Ho in late 2020, addresses this gap. Built on WhatsApp’s API, it helps small businesses personalize conversations with customers at scale. WATI.io helps ​​customer support, marketing and sales teams engage with customers using a single WhatsApp number. Since brands are able to get a holistic view of customer conversations across teams, they are also able to provide a better user experience. WATI.io solely focuses on building tailored experiences on WhatsApp enabling them to quickly iterate on new features on the platform as well. “WATI’s mission is to help businesses do more with less. Our one-click integration with the most commonly used tools like Shopify, WooCommerce, etc. enables businesses to provide holistic customer experience at scale. We look to use this funding to attract world class talent to help us build this.” Ken Yeung, CEO Businesses love WATI.io because it helps improve customer satisfaction without additional workforce and in turn helps improve revenue. This is possible with automation through WATI’s low-code workflow builder without being dependent on developers. Through WATI’s API, SMBs can send programmatic personalised notifications from their system. Especially in the case of ecommerce businesses, WATI’s one-click integrations with tools like Shopify, reduces abandoned cart rate and helps increase revenues. Marketers also rely heavily on sending targeted notifications to drive sales. High growth startups are able to derive value with WATI’s suite of tools which empower them to collaborate and move fast. In addition to thousands of SMBs, WATI’s clients include Dukaan, Oppo, VU TV, Gojek, Grab, Aerostreet. “WATI is on a mission to help hundreds of millions of SMBs across the world communicate more effectively with their customers on one of the most ubiquitous messaging platforms - WhatsApp. They’ve achieved terrific growth rates this past year while breaking even, but what is more exciting is the expansive set of product possibilities in front of the company as they capitalise on the market opportunity. Sequoia Capital India is excited to deepen the partnership with Ken and Bianca in the next stage of their journey of building WATI.” Abheek Anand, MD, Sequoia India About WATI Founded in 2020 in Hong Kong, WATI.io helps companies have personalised conversations with customers at scale. Built on WhatsApp’s Business API, it is an easy-to-use customer engagement software that focuses on automation and one-click integrations to help businesses do more with less. WATI.io has been an official partner of WhatsApp since 2019, and was part of Surge 05, Sequoia India’s rapid scale up program for early stage startups. Contact Details WATI Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://www.wati.io/

December 08, 2021 08:00 AM Eastern Standard Time

Image
Article thumbnail News Release

Expo 2020 Dubai Enters The Metaverse World Connecting Millions Across The Physical & Digital Globally

Magnopus

From today, anyone anywhere can experience the magic of Expo 2020 Dubai with friends and family. The World Expo has teamed up with Magnopus to offer an enriching digital experience for millions of on-site and remote visitors from around the world. Expo Dubai Xplorer sets a new standard for accessibility and inclusivity to large events and expands the World Expo’s vision of ‘​​Connecting Minds and Creating the Future’ into the virtual world of Metaverse. The multi-player experience is available on iOS and Android powered by cloud-hosted services developed by Magnopus. Unique features include: Real-time connectivity between on-site and remote users across the physical and digital divide. One of the largest deployments in the world of persistent Cloud Anchors which allow millions of on-site visitors to experience AR spectacles aligned accurately to real world locations. A social, interactive digital twin of the 4.38km² Expo site—a living world built from the architectural files of the site and enriched with content and experiences. Uniting The Physical & Digital Users can customize their own AI-powered avatar and connect with others in real-time across the physical and digital divide. Standing on the Expo site, a visitor may see a friend from the other side of the world (viewed through the lens of their phone) as an avatar they can share experiences with, and communicate with via group creation and messaging. On-site hardware will also link the physical and digital worlds. Smart screens called “Digital World Viewers” show views of digital content to enhance the physical landscape for visitors. The desktop application is designed to mimic the capabilities of the mobile applications by connecting to the same cloud services for local content and avatar display. Augmented Reality Aligned To Real World Locations By using ARCore Cloud Anchors by Google for hundreds of location-specific activations around the site, visitors will experience entertaining and educational AR content relevant to wherever they are at Expo 2020 Dubai. AR activations including mysterious portals to far-off places, treasure hunts through history, and magical creature encounters are all aligned to real world locations with centimeter accuracy. This is currently one of the largest deployments of ARCore Cloud Anchors in the world. Geospatial authoring interfaces and global content delivery networks for updating and publishing new content in real-time enable designers to release new interactive AR experiences anywhere on the site during the run of Expo 2020 Dubai. Powered by a set of cloud-hosted services, content is automatically streamed down to the user's device when they approach a location or interact with an experience, without impacting the application’s install size. This enables users to experience any number of magical AR moments, all from a relatively small application on their device, and new or updated experiences can be pushed while the visitor is still in the app. Remote visitors can access the same AR content and experiences, over a connected digital twin of the site, via an interface similar to popular mobile games like Fortnite or Roblox. A Live, Social Digital Twin The digital twin of the Expo site covers more than 200 buildings from the world’s leading architects across a huge 4.38km 2 site, including 192 unique country pavilions. Hundreds of artists working around the world spent more than two years creating the living digital replica, enhancing it with dynamic lighting, art installations, animated experiences, and stunning spectacles. Virtual reality was used to collaboratively develop the designs and experiences so they could be tested before the physical site was even built. The visitor experience geolocates content on the site in real-time, so the digital twin has been built to a high degree of accuracy, at 1:1 scale from the architect’s CAD files, and confirmed with “as-builts”. Due to the size and detail of the site, it can’t be stored on visitor’s devices in its entirety and is streamed to visitors based on their location and proximity. The system also accounts for the performance capabilities of the visitor’s device to deliver the highest quality representation possible. Ben Grossmann, CEO of Magnopus, says, “This is the biggest space to date, connected across the physical and digital worlds. These ‘connected spaces’ are the building blocks of the new immersive web, or Metaverse. We’ve been working on these kinds of experiences and technologies for many years, and it was thrilling to take things to the next level to bring this grand vision to life with the Innovation and Future Technologies team at Expo 2020 Dubai." Rehan Asad, Chief Program Officer for Expo 2020 Dubai, says, “The Virtual Expo is an important part of delivering Expo 2020 Dubai’s promise and purpose— ‘Connecting Minds, Creating the Future ’. In 2013, Expo 2020 Dubai promised the world to host not only the best ever physical Expo but also the very best virtual Expo. That commitment and COVID-19 pandemic has challenged us to find innovative ways to share the Expo experience and content of our once-in-a-lifetime World Expo with a larger global audience who may not be able to travel from around the world. Magnopus and the wider team have unified the most innovative technologies into one integrated experience that truly brings Expo 2020’s creative vision to life in the digital and virtual world.” Daisy Leak, the project’s Executive Producer, says, “The global pandemic has affirmed that events can no longer be purely physical, or with only a perfunctory video streaming presence. By uniting 200 countries in a common experience, and making that experience available to visitors both on-site in Dubai and around the world, in an engaging and spatial context, we hope to serve as an example of what the future offers to unite people and places in a better way.” The multiplayer experience has been in development for nearly three years with world-class partners including Google, Unity Technologies, and Amazon Web Services with key contributions from: REWIND (experience design and platform development) Virtuos (3D asset development) Hexagram (quest narrative design and technology) Pinscreen (avatar technology with AI-driven face synthesis) Dog Studio (web development for Virtual Expo connected to content databases) VIM (BIM conversion technology) Terahard (activation development) Activated Realities (activation development) Source Sound (audio design and development) Expo Dubai Xplorer is available to download now on iOS and Android. About Magnopus Founded in 2013, Magnopus creates experiences and technologies that unite the physical and digital worlds. Magnopus is known for its continuous innovation in the entertainment industry; its Emmy-nominated VR projects; its role as a leader in virtual production through its groundbreaking work on Disney’s The Lion King (2019); and its pioneering work in AR. This year Magnopus acquired REWIND, a UK spatial design and innovation company, to further its mission to merge the physical and digital and lay the foundation for the new immersive web. About Expo 2020 Dubai From 1 October 2021 to 31 March 2022, Expo 2020 Dubai welcomes visitors from every corner of the globe to join the making of a new world, as it brings together the planet in one place to reimagine tomorrow @ www.virtualexpodubai.com With the purpose of ‘ Connecting Minds, Creating the Future’, Expo 2020 is the world’s most impactful global incubator for new ideas, catalysing an exchange of new perspectives and inspiring action to deliver real-life solutions to real-world challenges Expo 2020 is the biggest cultural gathering in the world, presenting a visually striking and emotionally inspiring 182 days, as more than 200 participants – including nations, multilateral organisations, businesses, and educational institutions, as well as millions of visitors – create the largest and most diverse World Expo ever Expo 2020’s sub themes of Opportunity, Mobility and Sustainability inspire visitors to preserve and protect our planet, explore new frontiers and build a better future for everyone For six months, Expo 2020 is be a must-visit family destination, with thousands of events, amazing exploratory experiences, and free entry for children up to age 18 Expo is committed to building a more equitable and just world for everyone, while keeping visitors safe by following the latest guidance of the world’s leading medical, science and health experts Expo 2020 is the first World Expo to take place in the Middle East, Africa and South Asia (MEASA) region, located on a 4.38 sqkm site adjacent to Al Maktoum International Airport in Dubai South Built with a meaningful and measurable long-term legacy in mind, the Expo site will transform into District 2020 – a model global community that will rethink the cities of the future – after Expo 2020 closes its doors Contact Details Clear Andrew Graham +1 646-385-0189 asg@agencyclear.com Rewind Jude Forbes +44 1727 261007 jude@rewind.co Company Website https://www.magnopus.com/

December 07, 2021 02:00 PM Eastern Standard Time

Image
1 ... 258259260261262 ... 349