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The White Label World Expo is back and better than ever in New York

White Label World Expo

The White Label World Expo New York edition will once again offer free tickets to thousands of online sellers, suppliers and buyers from all around the globe to join us at the famous Jacob K. Javits Convention Center on September 29th and 30th, 2022. Get ready for two unmissable days of inspiration and education from more than 600 cutting-edge suppliers, 400 industry-leading speakers, and specialized masterclasses! Visitors can source the latest, hottest products ready for white and private labeling, as well as all the latest industry insights, advice, guidance and solutions you need to know to launch or build your business brand. It has never been more important to gain a competitive advantage over your competitors, according to a recent article by Forbes E-Commerce Sales Grew 50% to $870 Billion During The Pandemic, and as business returns to normal, the market continues to grow. At The White Label World Expo visitors have an unmissable opportunity to hear from and interact with some of the most influential experts in the world- face-to-face! The agenda includes speakers from Meta, Amazon, Nike, Walmart, Google, as well as the most successful Amazon and online entrepreneurs sharing their personal stories of success. From product development, business strategy, supply chain management, branding and marketing to insurance, funding, legislative information- the agenda will deliver everything needed to start, grow or expand business. As a global series, The White Label World Expo is lucky to be supported by some of the brightest minds in the industry- with upcoming events in Frankfurt, London and Las Vegas, visitors can expect to network at the New York edition not only with the local business community but also connections from around the globe. The White Label community certainly has a lot to say: Jake Garry, CEO, Drops of Life: “White Label Expo has exceeded everything we have expected from the show. We’re looking forward to being a part of it for years to come.” Morgan Rainey, Amazon FBA Coach, Speaker (IG @cajunvenstures): “We shared our success story with thousands at white label world expo, made life changing connections, & learned skills to take our business to the next level!” Dustin Shultz, Owner, More than a Candle: “We’ve been coming here to the show for the last three years and it has been wonderful. We will definitely be coming back!” The White Label World Expo team is so excited to once again deliver a dynamic, fresh agenda in New York, and provide the ultimate destination for thousands of global leaders, entrepreneurs, online sellers, retailers and distributors. Doors open at 10am, tickets are completely free, and registration is now open- this is one event you cant afford to miss! Secure your free tickets here: https://bit.ly/3c2rGDm Contact Details Laren Fernandez +1 702-410-6746 laren.fernandez@fortem-international.com

August 17, 2022 04:29 PM Eastern Daylight Time

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Is BioLife Sciences (OTCPK: BLFE) An OTC Company Primed For Growth?

BioLife Sciences Inc

BioLife Sciences Inc. (BioLife), a commercialization accelerator, licensor and developer of technologies, has reportedly provided investors with a significant company update throughout the course of a two-year transformation. Over the course of the last two years, BioLife has gone through a number of changes evolving into a revamped corporate entity focused on disrupting various consumer verticals, with a specific focus on health and wellness. Let’s take a look at some of what the company has been up to over the last two years. BioLife Sciences is Born: In June of 2020, the OTC Markets public entity formerly known as Rhino Novi Inc. (RNOV) underwent a reverse merger transaction – changing its name and ticker symbol to BioLife Sciences Inc. (BLFE). While Rhino Novi originally focused on VOIP products, the newly formed BioLife would focus on developing and marketing disruptive technologies to a variety of consumer verticals. Harnessing the Antimicrobial Power of Copper? BioLife has reported it focused on the utilization of the natural antimicrobial power of copper and harnessing its innate benefits into everyday textiles. This dynamic elemental metal has a wide variety of beneficial traits, including being required by all plants and animals as a key mineral and nutrient necessary for survival. In the case of humans specifically, copper reportedly helps to boost red blood cell production, provides support to the immune system, and helps to keep nerve cells healthy. For plants, copper is a fundamental micronutrient that is a critical element of plant enzymes, it is essential for plants’ respiration, plays a key role in plant cell wall strength and contributes to the overall strength of the plant. More recently, copper has been shown to provide antimicrobial efficacy associated with copper alloy touch surfaces. Some hospital studies have shown copper’s effectiveness in lowering E.coli counts on brass doorknobs, as well as SARS-CoV-2, Rhinovirus Type 37, Rotavirus Strain WA, and Human Coronavirus 229E. BioLife says it has focused its attention on incorporating the power of copper into everyday products which are fabric-based and disruptive, in contrast to the market’s current offering. Some of these products in development include copper-infused fabric gardening pots, copper-infused gardening gloves, copper-infused microfiber towels and copper-infused air filters. What is MFusion? The company states that traditional copper-infused products that consumers will find on the market today provide limited-to-partial copper coverage. This means that there could are often gaps in the copper coverage, resulting in less-than-optimal results. BioLife addresses this problem with the introduction of their unique copper infusion process: MFusion. MFusion infuses copper into every sub-bundle of the fabric, providing more complete coverage. When copper is infused into textiles via MFusion, the resulting fabrics benefit from 100% evenly distributed copper coverage. MFusion can be applied to any textile – from t-shirts to air filters – with the result being total copper infusion. The 2022 Acquisition of Health Box LLC – What’s Next? In February of 2022, BioLife completed the acquisition of Health Box LLC – an Arizona-based orthomolecular medicine and natural health products company. By completing this acquisition - and appointing Nika Jaksic, Health Box’s founder, as the new COO, the company believes it has positioned itself to enter the orthomolecular and natural health products space. In order to facilitate the Company’s aggressive expansion plans, the Company filed for a Regulation A+ Tier 1 Offering. The SEC qualified BioLife and the Company is eligible to raise up to $20 million. If successful in its capital raise, BioLife states that they intend to pursue rapid expansion of its existing and contemplated product offerings, audits, and the potential of filling towards uplisting to the OTC Venture Market (OTCQB). This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. BioLife Sciences Inc. specializes in moving innovative products from the lab or small-scale production into wider market adoption. Its core business develops, licenses and distributes antimicrobial products and disruptive technology. One of BioLife Sciences’ core building block strategies is to develop, partner and assist innovative companies with the commercialization of leading-edge technologies. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. © 2022 Benzinga.com. Benzinga does not provide investment advice. All rights reserved. Contact Details BioLife Sciences ir@biolifesciences.com Company Website https://www.biolifesciences.com

August 16, 2022 01:25 PM Eastern Daylight Time

American Equipment Holdings Expands Presence in Eastern United States Through Acquisition of Patriot Crane & Hoist

Rotunda Capital Partners LLC

American Equipment Holdings (“American Equipment”), a Rotunda Capital Partners portfolio company, has acquired Patriot Crane & Hoist (“Patriot Crane”), a leading provider of overhead crane maintenance, repair and overhaul (MRO) field services headquartered in Suwanee, Georgia, with operations throughout the Southeastern U.S. The acquisition of Patriot Crane marks the 11 th acquisition completed by American Equipment since partnering with Rotunda in May 2021. For nearly 20 years, Patriot Crane has been a leader in providing comprehensive overhead crane and hoist field service solutions in the most demanding customer environments, including repairs, inspection, and replacement parts, to customers across a diverse range of end markets throughout the Southeastern U.S. During this time, the team at Patriot Crane has distinguished itself with highly skilled overhead crane technicians and a proven customer-first mentality. Combined with American Equipment’s industry leading engineering and fabrication capabilities, technical expertise and best-in-class resources, this partnership enhances the value proposition for both existing and new customers from coast to coast. Patriot Crane will continue to be managed by Gregg Salyer and operate as a division of American Equipment. “The addition of Patriot Crane and their extensive east coast operations is a great win for customers,” said American Equipment CEO Adam Zimmerman. “Our goal at American Equipment has always been to provide a high-quality, one-stop-shop solution from coast to coast, and our partnership with the exceptional team at Patriot Crane is an integral step in delivering that benefit.” “I am thrilled about what this partnership means for Patriot Crane, both for our customers and our employees,” said Gregg Salyer, owner of Patriot Crane. “I believe in the vision that American Equipment has for this industry. The talent and resources supporting this organization create a value proposition like no other in our industry, which will greatly enhance the customer experience and provide meaningful career opportunities for our employees.” About American Equipment Holdings American Equipment Holdings is an organization of leading overhead crane and hoist distributors and field service providers, including American Equipment, Allied Crane, Eastern Crane & Hoist, Facilities Engineering, Kistler Crane & Hoist, Pacific Crane & Hoist, and Washington Crane & Hoist. The consolidated entity is one of the largest independently owned overhead crane and hoist solutions providers in the country, serving over 4,000 customers nationwide. Together, American Equipment Holdings companies provide comprehensive solutions for everything related to customers’ overhead crane and hoist needs, including OSHA mandated inspections, preventative maintenance and repair field services, parts, engineering, ISO certified fabrication, new and replacement equipment, automated systems, system modernizations and training. American Equipment Holdings represents the industry’s leading manufacturers such as Detroit Hoist, Columbus McKinnon, ACCO, R&M, Demag, Gorbel, Spanco, IMS, Harrington, Conductix, Magnetek & PE, among others, and customers rely on its service, design, engineering, fabrication, and installation capabilities to meet their unique application needs. American Equipment Holdings serves local, regional and national customers across a variety of end markets, including light & heavy industrial, automotive, mining, public utilities, military, aerospace & defense and energy, among others. For more information, visit www.amquipinc.com. American Equipment is aggressively seeking to acquire other overhead crane and material handling equipment, parts and service solution providers and is interested in acquisition opportunities presented by business owners, management, or M&A intermediaries. Please contact Ryan Aprill, Principal at Rotunda Capital Partners, regarding acquisition opportunities. About Rotunda Capital Partners Rotunda Capital Partners is an operationally oriented private equity firm focused on transforming family-founder owned companies into dynamic, data-driven platforms able to achieve and manage significant growth. Since its founding in 2009, Rotunda has partnered with management teams to build great businesses within three primary sectors: value-added distribution, asset-light logistics and industrial & business services. Rotunda strives to achieve replicable results by implementing its Rotunda Performance System to create strategic alignment, develop lean processes and create robust, data-driven infrastructures. For more information, visit www.rotundacapital.com. Contact Details Rotunda Capital Partners Jill Lafferty +1 847-280-1295 jill@rotundacapital.com Company Website https://www.rotundacapital.com

August 16, 2022 07:47 AM Eastern Daylight Time

This Electric Toothbrush Has 6 Cleaning Modes For Reportedly Brighter Smiles

Bruush Oral Care Inc.

https://profiles.smallcapsdaily.com/bruush/ Toothbrushes have come a long way since Babylonians and Egyptians started brushing their teeth with frayed twigs around 3000 BCE. The first more modern toothbrush with a handle carved from cattle bone and a brush made from swine bristles was produced in England around 1780. Natural bristles were used until DuPont de Nemours Inc. (NYSE: DD) invented nylon, which started the development of the truly modern toothbrush in 1938 and the first electric toothbrush in 1939. Although electric toothbrushes date back more than 80 years, they have seemingly not achieved widespread adoption. The global electric toothbrush market size was estimated to be worth $4.3 billion in 2022 and projected to increase to just over $6 billion by 2027, according to Statista. Electric toothbrushes clean teeth, gums and tongue by using rotation or side-by-side movement of the head. Electric toothbrushes are an effective way to remove plaque and reduce gingivitis, and studies show they are more thorough at cleaning teeth than traditional manual toothbrushes. But the moderate adoption rate of the devices arguably demonstrates that consumers need to be educated and provided compelling value propositions to buy them. Cost is a major constraint to the market, and people don’t see them as an attractive addition to their bathroom countertops. Better Brushing? Enter Brüush (NASDAQ: BRSH). While most electric toothbrushes provide 500 strokes per minute, Brüush says its model provides up to 31,000 strokes per minute, attacking plaque 100 times more vigorously than a manual toothbrush. Brüush has six cleaning modes for every type of brusher. The Brüush lithium-ion battery is built to last four weeks on a single charge, and the compact magnetic case makes traveling with the device convenient. The Brüush toothbrush, which comes in five colors with three brush heads and a USB power adapter and charger, retails for $79. And if you sign up for a subscription, Brüush will send you three new brush heads every six months for $18 — that’s just $6 per brush head. Replacing brush heads for Koninklijke Philips N.V.’s (NYSE: PHG) Sonicare can cost as much as $43 for a three-pack, and the price of Procter & Gamble Co. (NYSE: PG) Oral-B line of brush heads reaches as high as $40 for a three-pack, depending on the model. Brüush estimates that 70% of its customer base is between ages 18 and 45 years old, a group that’s under-penetrated compared to baby boomers in terms of using an electric toothbrush. This age group also consists of the first digital generation when it comes to shopping, possibly a positive for a company where its website accounts for the majority of sales. Visit Brüush’s website to learn more about the company and its products. About Bruush Oral Care Inc. Bruush Oral Care Inc. is on a mission to inspire confidence through brighter smiles and better oral health. Founded in 2018, Brüush is an oral care company that is disrupting the space by reducing the barriers between consumers and access to premium oral care products. The Company is an e-commerce business with a product portfolio that currently consists of a sonic-powered electric toothbrush kit and brush head refills. Brüush has developed a product to make upgrading to an electric brush appealing with three core priorities in mind: (i) a high-quality electric toothbrush at a more affordable price than a comparable electric toothbrush from the competition; (ii) a sleek, countertop-friendly design; and (iii) a convenient brush head refill subscription program that eliminates the frustrating experience of purchasing replacement brush heads at the grocery/drug store. The Company is rooted in building a brand that creates relevant experiences and content, with the goal of becoming the go-to oral care brand for millennials and Generation Z.For more information on Bruush Oral Care Inc visit https://bruush.com. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details TraDigital IR Colette Eymontt colette@tradigitalir.com Company Website https://www.bruush.com

August 11, 2022 01:41 PM Eastern Daylight Time

Size Inclusivity in Fashion

YourUpdateTV

Over the course of the last year, women’s clothing brand, J.Jill, set out to better understand what women want from fashion and the shopping experience. In response, J. Jill is celebrating the launch of Welcome Everybody, a fully inclusive shopping experience online and in stores, that celebrates the totality of women everywhere. Recently, VP of Design at J.Jill, Elliot Staples, and Size Inclusive Style Expert, Rochelle Johnson, participated in a nationwide satellite media tour to discuss size inclusivity and the new Welcome Everybody campaign. A video accompanying this announcement is available at: https://youtu.be/x8xDhhQv9sU The Welcome Everybody campaign is a fully inclusive campaign that clearly communications J.Jill’s significant offerings and aligns with our mission of celebrating the totality of women The campaign was created to create a fully inclusive shopping experience, following extensive listening and market research with customers. Their visual campaigns will be refreshed with a range of models and influencers, such as Rochelle, showcasing a range of sizes and body types to ensure each customer can feel represented in J. Jill campaigns. Women are not just one size fits all, as we know almost 70% of women in the US are size 14 and above. It is important that brands not only understand that but stand behind that and design their product for women of all shapes and sizes. While J.Jill has always catered to this market, they are continuing to evolve and include more inclusive sizing throughout their product offering. Plus size fashion has historically been an underrepresented category in the fashion space and those who have not met the ideal size standards have been limited in fashion options. As Rochelle looks toward the season ahead, in terms of fashion, it’s really all about transitional items that get you from day to night. As a mom of two, anything that makes my morning easier such as ultra- premium fabrics that make my outfits feel luxe. The entire collection boasts beautiful details, easy silhouettes, and soft luxurious fabrics that J. Jill is so well known for. For more information, visit jjill.com About Elliot Staples Senior Vice President of Design, Product Development About Rochelle Johnson Rochelle Johnson, an influential voice in the size inclusivity space. With a dedicated following of over 411K followers on Instagram, Rochelle is an influential voice within the body inclusivity community. Through her social media and blog, Beauticurve, which she started almost 10 years ago, Rochelle refers to her platform as a one stop shop for all curvy girls to live a life of affordable style, lavish home decor, luxury, laughter and self-love. Known for her fashion expertise, Rochelle is working with J.Jill to continue to evolve how they represent all women in their product and in-stores. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

August 11, 2022 11:00 AM Eastern Daylight Time

Video

This Electric Toothbrush Has 6 Cleaning Modes For Reportedly Brighter Smiles

Benzinga

Toothbrushes have come a long way since Babylonians and Egyptians started brushing their teeth with frayed twigs around 3000 BCE. The first more modern toothbrush with a handle carved from cattle bone and a brush made from swine bristles was produced in England around 1780. Natural bristles were used until DuPont de Nemours Inc. (NYSE: DD) invented nylon, which started the development of the truly modern toothbrush in 1938 and the first electric toothbrush in 1939. Although electric toothbrushes date back more than 80 years, they have seemingly not achieved widespread adoption. The global electric toothbrush market size was estimated to be worth $4.3 billion in 2022 and projected to increase to just over $6 billion by 2027, according to Statista. Electric toothbrushes clean teeth, gums and tongue by using rotation or side-by-side movement of the head. Electric toothbrushes are an effective way to remove plaque and reduce gingivitis, and studies show they are more thorough at cleaning teeth than traditional manual toothbrushes. But the moderate adoption rate of the devices arguably demonstrates that consumers need to be educated and provided compelling value propositions to buy them. Cost is a major constraint to the market, and people don’t see them as an attractive addition to their bathroom countertops. Better Brushing? Enter Brüush (NASDAQ: BRSH). While most electric toothbrushes provide 500 strokes per minute, Brüush says its model provides up to 31,000 strokes per minute, attacking plaque 100 times more vigorously than a manual toothbrush. Brüush has six cleaning modes for every type of brusher. The Brüush lithium-ion battery is built to last four weeks on a single charge, and the compact magnetic case makes traveling with the device convenient. The Brüush toothbrush, which comes in five colors with three brush heads and a USB power adapter and charger, retails for $79. And if you sign up for a subscription, Brüush will send you three new brush heads every six months for $18 — that’s just $6 per brush head. Replacing brush heads for Koninklijke Philips N.V.’ s (NYSE: PHG) Sonicare can cost as much as $43 for a three-pack, and the price of Procter & Gamble Co. (NYSE: PG) Oral-B line of brush heads reaches as high as $40 for a three-pack, depending on the model. Brüush estimates that 70% of its customer base is between ages 18 and 45 years old, a group that’s under-penetrated compared to baby boomers in terms of using an electric toothbrush. This age group also consists of the first digital generation when it comes to shopping, possibly a positive for a company where its website accounts for the majority of sales. Visit Brüush’s website to learn more about the company and its products. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

August 11, 2022 09:52 AM Eastern Daylight Time

This E-Commerce-Focused Holding Company Reports Taking Advantage Of E-Commerce Growth In The Philippines

Society Pass Incorporated

E-commerce dates to 1948 during the Berlin Blockade crisis when people ordered goods via telex. The debut of the World Wide Web in 1991 and the development of a web browser in 1993 shifted e-commerce from telex to the internet. The global increase in smartphones and the accessibility of fast internet connectivity over the years has significantly accelerated the growth of the industry, as more people can purchase goods via mobile devices such as tablets and even wearables. China, home of Alibaba Group Holding Ltd. (NYSE: BABA) and the U.S., where Amazon.com Inc. (NASDAQ: AMZN) and eBay Inc. (NASDAQ: EBAY) reside, have been the top countries where e-commerce has grown at a healthy rate. But things might be changing. Southeast Asia is expected to experience the largest worldwide growth in e-commerce with an increase of 20.6% in 2022, according to Insider Intelligence. Only four countries, including the Philippines, will surpass the combined growth rate of Southeast Asia. E-Commerce In The ICT Hub Of Asia The Philippines — dubbed the information and communications technology (ICT) hub of Asia — ranks first in 2022 e-commerce sales, surpassing the U.S. by 10%. E-commerce in the Philippines has grown from $6.78 billion in 2017 to nearly $21 billion in 2022, with expectations of reaching $32.7 billion in 2025. Consumer preference for shopping online and the increasing internet penetration are behind the growth in e-commerce sales in the Philippines, where people spend an average of 10 hours per day online. The government also has taken various initiatives to bolster the sector. The Philippine E-commerce Roadmap 2022 was launched in January 2021 to encourage the use of e-commerce by small and medium enterprises (SMEs) and increase online shopping confidence. "Rising consumer preference for online shopping, the increasing number of online merchants, proliferation of alternative payment solutions and government support will support e-commerce sales in the Philippines. The market is forecasted to grow at a compound annual growth rate of 17% over the next five years," Global Data Banking and Payments Senior Analyst Shivani Gupta said. The Fastest Growing E-Commerce Model? In addition to buying and selling goods on leading platforms such as Lazada and Sea Ltd. ’s (NYSE: SE) Shopee Philippines, Filipinos shop on social media platforms. The social commerce market is expected to reach nearly $682 million this year thanks to the growing number of people flocking to social media platforms to buy products. Companies like Belo Medical Group and Shopee Philippines are using social media platforms such as TikTok to increase sales. Penetrating The E-Commerce Market In The Philippines Society Pass Inc. (NASDAQ: SOPA) says it is on track to infiltrate the fastest-growing e-commerce market in Southeast Asia through acquisitions. Established in 2018, Society Pass (SoPa) has quickly scaled up its operations in Southeast Asia and South Asia through its e-commerce platforms and acquisitions. The company has acquired a number of companies, including the restaurant delivery app Mangan.ph, Gorilla Networks, a next-generation Web3 mobile virtual network operator, and #HOTTAB Biz, a business management platform. The acquisition of online grocery shopping and delivery platform Pushkart.ph is expected to increase SoPa’s revenue by 891% over last year. Pushkart boasts having more than 125,000 users and 20,000 mobile app downloads. Pushkart is looking to expand its presence beyond metro Manila. The company recently announced plans to expand in cities across the Cavite and Pampanga provinces, which have a population of over 6 million people. Pushkart President and CEO Michael Lim said this is the beginning of the company’s goal to expand to other parts of the country and across Southeast Asia. Sopa recently acquired Mangan.ph (“Mangan”), the leading local restaurant delivery service in the Philippines. Founded in 2017, Mangan delivers restaurant food from over 1,200 partner restaurants through its over 200 rider network to its over 500,000 registered users. Thus far, Mangan has generated more than 100,000 mobile app downloads and accumulated over 80,000 social media followers. Operating in Pampanga, the culinary capital of the Philippines, Mangan’s geographic reach extends to 16 other cities including Angeles City, San Fernando, Clark, Dau, Mabalacat, Guagua, Lubao, Tarlac, Bataan, Magalang, Pasig, Cabanatuan, Baguio, Lipa Batangas, Antipolo City, Dagupan City. The newly acquired business will be integrated into SoPa’s F&B vertical, Push Delivery Pte Ltd, along with Pushkart and #HOTTAB. As a loyalty and data marketing ecosystem, Society Pass operates multiple e-commerce platforms across its key markets in SEA. Its business model focuses on analysing user data through the expected launch of its Society Pass loyalty platform and circulation of its universal loyalty points, which seamlessly connects consumers and merchants across multiple product and service categories to foster organic loyalty. Since its inception, SoPa has amassed over 1.6 million registered consumers and over 5,500 registered merchants/brands on its platform. It has invested 2+ years building proprietary IT architecture with cutting edge components to effectively scale and support its consumers, merchants, and acquisitions.Society Pass provides merchants with #HOTTAB Biz and #HOTTAB POS – a specialized POS technology solution, a comprehensive system for payment, loyal customer management, user profile analytics, and convenient financial support packages for small and medium-sized enterprises.In addition, SoPa operates Leflair.com, Vietnam’s leading lifestyle e-commerce platform, Pushkart.ph, a popular grocery delivery company in Philippines, Handycart.vn, a leading online restaurant delivery service based in Hanoi, Vietnam, and Gorilla Networks, a Singapore-based, blockchain/web3-enabled mobile virtual network operator.For more information, please check out: http://thesocietypass.com/. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Dennis Nguyen: Founder, Chairman & CEO +1 877-440-9464 dennis@thesocietypass.com Company Website https://thesocietypass.com

August 10, 2022 03:05 PM Eastern Daylight Time

CleverTap Raises US$105M in Series D Funding Round Led by CDPQ

CleverTap

CleverTap, a leading global B2B SaaS platform for customer engagement and retention today announced it has signed definitive agreements to raise US$105M in a Series D funding round led by CDPQ, a global investment group who committed US$75M, with participation from IIFL AMC’s Tech Fund, along with existing investors Tiger Global and Sequoia India. The funds will be used to support CleverTap’s global expansion and enhance the development of its world-class solutions and technology. Founded in Mumbai in 2013 and headquartered in Mountain View, California, CleverTap’s customer engagement and retention SaaS platform leverages machine learning and artificial intelligence to offer a comprehensive user engagement suite that enables brands to build valuable, long-term relationships with their customers. CleverTap’s subscription-based solution has been adopted by a loyal customer base of 1,200 brands in 100 countries representing 10,000 apps across industries including Fintech, eCommerce, Subscription, On Demand, and Streaming media. In June 2022, CleverTap completed the acquisition of San Francisco-based Leanplum, a leading multi-channel customer engagement platform, further strengthening its footprint in North America and Europe. In the same month, it also unveiled TesseractDB™, the world’s first purpose-built database designed to dramatically improve user engagement and retention for digital consumer brands. “Our vision has been to reshape the way businesses engage with their consumers and bring the tech to MarTech. The addition of long-term investors CDPQ and IIFL AMC Tech fund to CleverTap’s existing backers, Sequoia India, Accel, Tiger Global, and Recruit Holdings is a great endorsement of the successful business we have built, the innovation we bring to the market and the growth potential CleverTap holds,” said Sunil Thomas, Co-founder and Executive Chairman, CleverTap. “The fresh funds will help fuel our plans to further strengthen our presence in key geographies and expand our teams. The last few months have been quite exciting for us with the Leanplum acquisition and unveiling of TesseractDB™. And now with the new institutional investors coming on board we have all that we need to grow at a faster rate while consolidating our position as the global leader in the retention space.” “CleverTap has established itself as a partner of choice for its clients by helping them generate significant incremental revenue. Its subscription-based platform offers a single and reliable source of information that allows brands to maximize the lifetime value of their existing customers by engaging them in a highly personalized way” said Martin Laguerre, Executive Vice-President and Head of Private Equity, CDPQ. “As consumer brands are increasingly focused on customer retention and prioritize tools offering tangible return on investment, we believe CleverTap is well positioned to maintain its global growth trajectory and help more businesses enhance their customer experience.” “CleverTap is a fast-growing SaaS company that not only has recurring revenue streams and top tier financial metrics, but also a scalable business model with large addressable markets” added Meng Ann Lim, Managing Director, Direct Private Equity for Asia Pacific, CDPQ. “This investment is in line with our strategy to work with innovative companies that enable rapid digital transformation, especially in the Asia-Pacific region where high smartphone penetration is facilitating the digitalization of the economy at a rapid pace.” “Enterprises are increasingly looking to engage with customers in a real time and in a personalized manner across digital channels. CleverTap’s full stack approach to customer engagement allows them to perform user analytics and run personalized customer campaigns on a real-time basis which enables companies to improve user retention and understand user journeys across channels” said Chetan Naik, Fund Manager and Senior Executive Vice-President, Private Equity at IIFL AMC. “CleverTap has built a unique product suite and analytics capabilities that runs over a proprietary database. CleverTap is one of the fastest growing SaaS companies with best-in-class revenue retention rates. We are excited to partner with them in their journey of creating a leading global customer retention platform out of India.” “The latest fundraise reaffirms customer and market belief in CleverTap and our growth potential. This fundraise will help us elevate our growth trajectory and further enable us to innovate better and faster while staying ahead of the curve,” said Sidharth Malik, Chief Executive Officer, CleverTap. “The paradigms of user engagement are changing, and as industry leaders we are best positioned to help businesses adapt to this ever-evolving consumer landscape. Our recent acquisitions helped us expand our foothold in North America and Europe, and enhance our leadership in verticals such as on-demand and subscription.” As part of the transaction, CDPQ will join CleverTap’s Board of Directors upon closure of this funding round. IIFL AMC’s investment is subject to approval from Securities and Exchange Board of India (SEBI). ABOUT CLEVERTAP CleverTap is the World’s No.1 retention cloud that empowers digital consumer brands to increase customer retention and lifetime value. CleverTap drives contextual individualization with the help of a unified and deep data layer, AI/ML-powered insights, and automation enabling brands to offer hyper-personalized and delightful experiences to their customers. 1,200 customers in 100 countries and 10,000 apps, including Gojek, ShopX, Canon, Electronic Arts, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco, trust CleverTap to achieve their retention and engagement goals, growing their long-term revenue. Backed by leading investors such as Sequoia India, Tiger Global, Accel, CDPQ, IIFL and Recruit Holdings, the company is headquartered in Mountain View, California, with offices in Mumbai, Singapore, Sofia, São Paulo, Bogota, Amsterdam, Jakarta, and Dubai. For more information, visit clevertap.com or follow on LinkedIn and Twitter. ABOUT CDPQ At CDPQ, we invest constructively to generate sustainable returns over the long term. As a global investment group managing funds for public pension and insurance plans, we work alongside our partners to build enterprises that drive performance and progress. We are active in the major financial markets, private equity, infrastructure, real estate and private debt. As at December 31, 2021, CDPQ’s net assets totalled CAD 419.8 billion. For more information, visit cdpq.com, follow us on Twitter or consult our Facebook or LinkedIn pages. CDPQ is a registered trademark owned by Caisse de dépôt et placement du Québec and licensed for use by its subsidiaries. ABOUT IIFL AMC IIFL Asset Management (IIFL AMC) is a part of IIFL Wealth and Asset Management. IIFL AMC is an alternates-focused asset management and has been playing a pivotal role in the growth of the AIF industry in India. A disciplined and active management approach combined with research-led strategies allows IIFL AMC to tap into India’s potential for delivering on its commitments and long-term growth. The AMC’s diversified suite of mutual funds, PMS, alternative investment funds, credit funds and venture capital funds span public and private equities as well as fixed income securities and real estate. IIFL AMC’s distinctive products bring out the entrepreneurial edge, agility and speed of execution of a boutique asset management business, while providing gold standards of corporate governance of a large corporation with a long-term focus. Forward-Looking Statements Some of the statements in this press release may represent CleverTap's belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release. Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction with the information and/or statements in this press release or any related damages. Contact Details Sony Shetty sony@clevertap.com Company Website https://clevertap.com/

August 10, 2022 11:49 AM Eastern Daylight Time

Assembly Hires Gaby Sethi as Global Head of Impact

Assembly

Global omnichannel agency and Ad Age Purpose-Led Agency of the Year, Assembly, has brought on Gaby Sethi as our new Global Head of Impact. Gaby will strengthen the agency’s social and environmental impact proposition and lead a comprehensive strategy globally to deliver meaningful and measurable impact, with a key initiative being the agency’s achievement of B Corp certification. Gaby joins Assembly with an impressive background in the impact space, having most recently led OVO Foundation, the philanthropic arm of OVO Energy. With Purpose – inclusive of People, Impact, and BI E&D (Belonging, Inclusion, Equity, Diversity) – being a key aspect of Assembly’s global approach, the role is critical to the agency’s ability to drive meaningful change for all stakeholders, all around the world. On joining Assembly, Gaby shared, “I loved that delivering impact and supporting communities was already core to Assembly’s DNA. And at just a few weeks in, I already feel incredibly supported by leadership and the whole agency, as I set out to shape a new vision for Impact.” “It’s proof that Assembly is genuinely committed to being a purposeful business.” Assembly started off 2022 as Ad Age’s first-ever Purpose-Led Agency of the Year, a recognition gained in celebration of the agency’s global 1,200 Moves for Impact completed in 2021, led by former Head of Impact Hanna Kubbutat-Byrne, as well as our dynamic work with clients which placed sustainability at the heart of media strategy and execution. The goal, looking forward, is to build a more connected community globally who are driving toward common sustainability and social impact goals, in addition to investing in strategic partnerships and developing new ways to engage clients in the agency’s impact efforts. Gaby added, “Assembly are total experts in growing the world’s largest brands. We have an important opportunity to work with clients who are, likewise, purpose-led and are helping create solutions to the world’s biggest problems. Together alongside our clients, we can achieve exponential impact.” Global CEO of Assembly, James Townsend, commented, “We have huge strides to make, in an environment where both our talent and clients are asking us to commit to and deliver positive environmental and social impact. Gaby will help us more clearly define and evolve our ways of working to ensure we can meet our goals, while keeping purpose at the core of our progressive company.” ABOUT ASSEMBLY: Assembly is made of the ingredients of the modern agency, bringing together data, talent, and technology to deliver a connected set of solutions for media + more to the best brands on the planet. We’re home to more than 1,600 of the industry’s top talent, who bring unmatched global omnichannel media expertise + data, technology, and business consulting capabilities that find change and fuel growth for brands worldwide. Assembly is a proud member of Stagwell, the challenger network built to transform marketing. Visit www.assemblyglobal.com for more information. Contact Details Assembly Sara Pollack, VP of Marketing +1 917-438-4922 sara.pollack@assemblyglobal.com Company Website https://www.assemblyglobal.com/

August 10, 2022 04:00 AM Eastern Daylight Time

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