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Lunatic Femme: A New Dimension in Lingerie That Ignites the Soul

Lunatic Femme

Lunatic Femme, a trailblazing lingerie brand, is shaking up the industry with its unique approach to design and empowerment. More than just boosting confidence or enhancing allure, Lunatic Femme is about igniting the soul, stirring what’s latent, revealing the hidden, and inspiring self-discovery. Proudly designed and manufactured in the heart of New York City, Lunatic Femme is contributing to the city's rich history of fashion innovation. Not only does Lunatic Femme redefine traditional beauty standards as an innovative lingerie brand, but it also serves as a driving force for soul expression. Whether you're feeling shy or bold, bored or stressed, there's something for you. From multi-way bodysuits that speak volumes to changeable, detachable harnesses that channel fierceness, removable ties that ignite passion to silk and lace that foster connection, Lunatic Femme isn't just about inclusivity—it's about guiding you on a journey of erotic self-discovery. A defining aspect of their lingerie is its adjustable nature, which breaks away from the standard small, medium, and large sizes. To address individual needs like needing more room in the hips or having a longer torso, an extra two inches of space on the straps have been thoughtfully included to provide a tailored fit, boosting comfort, confidence, and exploration. Plus, many of their pieces, like the Boa High-Waisted Panty and the Champagne Room 33 Lace-Up Bodysuit, come with detachable ties. These ties not only provide additional room, but also open up a world of playful possibilities. They can be used for adventurous and sensual play, wrapped around the body for harness-like looks or compression, or applied to the body as a silky means of play, discovery, or style. This unique feature sets their lingerie apart, offering a blend of practicality, versatility, and a touch of kink, ensuring each wearer can express their soul with the pieces in a way that’s uniquely their own. It’s no surprise that the philosophy behind Lunatic Femme goes beyond just creating luxurious lingerie. It's a brand that champions the power of self-love, the freedom of soul expression, and the joy of self-discovery. Lunatic Femme encourages individuals to explore their style, ignite their creativity, and feel empowered in their own skin. In a recent interview with renowned sexologist Dr. Jess, the company's founder, Stacy Baker, shared her vision and mission for the brand. Stacy emphasized the importance of challenging conventional beauty standards and creating a space where individuals can play while expressing themselves and their sensuality authentically. “We’re a brand that recognizes and celebrates that you’re not one thing — and so your lingerie shouldn’t be either,” said Stacy. “It should be a pleasure zone where you get to explore and express the full-blown breadth and depth of all you are, in all your moments and moods.” With sustainability at the forefront of their values, Lunatic Femme uses ethically sourced, non-violent silk and ensures fair labor practices throughout their supply chain. By prioritizing sustainability, the brand aims to make a positive impact not only on their customers, but also on the environment. In the words of Stacy, “guilt has no place when you’re unapologetically sexy.” Lunatic Femme's commitment to inclusivity, soul expression, and sustainability has garnered attention from fashion enthusiasts and industry experts alike. Infusing designs that captivate with a commitment to social responsibility, Lunatic Femme is not only poised to become a leading force in the lingerie industry, but also a catalyst for igniting self-discovery among its clientele. For more information about Lunatic Femme and to explore their collection, visit their website at lunaticfemme.com. Contact Details Lunatic Femme Stacy Baker hello@lunaticfemme.com Company Website https://lunaticfemme.com/

August 10, 2023 08:00 AM Eastern Daylight Time

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Back-to-School with Olympian Natalie Coughlin and Athleta G!RL

YourUpdateTV

The back-to-school season is officially underway, and parents everywhere are scrambling to get their kids – and themselves! - ready for the new school year. For Natalie Coughlin, 12x Olympic Medalist and Mom of Two, this back-to-school season is all about confidence, comfort and self-care, and Athleta is the perfect resource for parents to help set their kids up for success. Recently, Natalie participated in a nationwide satellite media tour to discuss the back-to-school season and some tips to help empower young girls. A video accompanying this announcement is available at: https://youtu.be/byW412Bjg2I Diminishing confidence is one of the greatest issue’s girls face in the defining years from 6-12, so it’s important that we do everything we can to set them up for success. While back-to-school shopping, think about how clothing options can give young girls room to express their style and represent their favorite hobbies and personal interests. Athleta's G!RL line is perfect for girls who want to express themselves while being comfortable and active. We can help empower girls to be their most confident selves, knowing their clothing supports self-expression and helps to quell anxiety. Special features in Athleta’s back-to-school assortment are intentionally designed to fuel girls’ confidence through apparel design details, like confidence charms and hidden affirmations in the lining of shirts and backpacks and tactile details to fiddle with when she’s feeling anxious. Athleta’s uniform-ready items - like the School Days Skort, School Days Dress, School Days Polo and Limitless Backpack and Lunchbox - are durable, quality pieces built with performance-quality fabrics to withstand her active school year and all those after school activities, whether it’s on the sports field or in the art room. For more information, visit AthletaGirl.com About Natalie Coughlin Natalie Coughlin burst onto the international swim scene at the 2001 World Championships, winning a gold medal in the 100 backstroke and a bronze in the 50 backstroke. In 2002 at the Pan-Pacifics, she was more dominant, winning six medals, four gold, with three individual championships in the 100 free, 100 fly, and 100 back. Coughlin was the top female swimmer at the 2004 Olympic Games, winning five medals, including two gold. Individually, she won the 100 metre backstroke and finished third in the 100 freestyle. She won her second gold medal in the 800 metre freestyle relay and added two silvers as a member of the United States’ teams in the other relays. In three Olympics, she competed in 12 events and won 12 medals, three gold. But her victories didn’t stop there—she has since launched a wine label, advocated on behalf of several non-profit organizations, and become a mother to her daughter, Zennie, and her son, Ozzie. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

August 09, 2023 02:00 PM Eastern Daylight Time

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As Tiziana Life Sciences (NASDAQ: TLSA) Prepares For Phase 2 Trials, Have They Successfully Derisked Foralumab?

Benzinga

By David Willey, Benzinga Tiziana Life Sciences, Inc. (NASDAQ: TLSA) reports that its upcoming phase 2 trial for lead candidate foralumab’s treatment of non-active Secondary Progressive Multiple Sclerosis (na-SPMS) has already been derisked, given the results from its expanded access program. Developing innovative drugs can be a lengthy, risky process, as there are numerous unknowns that a company has to be prepared for. De-risking in drug development trials involves an early accumulation of as much information about the product as possible and can be an important strategy for companies to reduce unknown variables for future trials. De-risking can tell the company the drug’s safety profile, how its mechanism of action works and what benchmarks to measure going forward. Tiziana has completed its expanded access program for foralumab, and the drug has already demonstrated a robust safety profile and improved the expanded disability status scale (EDSS) score in some patients. Building A De-Risked Phase 2 Trial Tiziana will start its phase 2a trial as a multi-center, double-blinded, placebo-controlled trial – administering foralumab to its na-SPMS patients – and it will use the results from its expanded access program as a primary outcome measure. The company had taken 3-month Positron Emission Tomography (PET) brain scans for the six na-SPMS patients in its Expanded Access program. The chairman of Tiziana's Scientific Advisory Board described the results as “extraordinary,” with five of the six patients demonstrating reduced microglia activation, which suggests possible clinical improvements for the patients. Foralumab works by targeting regulatory T-cells and crossing the blood-brain barrier to dampen neuroinflammation. Inflammation of the brain is caused by activated microglia – the brain’s immune cells – and drives the neural degeneration associated with MS. Foralumab can downregulate microglia activation, leading to potential improvements in the patient's disability status. Foralumab is a first-in-class, fully human anti-CD3 monoclonal antibody (mAb), a class of immunotherapy drugs that target the patient’s immune system. Drugs using mAbs are increasingly common, and the global market for mAbs in 2022 was $210.06 billion. Companies looking to develop MS therapies include Sanofi (NASDAQ: SNY) and Bayer (OTC: BAYRY). However, there are currently no drugs approved by the Food and Drug Administration (FDA) for non-active SPMS. Click here to keep up with developments from Tiziana as it starts phase 2. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

August 09, 2023 09:25 AM Eastern Daylight Time

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Wishpond Announces Date for Second Quarter 2023 Financial Results Video Conference Call

Wishpond Technologies Ltd.

Wishpond Technologies Ltd. (TSXV: WISH, OTCQX: WPNDF) (the “ Company ” or “ Wishpond ”), a provider of marketing-focused online business solutions, is pleased to announce that it expects to release its Second Quarter Financial Statements and corresponding management’s discussion and analysis for the three months ended June 30, 2023, before market open on Thursday, August 17 th, 2023. The Company will also host a conference call to discuss the results on the same day at 10:00 am PT (1:00 pm ET). The call will be hosted by Ali Tajskandar, Chairman and Chief Executive Officer, and David Pais, Chief Financial Officer. Webinar Details: Date: August 17, 2023 Time: 10:00 am PT (1:00 pm ET) Webinar Registration: https://bit.ly/Results_Q2_2023 Dial-in: +1 778 907 2071 (Vancouver local) +1 647 374 4685 (Toronto local) Meeting ID #: 835 0694 7063 Please connect 5 minutes prior to the conference call to ensure time for any software download that may be required. WISHPOND TECHNOLOGIES LTD. “Ali Tajskandar” Chairman and Chief Executive Officer About Wishpond Technologies Ltd. Based out of Vancouver, British Columbia, Wishpond is a provider of marketing-focused online business solutions. Wishpond's vision is to become the leading provider of digital marketing solutions that empower entrepreneurs to achieve success online. The Company offers an "all-in-one" marketing suite that provides companies with marketing, promotion, lead generation, and sales conversion capabilities on one integrated platform. Wishpond replaces disparate marketing solutions with an easy-to-use product, for a fraction of the cost. Wishpond serves over 4,000 customers who are primarily small and medium-sized businesses (SMBs) in a wide variety of industries. The Company has developed cutting-edge marketing technology solutions and continues to add new features and applications with great velocity. The Company employs a Software-as-a-Service (SaaS) business model where substantially all the Company's revenue is subscription-based recurring revenue which provides excellent revenue predictability and cash flow visibility. Wishpond is listed on the TSX Venture Exchange under the ticker " WISH ", and on the OTCQX Best Market under the ticker " WPNDF ". For further information, visit: www.wishpond.com. Forward-Looking Statements While the Company expects to release its financial results for the fiscal period ended June 30, 2023 on August 17, 2023, and host a conference call on the same day, such statements may represent forward-looking information within the meaning of applicable Canadian securities legislation. The Company will use commercially reasonable efforts to meet such disclosed timelines, however, extenuating circumstances such as delays in accounting review, the availability of employees and consultants, and other pressing business or regulatory requirements which may divert management attention from the preparation of the financial statements and attendance of the conference, among other factors, may cause the Company to not be able to meet such deadlines. Readers are cautioned not to place undue reliance on forward-looking information. The forward-looking information contained in this press release are expressly qualified by this cautionary statement and are made as of the date hereof. The Company disclaims any intention and has no obligation or responsibility, except as required by law, to update or revise any forward-looking information, whether as a result of new information, future events or otherwise. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. Contact Details Pardeep S. Sangha Investor Relations, Wishpond Technologies Ltd. +1 604-572-6392 investor@wishpond.com

August 09, 2023 07:00 AM Eastern Daylight Time

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The Publisher Desk Hires Emily Morin in Newly Created Role of Vice President of Advertising Technology

The Publisher Desk

The Publisher Desk, a fully integrated audience development and content monetization partner to digital publishers, announced that it has hired Emily Morin to serve in a newly created role as the company’s Vice President of Advertising Technology. Previously, Morin was Director, Ad Technology & Platforms, at U.S. News & World Report. At The Publisher Desk, Morin will help in the creation of solutions that maximize yield for digital publishers, serving as an intermediary between engineers and senior managers, as well as C-Suite executives. Her work will build on many of the skillsets she has developed over the course of her 15-year career, supporting some of the world’s largest publishers including Hearst and Tribune. “Emily brings a unique perspective that allows her to see all sides of the organization from their vantage point,” said Jeff Misenti, Co-Founder of The Publisher Desk. “As soon as I met Emily, I knew that we wanted to create a role that allows us to benefit from her unique background and skill set. With Emily managing our advertising technology initiatives and partners, our team has more time to focus on growing both our publishing businesses and those of our clients.” Since joining the company, Emily immediately started several major projects, including creating standardization, identity and privacy solutions. She brings extensive relationships with partners including Amazon, Google, and Prebid among others, allowing her to implement optimal solutions faster and more effectively. “When I’m working on solutions and integrations, we’re doing it not just for our clients but for ourselves and against our own dollars,” Morin said. “We are a publisher, too. So we are working together to maximize revenue, user experience and implement different solutions that will garner the best results. Not only are we building something different; we’re starting with ourselves, and I’m excited to be a part of it.” About The Publisher Desk The Publisher Desk, based in New York with offices in London and South Florida, is a fully integrated audience development and content monetization partner to digital publishers, in addition to publishing several owned and operated sites. The company, founded in 2014, helps websites increase advertising revenues and reduce operational costs. Our team provides the proper resources, direction, operations, technology, and support for digital business, empowering sports, lifestyle & business media brands to connect with their audience and value-aligned advertisers. Contact Details For The Publisher Desk press@publisherdesk.com Company Website https://www.publisherdesk.com/

August 08, 2023 10:30 AM Eastern Daylight Time

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This Early-Stage Crypto Project Could Be The Only Truly Decentralized Exchange Platform — Here’s What You Need To Know

Benzinga

By James Wells, Benzinga Learn more about and invest in Swopblock via Wefunder. The value of Bitcoin has been rising significantly, experiencing an increase of over 70% since the start of 2023. Alongside this, there have been notable industry developments, such as BlackRock's Spot BTC ETF filing and Ripple's (XRP) victory over the SEC. All of these factors suggest a promising future for altcoins heading into 2024. Amidst these developments, decentralized exchanges (DEXs) have gained prominence, especially following the 2022 FTX collapse and several ensuing insolvencies. Swopblock, a new entrant in this critical crypto market sub-sector, is positioning itself as a pioneering player, aiming to emerge as the world’s first 100% decentralized cross-chain exchange platform. The following article will explore the mechanics of Swopblock and its potential significance to investors who prioritize decentralization, the crypto industry's cornerstone principle. What Is Swopblock? Swopblock is an open-source, proof-of-relay (PoR) protocol facilitating peer-to-peer self-custodial cross-chain trading. Users transact directly from their wallets without giving their crypto keys or assets to intermediaries at any phase of trading. Swopblock's protocol, notable for being fully decentralized, distributes 100% of its trading liquidity across all user wallets. Swopblock’s 'Liquidity Stream' powers the network, functioning as the exchange medium driving market volume. SWOBL is the native asset of the Swopblock ecosystem. It serves as a free-flowing medium of exchange that provides the market volume equilibrium necessary for autonomous cross-blockchain trading between peers. Unraveling The Utility Behind SWOBL Swopblock is powered entirely by SWOBL, embodying 100% of the liquidity across user wallets. As SWOBL serves as a liquidity adapter for various blockchains like Ethereum and Bitcoin, its demand hinges on the trading volume in the Liquidity Stream. As adoption escalates, SWOBL demand increases. This allows traders, investors and holders of SWOBL (including Swopblock) to potentially capitalize on these gains. Swopblock Vs. Competitors The crypto market's decentralized exchange (DEX) sector is heavily populated, with numerous DEXs operating independently on distinct blockchains. Despite the surge in DEX popularity following the 2022 FTX collapse, complete decentralization remains elusive for cross-blockchain DEXs. Here are several reasons why these DEXs fall short of achieving complete decentralization: Centralized Elements: Liquidity pools, bridges, and pipes in decentralized structures always require management by a centralized authority. Liquidity Ownership: Providers of liquidity (whether distributed or not) are in fact intermediary custodians themselves, contradicting the very principles of decentralization. Single Failure Points: Concentrated liquidity in pools and bridges can lead to potential single points of failure, causing significant losses if compromised (hacks, bugs, etc.). Swopblock sets itself apart from competitors such as THORChain (RUNE) and Uniswap (UNI) by offering total decentralization with cross-chain capability. This is achieved by Swopblock's protocol driven medium of exchange, distributing 100% of this trading liquidity across all user wallets, thus eliminating single-points of custodial-control failure and mitigating hacking risks commonly associated with liquidity pools and bridges. Seizing The Market Opportunity: The Promising Outlook Of Swopblock According to Grand View Research, the U.S. crypto exchange platform market, valued at $7.8 billion in 2021, is projected to rise at a CAGR of 28.3%. Despite the continued prevalence of Centralized Exchanges (CEXs), DEXs have witnessed a surge in popularity following several bankruptcies and unethical practices in the centralized space. As a result, as crypto adoption continues to increase, user demand for a secure and decentralized exchange medium will also increase. Swopblock is positioned to capture this demand, given its unique value proposition of 100% distributed liquidity powering cross-chain exchange. Early Investor Benefits: Exclusive Perks For Visionary Backers Currently, Swopblock is raising capital for its protocol's official launch, providing early investors with additional SWOBL in four phases according to their investment amount and timing. At the time of writing, over 18 million SWOBL Perks from Swopblock’s fixed supply of 52.8 million has been distributed to early investors. Early exposure to this protocol might be a lucrative decision for interested investors who believe in the future of Swopblock’s superior technology. Embracing The Future With Swopblock? Overall, Swopblock appears to offer immense potential in the expanding crypto sphere. With its decentralized cross-chain protocol and 100% distributed liquidity, it sets a new standard in the DEX sector, ensuring the native chain security of self-custody. As crypto adoption increases, Swopblock’s unique decentralized approach could capitalize on the demand. Learn more about and invest in Swopblock via Wefunder This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

August 08, 2023 09:25 AM Eastern Daylight Time

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Following A Biotech Subsidiary Spin-Off, Here’s a Look at another DSS, Inc. (NYSE American: DSS) Subsidiary, this time in a $193 Billion Industry

Benzinga

By David Willey, Benzinga Premier Packaging Corp is a turnkey paperboard and folding carton packaging company that provides top-quality design, manufacturing, inventory management, and other services. Wholly owned by DSS, Inc. (NYSE American: DSS), a multinational company that incubates and operates a diversified portfolio of companies in nine divisions and around 40 companies, Premier Packaging has seen very healthy increases in revenue and income. In the First Quarter, Premier Packaging contributed (See First Quarter filing with line item revenues and income) to its parent company. DSS recently announced the impending spin-off of one of its biotech subsidiaries, Impact Biomedical, Inc. This spinoff and stock dividend has drawn attention to other companies that are part of the DSS family, including some other potential spin-offs coming this year. Premier Packaging is the only company in DSS’ paperboard and folding carton product packaging division. With more than 30 years of experience in the sector, the company has established itself with a customer-first mentality and seeks to provide innovative solutions at every point of the packaging process. Premier’s Place In The Packaging Industry The premium packaging industry in the United States is currently worth just over $193 billion and is predicted to reach $222 billion by 2028 at a compound annual growth rate (CAGR) of 2.8% over 2022-2028. Along with Premier Packaging, other companies that are active in the paperboard and folding carton packaging industry include Amcor (NYSE: AMCR), WestRock (NYSE: WRK) and Packaging Corporation of America (NYSE: PKG). Premier Packaging looks to be orienting itself toward the future with its Premier Green Initiative which seeks to design and practice environmentally sustainable packaging solutions. The drive for sustainability is already radically transforming the packaging industry and companies that adapt to this new environment could prove resilient in the sector. Premier Packaging reports that it exemplifies this resilient attitude with its environmentally conscious approach. It is committed to crucial and competitive weight and material reduction of its packaging and constantly seeks more sustainable solutions at every point of its supply chain. In fact, the company has met and exceeded all of the sustainability requirements from the Leadership in Energy and Environmental Design (LEED). There are also some commitments Premier Packaging makes to customers to set itself apart in the sector. It provides original creative designs matched with cost-effective production to ensure that its customers get Premier quality at the most affordable price point possible. The company reports extensive experience in strict compliance, and it operates within all the regulations set by the Food and Drug Administration (FDA), government agencies and high-profile companies. Premier Packaging provides comprehensive paperboard and carton folding packaging solutions for a diversified range of industries, including food, beverages, medical devices, consumer products, photos, printing and more. It also offers a vendor management service to give its customers an additional layer of assistance. As part of this service, the company leverages its decades of expertise in supply chain management to offer forecasting, logistics, procurement and inventory management services. DSS’s Premier Packaging subsidiary is an example of the company’s business plan of developing its various business entities to increase enterprise value with the potential of monetizing the businesses for DSS shareholders. Click here to learn more about Premier Packaging. Learn more about what DSS, Inc. is doing to support and spinoff businesses. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

August 08, 2023 09:25 AM Eastern Daylight Time

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GoPro becomes the Official Action Camera Partner of Formula DRIFT

Formula DRIFT

The latest global brand to join the Formula DRIFT family is GoPro, maker of the world’s most versatile camera. This collaboration is the perfect synergy, bringing together the most extreme motorsports series with the best cameras to capture the action. “We’re extremely happy to welcome GoPro to the Formula DRIFT family,” said Ryan Sage, Formula DRIFT President. “Almost since our inception, GoPro cameras have been used to capture some of the most exciting action in our sport. So, we’re delighted to make this collaboration official and be able to capture and share even more of what makes Formula DRIFT unique.” Currently, the latest GoPro cameras, including HERO11 Black and the 360° GoPro MAX, are being used by the series to capture footage for its very popular and free-to-view event livestream. So, the next logical step was to create a dedicated new video series. Called GoPro Chase for the Championship, it commenced at the St Louis Round last month and will continue to the end of the season. Each episode will follow the top drivers chasing the championship title and will be filmed entirely on GoPro. The videos will air over the Formula DRIFT livestream on YouTube and appear on FD’s social media pages for each of the remaining rounds. The GoPro video series will explore how the leading drivers reached their position in the standings and the challenges they face. While GoPro Chase for the Championship will focus on the FD PRO teams, the partnership will also feature FD Experience Presented by GoPro. Hosted by a roaming reporter, the series will drop into FD PRO and PROSPEC competition to capture the action and personalities behind the scenes as well as the fan experience as both Championships ramp up to their Final Rounds. As an additional opportunity for fans, GoPro will attend one of the final rounds to share the latest GoPro technology with attendees, including hands-on workshops with the industry-leading HERO11 Black, plus the mobile-friendly GoPro Quik app, and GoPro Subscription ecosystem. Information about the specific round will be available shortly. NEXT ROUND Evergreen Speedway in Monroe, WA will host the Formula DRIFT PRO Championship Round 6 on August 11-12. Please visit formulad.com for the competition schedule, ticket information, driver profiles, special content, and the event livestream, which will include the new GoPro Chase for the Championship and FD Experience Presented by GoPro series. About GoPro, Inc. (NASDAQ: GPRO) Founded in 2002, GoPro helps the world to capture and share itself in immersive and exciting ways. For more information, visit GoPro.com. Open roles can be found on our careers page. Members of the press can access official logos and imagery on our press portal. GoPro customers can submit their photos and videos to GoPro Awards for an opportunity to be featured on GoPro's social channels and receive gear and cash awards. Connect with GoPro on Facebook, Instagram, LinkedIn, TikTok, Twitter, YouTube, and GoPro's blog, The Current. GoPro, HERO and their respective logos are trademarks or registered trademarks of GoPro, Inc. in the United States and other countries. ABOUT FORMULA DRIFT Formula DRIFT is recognized as the leading international drifting championship. Established on the streets of Japan, drifting has evolved into a worldwide competitive sport that challenges the driver's skill while demanding a great deal from their vehicle in terms of power and strength. Formula DRIFT provides a series for the best professional drifters from around the globe to compete for the coveted title of Formula DRIFT Champion. As the first official drifting series in North America, Formula DRIFT has taken competitive motorsports to the extreme, attracting drift fans and car enthusiasts from all walks of life, and established itself as the global leader for the sport. For a competition schedule, ticket information, special content and livestream, please visit formulad.com EDITOR’S NOTE The first GoPro Chase for the Championship can be viewed or shared here: youtube.com/watch?v=I2q_-X08XCw More images are available here: dropbox.com/scl/fo/d13m7atpaqtiup8juffnq/h?rlkey=vqnmf4p3g96emupnmc87tzyyk&dl=0 Contact Details Greg Emmerson greg@theidagency.com Company Website https://www.formulad.com

August 08, 2023 06:12 AM Pacific Daylight Time

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It’s Time to Dominate Direct Mail: AmeriLife Launches Highly Anticipated LeadStar Direct

AmeriLife

LeadStar, the proprietary, private leads platform created with and exclusively for AmeriLife -affiliated agents, announced today that it has officially launched LeadStar Direct, a best-in-class direct mail lead campaign and CRM solution that’s set to transform the direct mail game for health and life agents nationwide – and just in time for Medicare’s Annual Enrollment Period (AEP). “With compliance top of mind for every agent this year, the launch of LeadStar Direct fulfills AmeriLife’s continued promise to our partners and their agents to arm them with the best tools to confidently and reliably grow their books of business,” said William DeCourcy, senior vice president of Growth Marketing and Customer Acquisition for AmeriLife. “Alongside LeadStar Marketplace, we’re incredibly excited to deliver a best-in-class combination of lead generation solutions to market.” Originally announced during Medicarians 2023 and developed in partnership with RGI Solutions, LeadStar Direct provides agents with continuously optimized direct mail campaigns powered by an intuitive shopping experience that allows them to go from sign-up to mailing in just one day. The platform is also regulation ready and 100% compliant with all federal and state-level marketing requirements. Alongside precision targeting capabilities and enhanced data and selection filtering, agents won’t needlessly spend money on targets that don’t meet their qualifications to better maximize their response rates. “In today’s environment, direct mail campaigns require a simpler, more secure and more targeted approach,” added Ovi Vitas, Chief Marketing Officer for AmeriLife. “With LeadStar Direct, agents can be sure that their investments are well spent on a platform designed to deliver smarter, more successful campaigns.” Join LeadStar Direct for an Exclusive Launch Event on Aug. 10 With LeadStar Direct now live, the team is hosting a public launch webinar at 2 p.m. ET on Thursday, Aug. 10, to dive deep into the platform’s features alongside an esteemed group of partners and power uses. To register and learn more about LeadStar Direct, click here. ### About AmeriLife AmeriLife’s strength is its mission: to provide insurance and retirement solutions to help people live longer, healthier lives. In doing so, AmeriLife has become recognized as the leader in developing, marketing, and distributing life and health insurance, annuities and retirement planning solutions to enhance the lives of pre-retirees and retirees across the United States. For more than 50 years, AmeriLife has partnered with top insurance carriers to provide value and quality to customers served through a distribution network of over 300,000 insurance agents and advisors and 120 marketing organizations and insurance agency locations nationwide. For more information, visit AmeriLife.com, and follow AmeriLife on Facebook and LinkedIn. About LeadStar LeadStar is the industry’s preeminent enterprise leads program that delivers the compliant, reliable and performative leads that today’s health and life insurance agents need to grow their books of business and maximize their success. Powered by AmeriLife and exclusively for the company’s affiliated agents, LeadStar’s suite of solutions includes LeadStar Marketplace, LeadStar Connect and LeadStar Direct. For more information, contact an AmeriLife-affiliated marketing company or visit LeadStarHub.com. Contact Details Media Jeff Maldonado +1 321-297-1112 jmaldonado@amerilife.com Partnership Inquiries Patrick Nichols +1 727-726-0726 pnichols@amerilife.com Company Website https://amerilife.com/

August 08, 2023 09:00 AM Eastern Daylight Time

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