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Shine On with Summer Savings from DoorDash

YourUpdateTV

Let’s face it. Summer can be expensive. While pool parties and family outings are the perfect chance for some carefree fun, there is nothing free about them! Recently, TV Host and Lifestyle Expert, Ereka Vetrini, teamed with DoorDash to discuss some simple tips to help you save this summer. A video accompanying this announcement is available at: Consumers in the U.S. are facing the highest prices in decades, navigating rising costs at the pump, the grocery store, and just about everywhere in between. It’s never been a better time to think about some ways you can save some money during the summer months. This summer, Ereka has been relying on DoorDash. DashPass members have access to tons of amazing deals from some of my favorite neighborhood spots. It’s an easy way to save some money on the simple things, as members save an average of $5 or more on every eligible order. It’s super easy to sign up and new members will receive 50% off their first order. To make things even easier, DoorDash has launched their ‘Summer of DashPass’ savings event, which is 5 full weeks of amazing deals and offers that can help you navigate the summer months and save some money while you do it. With more than 25,000 different offers, worth more than $40 million in savings, it has been a great resource to help us manage costs while enjoying the things we love. Here are some of their best offers this summer: Daytime Fun - Seize the Summer | July 21 - 27 · Get a free Baconator from Wendy’s with a minimum purchase of $20 · Buy one get one free Chipotle Burrito or Burrito Bowls with a minimum purchase of $20 · $5 off with the purchase of one Coca-Cola Zero with a minimum purchase of $20 Block Party - Your Pass to Neighborhood Savings | July 28 - August 3 · $10 off 1 order from DashMart with a minimum purchase of $20 · $5 off from Arby’s with a minimum purchase of $20 · 30% off alcohol orders with a minimum purchase of $12 (max $15 off) Beach Week - Sand, Sun, Savings | August 4 - 10 · Get a free quesadilla from Taco Bell, with a minimum purchase of $20 · Get a free pizza from Little Caesars with a minimum purchase of $20 · 40% off from Albertsons with a minimum purchase of $40 (max $25 off) Road Trip - Save More and Explore | August 11 - 17 · 20% off unlimited fresh grocery orders and convenience items from DashMart (max $10 off) · Get a free milkshake from Baskin Robbins with a minimum purchase of $20 · 25% off orders $30+ from CVS (max $10 off) Back to School - New Routines, New Deals | August 18 - 24 · 50% off from Office Depot & OfficeMax (max $20 off) · 30% off from Grocery Outlet with a minimum purchase of $40 (max $20 off) · $20 off all other grocery orders of $40+ To get started download the app or visit DoorDash.com. And during the Summer of DashPass, you can sign up for the annual plan for just $59 a year, instead of the usual $96 annual fee. Now is the time to start taking advantage of summer deals. See full terms and conditions for these offers here. About Ereka Vetrini Ereka Vetrini is a TV Host, Lifestyle Expert, Brand Spokesperson, Producer, Blogger and proud mom of two. Ereka is currently the host of Lifetime’s Access Health. Access Health brings you the latest cutting-edge developments and innovations in medicine, nutrition and fitness, so women everywhere can take charge of their health starting today! She is also a regular contributor to NBC’s 1st Look and NY Live. As an on-air correspondent for NBC she covers the hottest spots to dine, travel and shop! Ereka was previously the host of TLC Sunday Brunch where she brought you the very best brunch & cocktail recipes, styling tips and so much more! As a mother of two, Ereka enjoys spending every spare minute running after her 9 and 7 year-old. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 25, 2022 04:00 PM Eastern Daylight Time

Video

Fast Casual Disrupter bellagreen Acquired by Ampex Brands

AMPEX BRANDS

Ampex Brands, Au Bon Pain operator and a leading Yum! Brands and 7-Eleven franchisee with more than 500 QSR and fast-casual restaurants and convenience stores, has acquired bellagreen, an American bistro concept with locations in Houston and Dallas. Both companies are based in the Dallas metropolitan area. The deal was finalized on July 18. “From the first time we set foot in a bellagreen, we knew it would be the perfect addition to the Ampex family,” said Ampex CEO Tabbassum Mumtaz. “bellagreen is pioneering a new path for the fast-casual industry and we look forward to introducing this brand to every major city in the U.S.” Ampex acquired bellagreen from Bellagreen Holdings. bellagreen is retaining Erik Bednar and Silvestre Reyes in their current roles and all restaurant-level staff. Ampex Chief Financial Officer Eric Easton and Vice President of Growth and Strategy Sameer Mumtaz will play integral roles in the strategic direction and operations for bellagreen. “We designed bellagreen to make life and Earth more beautiful with every meal we served,” said Jason Morgan, bellagreen CEO. “We are passing the baton to a powerful organization that can grow the brand while retaining that authenticity.” bellagreen joins Ampex’s growing portfolio of brands including Au Bon Pain, acquired 12 months ago. ABP’s growth strategy is proving successful under Ampex ownership. It has tripled its catering revenue and is expanding with new locations opening or planned for 2022. E aston and his team are thoughtfully planning the brand’s growth strategy, noting, “bellagreen is positioned to reinvent the industry with its balance between the convenience of fast-casual and the high-quality menu items and personalized service of fine dining. We anticipate a smooth transition and will spend the next few months learning about bellagreen’s great success from our teams and guests.” In addition to its standalone offerings, bellagreen makes the communities around them more beautiful. The brand believes in doing its part to reduce the ecological footprint by using water-saving devices, alternate power sources, sustainable food and furnishings and reducing waste. “Guests expect more from their favorite restaurants, and rightly so,” said Mumtaz. “bellagreen meets customers where they are, with healthy, customizable options delivered with near-perfect execution. We look forward to serving its discerning, loyal customers.” Morgan Kingston Advisors, LLC acted as the exclusive sell-side advisor to bellagreen. Ampex was represented by Tucker Ellis and bellagreen by Wyrick Robbins. ABOUT AMPEX BRANDS Founded in 2005 by Tabbassum Mumtaz, Ampex Brands is a Yum! Brands and 7-Eleven franchisee with more than 500 QSR, fast casual, and fast-food restaurants and convenience stores. The fast-growing company acquired the Au Bon Pain brand in 2021, catapulting the company into the franchisor role and expanding its footprint internationally. Based in Richardson, Texas, the company has approximately 6,400 employees across all its brands and locations. Contact Details Center Reach Communications Ashley Clontz ashley@centerreachcommunication.com Company Website https://bellagreen.com/

July 25, 2022 09:04 AM Eastern Daylight Time

MyZooVerse Launches Virtual Zoo NFT Project ActiveChimps

MyZooVerse

Creation of parallel zoo in the metaverse. Real world feels and experience of being with animals with no limits. Five percent proceeds towards freeing animals from real world zoo enclosure. With a mission to free animals in enclosure, MyZooVerse launching their Non-Fungible Token (NFT) project named ActiveChimps getting minted in the last week of July www.myzooverse.com. It is being introduced as a first ever metaverse zoo. This one-of-a-kind development allows users to experience and be with the animals and they will be launching with upcoming consecutive NFTs. The project creates a parallel zoo in the metaverse which provides a fun way of learning about the animal kingdom, especially for the kids, millennials and families. One can even walk or fly with their favorite animals. ActiveChimps is the first animal of the project. Other animals would be added at later stages of the project for users to have an interactive experience as well. Elaborating on the project, MyZooVerse stated that twenty percent of the proceeds from the virtual experience will go towards freeing the animals from real world zoo and would be rehabilitated in their natural environment. This would be done through organizations dealing in animal welfare. Over the course of time, more than 6000 design chimps entries were received. They will now be launched into the metaverse giving the owners access to the MyZooVerse. The project is also a great opportunity in metaverse investment where one can earn zoocash and participate in daily giveaways on the social media channels. While there is always an element of fear interacting with any animal in real world, through the ActiveChimps project one can get up-close with animals and learn more about them. In addition, the metaverse experience will make the young and adults feel relaxed and boost their learning in less obvious areas like social and emotional development. For More Details: www.myzooverse.com https://discord.gg/x2VYSdZBFf Contact Details Agency Meta Alex R connect@agencymeta.io Company Website https://www.myzooverse.com/

July 23, 2022 09:32 AM Eastern Daylight Time

New Earnings Report from hoo.be Reveals Financial Reality of Content Creators

Full Scope PR

Link-in-bio platform hoo.be, which caters to the needs of content creators with high engagement through an exclusive invite-only model, has partnered with NeoReach, the influencer marketing software responsible for highly effective data campaigns throughout the creator economy space, to compile a 2022 Creator Earnings Report that highlights important insights into the varying aspects of a content creator’s income. Over 2,000 content creators on the hoo.be platform were surveyed for this report, with conclusive data touching on creators' various sources of revenue, the correlation of longevity as a creator and income, what social media applications generate the most revenue, how link-in-bio tools significantly increase traffic and engagement, and much more. With both companies dedicated to supporting the evolution of the creator economy, hoo.be and NeoReach have gathered vital revenue statistics in order to help content creators — both established and aspiring — identify avenues for growth in order to achieve optimal success. This report also allows the two companies to divulge concrete information regarding the creator economy to the general public, giving everyone front row access into a financial sector that most of the population actively participates in — whether they’re aware of it or not. Valuable insights from the Earnings Report include: Can Content Creation Be Your Day Job? 48.72% of content creators surveyed work as creators full-time 21% of those polled make over $50,000/year as a content creator 35% of creators have been building an audience for 4+ years A Surprising Wage Disparity Emerges: Male content creators report making 1.88X more money than their female counterparts Brand Deals Support Content Creation: Brand deals make up 68% of a content creators' annual revenue Link-in-Bio Tools Make Significant Difference in Growth: 74% of creators polled reported increased traffic/engagement once they started using a link-in-bio tool Audience Engagement & Intentional Content Are Keys to Success: Content creators value audience engagement on all social media platforms over follower count. Over 70% of content creators care more about creating quality content and connecting with their audience than building a follower count and making money. To see the full Creator Earnings Report and learn more, click here. "At hoo.be, it is our mission to not only understand what content creators need in order to succeed on a daily basis, but what the global audience needs in order to get the most value out of this incredible community,” explains hoo.be Founder and CEO, Jordan Greenfield. “With so many creators active on social media, it can be easy to overlook the dedicated work that goes into building and maintaining yourself as a creator and this report provides valuable insight into the various realities of creators and hopefully helps creators of all levels to sustain and grow their digital livelihood well into the future.” And with the future always in mind for hoo.be, the emerging data shared allows the Boston-based startup to anticipate and plan far beyond the existing needs of content creators. As this new level of commerce continues to drive the evolution of our daily lives, the question of expansion is not a matter of “What next?” but rather How far can we go? About hoo.be Hoo.be is redefining direct-to-audience engagement through the link in bios of today’s most popular online creators. From sharing content to building digital communities, hoo.be is the go-to hub for creators to connect their followers with their entire online world. Add hoo.be to all of your social channels & update from a central dashboard to make your online content more discoverable, easier to manage, & more likely to convert. hoo.be helps industry leading talent from Tom Brady to J Balvin, as well as big brands like Sports Illustrated Swimsuit & Spartan Race, to build deeper, direct, & more rewarding relationships with their followers. As an invite-only platform, hoo.be is currently reaching more than 1.5 billion people across social media and plans to further creator monetization through shareable, click-to-purchase, content paywalls for followers to discover & access from anywhere online. Apply to create your own page here - hoo.be/apply For Agencies & Talent Managers email: Dre@hoo.be About NeoReach NeoReach brings the Creator Economy mainstream by empowering creators. With NeoReach, creators turn their passion into a profession; seamlessly monetizing while staying focused on doing what they already love – creating content. NeoReach is the leader of the rapidly growing Creator Economy. The Creator Economy is changing the way people work, learn, and create. More than 50 million people around the world consider themselves creators. To date – NeoReach has helped creators earn over $50m from brands since its inception. Contact Details Full Scope PR Chad Schubert chad@fullscopepr.com Full Scope PR Pia Malihi pia@fullscopepr.com Company Website https://hoo.be

July 20, 2022 09:00 AM Eastern Daylight Time

NBA Superstar James Harden Launches J-HARDEN Wine Through Equity Partnership with Accolade Wines

Accolade Wines

NBA superstar James Harden announced that he has teamed up with Accolade Wines to release his first signature wine collection, J-HARDEN. The equity partnership is centered around a mission to make quality wine more accessible to all consumers. Available in a California Cabernet Sauvignon and a California Red Blend, customers can register for first release access to J-HARDEN at www.j-hardenwines.com. It is scheduled to be available to purchase online and through leading retailers across the United States beginning Sept. 1, 2022. Distributors include Vivino, Go Puff, Bevmo, and HEB. The recommended retail price is $16.99. “My entrance into the wine game is much bigger than just having my own label,” said Harden. “I have always seen the wine industry as a closed-door environment. Through my partnership with Accolade and the release of J-HARDEN, my goal is to make a high-quality product that can be enjoyed by the masses at a reasonable price. If you’re new to wine or an experienced enthusiast, I believe you’ll love this wine as much as I do.” Harden’s involvement in the J-HARDEN label goes far beyond an equity stake. Combining his love for fashion, art, style, and wine, Harden worked closely with the Accolade team to offer his input on the taste, look, and feel that match his personality. Harden added that his wine will be “smooth, full-bodied, and jammy.” “We share James’ passion for making the wine industry more accessible to the masses,” said Enrique Morgan, Accolade’s Managing Director of the Americas. “James brings so much positive energy and a high level of enthusiasm to this partnership that will be felt by anyone who picks up a bottle of J-HARDEN starting in September. We’re thrilled to be part of the same team.” Harden and his team will also have a role in the wine’s creative direction, design, and style. J-HARDEN’s label will include the likeness of Harden’s iconic beard with bright colors and a floral design inside a silhouette of Harden’s face. As a 10-time NBA All-Star and third-leading three-point scorer in NBA history, Harden plans to share his personal wine journey with fans on his social media accounts and introduce J-HARDEN to retailers and shoppers worldwide. The J-HARDEN label is a collaboration with Jam Shed, a popular global brand within the Accolade Wine portfolio. Jam Shed is the second fastest growing wine brand in the U.K., according to Neilsen Scantrack. About Accolade Wines Headquartered in Australia, Accolade Wines draws on a proud heritage, with Houghton established in 1836 and the first grapes crushed at Hardys winery in 1857, to become a world-leading provider of luxury, premium, mainstream, and commercial wines. With three of the top 10 wine brands in the UK and two of the top 10 in Australia, Accolade’s rich and diverse portfolio is made up of distinguished wine brands including Hardys, St Hallett, Petaluma, Houghton, Grant Burge and Banrock Station and modern wine brands such as House of Arras, Echo Falls, Madam Sass and Jam Shed shaking up the global landscape. Accolade is a fully integrated business, managing the entire supply chain from grape to glass. With more than 1400 employees in over 40 countries around the world, Accolade delivers approximately 276 million litres of wine to 130 countries every year. Contact Details Eric Nemeth nemeth@ericpr.com

July 19, 2022 01:03 PM Eastern Daylight Time

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Telland Releases First of Its Kind Farmland NFTs on Telos Blockchain

Telos Foundation

The mint is currently underway on Telos EVM providing users with a unique opportunity to own collectable artistic NFTs representing access to yields from 100 square meters of physical land within the Proyecto Ecológico Nuestro Paraíso in the Northwestern region of Piura, Peru, South America. However, the use-case of Telland NFTs goes far beyond simple ownership. These land plots will contribute to the growth of local farmers' sustainable organic produce and a more robust economy in the region. Perpetual Rewards for Holders Users that mint one or more Telland NFTs will receive annual rewards in perpetuity, financially backed by the revenue generated from the South American farmland. Currently there are only 100 NFT parcels of land priced at $150 USD in TLOS tokens each available to mint. The rewards payment breakdown is as follows: Year 1 of ownership - Holder receives minimum guarantee of $30 (20% APR on NFT mint price) Year 2 of ownership - Holder receives a minimum guarantee of $50 (33% APR on NFT mint price) Year 3 of ownership - Holder receives a minimum guarantee of $75 (50% APR on NFT mint price). This minimum continues perpetually from year 3 onwards. The collection debuts at an ideal moment as accumulating land ownership is more challenging for millennials today than at any other time in our history. Furthermore, Telland NFTs offers holders a chance to generate passive revenue from a real-world asset that benefits the environment while omitting painstaking bureaucratic processes and paperwork. Telland is also a participant in the Telos Mission NFT contest, which offers NFT creators a chance to win substantial prize money and acclaim in the NFT community. The contest has over 60 submissions to date and Telland's participation provides yet another opportunity for value increase in the event Telland is announced a winner. Public voting begins on July 23, 2002, on the TaiKai Network. "We chose Telos primarily for two factors: the community and the technology. The vision of the founders of Telos was to create a community around the ideas of service to society and care for the environment. Telland wants to do just that by converting arid lands into farmlands that produce fruits with a high nutritional content that help the well-being of humanity. In terms of technology, the ease of creating and deploying smart contracts in the Telos EVM, the incredible speed and low cost of transactions was such that the decision to build on their network was simple." -Paul Gonzales, Telland Co-founder "Telland is an amazing example of real-world application of NFTs and a glimpse at the future of tokenised land and real estate. At $150 an NFT, these prove to be a very interesting way to gain exposure to the value of real estate. The idea of being able to buy and trade land rights with such ease is magical to anyone who has had the pleasure of making a traditional real estate purchase where the process is incredibly slow (taking 2-4 weeks) and requiring middle men and costly fees" -Justin Giudici, Telos Foundation CEO About Telos Live since 2018, Telos Blockchain (ticker: TLOS) is an ESG compliant Layer 1 smart contract platform that offers full-service compatibility with Solidity, Vyper and Native C++ smart contracts. The Telos EVM is the most powerful and scalable Ethereum Smart Contract platform built to power Web 3.0. Telos features a robust, third-generation, ESG compliant evolutionary blockchain governance system, including smart contracts, advanced voting features, and flexible and user-friendly fee models. In addition, Telos supports the blockchain ecosystem by serving as an incubator and accelerator for decentralized applications through development grants. Come build with us. About The Foundation The Telos Foundation is a Decentralized Autonomous Organization established as a promotional and funding body to advance the Telos Blockchain Network and provide support to network applications. Contact Details The Team hello@telosfoundation.io Company Website https://www.telos.net/

July 19, 2022 10:06 AM Eastern Daylight Time

Social Betting Marketplace BettorEdge Wins Rising Star Award at SBC North America 2022

BettorEdge

BettorEdge, a no-fee social betting marketplace connecting sports fans, won the Rising Star of the Year award at the 2022 SBC Awards North America, held on July 14 in New York City. Held annually, the awards recognize the expertise and innovation in the North American betting and gaming industry. BettorEdge was up against other successful products and brands this year, including Fubo Gaming, PrizePicks, and MaximBet. “This exciting recognition from SBC is a testament to the space we have built for sports bettors that caters to the betting experience they are craving,” said Greg Kajewski, Co-Founder of BettorEdge. “We’ll continue to innovate and put the bettor first.” In its first 18 months of operation, BettorEdge has grown to a community of almost 11,000 users, who have bet $40 million in orders collectively. The social betting marketplace has also achieved a 75% user retention rate, far above research that shows an average of only 40% retention after a customer first downloads a mobile app ( Apptentive ). The platform took off this past March when it saw more than $3 million in orders on NCAA Conference Tournament Basketball games and NCAA Tournament games. Now, BettorEdge users are betting more than $1 million per week. Kajewski and his co-founder, James Seils, incorporated a strong community aspect into the platform. On BettorEdge, users can opt to donate the fee they saved by using BettorEdge to one of the company’s charitable partners. In the first year since launch, about one fourth of users have opted into the donation service, making up a significant portion of a $10,000 donation that was given to Chad Greenway’s Lead the Way Foundation earlier this year. “We’re grateful to have our work building BettorEdge recognized thus far, but we have far bigger plans in store,” said James Seils, Co-Founder of BettorEdge. “We are clearly fulfilling a need in the marketplace. Keep your eye on BettorEdge for more exciting features and opportunities to bet on the sports you love.” About BettorEdge BettorEdge was founded in 2019 following a University of Minnesota SportRadar Innovation Challenge. Iowa native founders, now Minnesota residents, had a vision of creating a more efficient sports betting marketplace that offered a better fan experience at no fee to the consumer within the US. BettorEdge has a strong emphasis on giving the edge to the bettor through offering a fair market, providing data and analytics and creating a seamless social community. Access to their webapp can be found at app.bettoredge.com and additional information at BettorEdge.com. Contact Details Bailey Irelan +1 614-795-3308 birelan@hotpaperlantern.com Company Website https://www.bettoredge.com/

July 19, 2022 09:01 AM Eastern Daylight Time

News Release

Huobi Global Reaches Strategic Partnership with Chiliz to Launch Fan Token Zone

Huobi Global

Huobi Global, one of the world’s leading digital asset exchanges, has reached a strategic partnership with Chiliz, a world-leading blockchain fintech provider for sports and entertainment, to launch Fan Token Zone, a newly-established trading section specializing in fan tokens, on Huobi Global. Four outstanding fan tokens, $PSG, $ATM, $JUV, and $OG, will be listed on the new Zone. To celebrate the partnership and launch, a special PrimeBox x CHZ Fan Token event will be held from July 19 to July 29; users can participate in this event to win a share of a two million USDT prize pool. With the development and maturity of concepts such as Web3 and Decentralized Autonomous Organization (DAO), fan communities have gained prominence in the blockchain industry, and fan tokens and their holders are playing an increasingly important role in community construction and development. Fan Token Zone enables traders to transact a variety of fan tokens, with the ultimate aim to promote and spur the development of fan communities and DAOs. Huobi Global has held several PrimeBox special events to celebrate various festivals, including Bitcoin Pizza Day, Easter Day, and Valentine’s Day, to elevate the enjoyment of digital assets for users. Each special event comprises a variety of interesting and easy gameplay mechanics, alongside generous rewards. To further incentivize users during this crypto winter, the PrimeBox x CHZ Fan Token event will feature a total prize pool worth two million USDT, and extra NFT rewards from Huobi Global PrimeBox will also be shared among lucky users. During this event, there will be a daily prize pool offered over 10 days, which will be shared based on the number of the new Magic CHZ held by users at 12:00 (UTC) every day. Here are the steps to create Magic CHZ: 1. Get all five cards, namely “CHZ”, “PSG”, “ATM”, “JUV”, and “OG” First, users can complete spot or derivatives trading tasks on the event page to collect the five different cards. Users can also win cards by participating in activities such as Challenge Tasks, Referral, NewListing, Trading Bot, Huobi Earn, Dual Investment, Huobi NFT, Huobi Live, Huobi Community, or Contract Contest. Last but not least, all cards can be gifted to a friend via a link or their UID/DID numbers. Users can obtain the cards by inviting their friends to give them a boost. To collect a card via the link, the recipient needs to download the Huobi App and activate the event via the shared link. 2. Create Magic CHZs With all five cards, users can create Magic CHZs to win a share of the daily prize pool based on the number of new Magic CHZs they hold at 12:00 (UTC) every day. ● Individual's Magic CHZ holdings to prize pool ratio = Individual's number of Magic CHZ created on the day/ Total number of Magic CHZ created by all participating users on the day * 100% ● Individual's share of prize pool = Individual's Magic CHZ holdings to prize pool ratio * Daily PrimeBox prize pool 3. Get more rewards With the Magic CHZs, users can get CHZ badges, football Genie NFTs, transaction fee rebate vouchers, PrimeList Sure-Win tickets, and CandyDrop Sure-Win tickets. In addition, users can collect CHZ shards and Crystals on the event page to win Primebox cards, which can help to increase their chances of creating Magic CHZ. Users can also claim their DID to get a Football Genie NFT in the Huobi Global Primebox event. During the event, users can generate an exclusive DID on the event page and concurrently get a Football Genie NFT, which can be set as their avatar. This exclusive NFT from the Huobi Global PrimeBox event can be traded on the Huobi NFT platform. Extra NFT rewards will also be given to eligible users. As the exclusive partner of PrimeBox x CHZ Fan Token event, Chiliz lets users benefit from the latest innovations in blockchain technology by elevating everyday experiences such as fan engagement in entertainment, alternative payment solutions for conventional products, and more. As a leading exchange which pursues an open ecosystem that actively supports high-caliber projects and users, Huobi Global’s partnership with Chiliz brings it closer to this vision. “Our strategic partnership with Chiliz signals a major milestone in the progress and development of Web3 and DAO,” said Du Jun, co-founder of Huobi Global. “The launch of Fan Token Zone marks the first of many contributions Huobi Global intends for these spaces.” More information about the PrimeBox x CHZ Fan Token Event can be found here. About Huobi Group As a world-leading company in the blockchain industry, Huobi Group was founded in 2013 with a mission to make breakthroughs in core blockchain technology and integrate it with other industries. Huobi Group has expanded into public blockchains, digital assets trading, wallets, mining pools, proprietary investments, incubation, digital asset research, and more. Huobi Group has established a global digital economy industry ecosystem by investing in over 60 upstream and downstream companies in the blockchain industry. Contact Details Ker Zheng +86 139 2280 3249 media@global-hgroup.com

July 19, 2022 06:00 AM Eastern Daylight Time

Fellaz Paves the Way for Web3 Entertainment Platform for Major K-pop Artists, Influencers, and Fans

Fellaz

Fellaz, a multi-chain Web3 entertainment ecosystem, announces the upcoming launch of their social media platform for artists and their fanbases. Through months of preparation, the Fellaz team has onboarded notable entertainers and pop stars from Korea, Japan, Southeast Asia, and the rest of the world. In preparation for their launch, the Fellaz team held an exclusive opening event, ‘Fellaz by the bay’ on July 14th at Sentosa Island, Singapore. The platform’s Chief Producer, Felix (BAYC#8169) hosted the event and many notable investors and companies including Binance, Warner Music Group, Rakuten, GS Ventures, IDEG, JAB Consumer Fund, Norge’s Bank, Krust, Republik, Le Freeport, Coin Hakko and more were in attendance. The event revealed several famous K-pop stars, whose combined fanbases top several million. The event also showcased ‘Uptown Boy’, an original song co-produced by Fantagio and performed by Miu, Fellaz’s first metaverse-native K-pop idol. Lastly, the event coordinators held an auction for exclusive Fellaz merch to support a local cause in Singapore. Fellaz has the ambitious mission of defining and paving the way for a Web3 entertainment ecosystem. The project will help users from the entertainment industry transition from Web2 to Web3 through a Web3-native infrastructure. Fellaz hopes to empower influencers, artists, and fans by providing them the tools to monetize their potential instead of using traditional Web2 platforms that rely on (and sometimes exploit) these fan communities for revenue. In this new environment, artists and users will have shared ownership over their creations and derivations in the form of immutable NFTs stored on the blockchain. The platform will use a metrics-based compensation system to determine fan participation and contribution. This will lead to an incentivized and sustained fanbase, furthering the artist's reputation. Fellaz’s decentralized social media platform will feature individual feeds where artists can post images, videos, and audio recordings for their fanbases. Fans can comment, like, mirror (repost), and interact with their favorite artists. They can also purchase subscriptions, which give them access to premium content and platform-native NFTs called Lightsticks. Fans can gain experience points or XP, and level up their collection of Lightsticks by engaging in a set of actions that show their support. Since Fellaz is a S2E or support-to-earn platform, fans who level up their lightsticks will earn more $FLZ as they interact with their favorite artists. Fellaz is also a C2E or create-to-earn platform allowing artists to earn $FLZ by engaging their fanbase and subscribers with original and premium content. Fellaz also plans on expanding its platform through a proprietary blockchain ticketing solution for both IRL and metaverse concerts, fan meetings, and other related events in entertainment and sports. In addition, Fellaz will be launching priority minting access to NFTs of their metaverse-native stars, limited-edition goods, exclusive airdrops from partners, a live chat feature, personalized NFTs for fanbases, and a leaderboard to rank artists much like Billboard does with music artists. Bobby Bhatia, CEO of Fellaz, commented, “We look forward to starting our journey in the Web3 entertainment space and will do our best to nurture and cultivate a vibrant community of artists, influencers, and fans.” About Fellaz Based in Singapore, Fellaz is a multi-chain Web3 entertainment ecosystem providing content production and distribution for the metaverse, an NFT solution for artists, and a decentralized fandom community infrastructure. Alongside its network of global partners, Fellaz is a one-stop solution and ecosystem designed to help businesses, creators, and fans transition into the Web3 entertainment space by taking the best from the metaverse, decentralization, and NFT blockchain technology and integrating them with original content and Web3 diversification. About Bobby Bhatia Fellaz CEO, Bobby Bhatia, is a seasoned finance and technology professional, mentor, and entrepreneur with over 25 years of public and private investment experience. From FinTech to EdTech to financial services and blockchain technology, Bobby is a pioneer in digitally transforming and disrupting industries to create a more equitable world. After graduating from Duke and completing a Young Scholars program at Stanford, Bobby has worked in private equity throughout Asia since 1995. He also was the principal head investor at AIG, and Principal and Founding Member at JP Morgan Partners Asia. Moreover, Bobby is a board member at Palma Capital (Dubai), Bharat Light & Power (India), Livesports (Singapore), and Sentinel Capital (Singapore). For more information about Fellaz, please follow the links below: Website | Twitter | Telegram | Medium | Discord | LinkedIn Contact Details Bobby Bhatia hello@fellaz.io Company Website https://fellaz.xyz/

July 18, 2022 09:00 PM Eastern Daylight Time

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