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Ukraine and Libya conflicts microcosms for upending today's world order

Morgan Marketing & Communications

Speakers JASON PACK ( Senior Analyst at the NATO Foundation and President of Libya-Analysis LLC ) and Ambassador Jonathan Winer (Former US Special Envoy to Libya and Non Resident Fellow at the Middle East Institute) will be illuminating today's dis-order in today's geopolitics at the National Press Club in Washington, DC on the occasion of the launch of Mr. Pack's new work, Libya and the Global Enduring Disorder, being held on Monday, April 11th from 3-5PM in the Zenger Room. The world seems to have gone directly from a hegemonic US-led international system to an interregnum in global order. The traditional phase of multipolarity—or a restoration of the balance of power, or even a struggle among rival systems of order, has been skipped. Jason Pack's Libya and the Global Enduring Disorder (Hurst/Oxford University Press) presents the Libya and Ukraine conflicts as an ideal microcosms for examining the collective action failures typical of our new geopolitics. Jonathan Winer's Afterword contextualizes what the Libya conflict reveals about today's international arena. Their talk is an examination of the current state of the world and American and Western policy towards key geostrategic hotspots framed in light of Jason Pack's Enduring Disorder concept. Broadening out from the discoveries of his core research on Libya, he will discuss how the West's response to the Ukraine crisis highlights where today's geopolitics seem to be headed -- bringing into sharp focus the need for a Western-led, rules-based global order. For more background on the book's main argument and its applicability to the current Ukraine crisis consult, Jason's recent pieces in New Lines Magazine Why Putin Is Playing Poker, Not Chess or with Foreign Policy ' Libya’s Chaos Is a Warning to the World '. For Mr Pack's, argument for a more robust transatlantic approach to order the current disorder, see his: When the US shrinks from the stage, things fall apart --- lead article Boston Globe IDEAS Section. For more information on the event, go to https://www.press.org/events/ukraine-libya-and-global-enduring-disorder Morgan Marketing and Communications is a client-based, retained marketing and communications agency in the maritime industry committed to providing its clients with the highest quality professional marketing and communications services available. Our mission is to partner with our clients to meet their needs, and exceed their goals. Contact Details Morgan Marketing & Communications Carleen Lyden Walker +1 203-260-0480 c.walker@morganmarketcomm.com Company Website https://morganmarketcomm.com/

April 05, 2022 04:12 PM Eastern Daylight Time

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ShipIn Systems Secures Funding for Innovative Visual Fleet Management Platform from Munich Re Ventures

ShipIn

ShipIn Systems, the world’s first Visual Fleet Management Platform, today announced an investment by Munich Re Ventures, the venture capital arm of Munich Re Group, one of the world’s leading providers of reinsurance, primary insurance, and insurance-related risk solutions. “By partnering with Munich Re Ventures, we are helping to build a safer and more productive future for the maritime industry,” said Osher Perry, Co-Founder and CEO of ShipIn Systems. “The reality is that as ships are getting bigger, crew are getting smaller. ShipIn’s mission is to give seafarers the advanced digital tools required to do their jobs better and fleet managers the experience and benefits of working ‘shoulder-to-shoulder’ with their seaborne teams. We believe every ship will have Visual Fleet Management in the near future.” By deploying AI-powered cameras and real-time visual analytics, ShipIn proactively alerts shipowners, managers, and seafarers to onboard anomalies around bridge activities, safety and security, cargo operations and maintenance. With real-time notifications, benchmarking of vessel performance, and remote audits, ShipIn delivers a reduction of 40% in incidents and increase of cargo operations efficiency by 8%, directly improving financial performance of global fleets. "By investing in ShipIn, Munich Re Ventures has clearly shown their belief in the platform and the power it has to reduce incidents onboard ships, making voyages safer with AI technology,” said Dr. Kirsi Tikka, ShipIn Advisor and Maritime Leader. “I can foresee a future where having ShipIn onboard may reduce the cost of insurance for ship owners and will benefit the insurance industry as well." The maritime industry transports more than 90% of the world’s goods and energy, accounting for $14 trillion in world trade. The partnership with Munich Re Ventures will support ShipIn’s expansion, broadening access to Visual Fleet Management for fleets worldwide. “ShipIn’s patented platform brings the vision and capability to support the broader digitalization of the marine and cargo shipping industry,” said Timur Davis, Investment Principal, Munich Re Ventures. “We see this trend as an important enabler for marine organizations to make more informed decisions in managing assets at sea. Munich Re Ventures looks forward to collaborating with ShipIn to reduce incidents on a ship, improve overall safety and operations, and ensure effective and timely resolution to on-board incidents.” With more than $1 billion in assets under management, Munich Re Ventures invests in the most innovative startups engaged in developing new technologies and business models that will transform the future of risk and risk transfer. With its inaugural maritime investment, Munich Re Ventures supports a future of marine insurance and reinsurance driven by ShipIn’s innovative AI solutions to de-risk the future of transportation. “It’s clear to see the potential in ShipIn’s advanced AI technology for the maritime industry.” said Ronald Kargl, Chief Underwriting Officer for Marine Reinsurance, Munich Re. “We’re excited to see a solution that can make shipping safer for all onboard.” ShipIn Systems is the world’s first Visual Fleet Management Platform, enabling seamless ship-to-shore collaboration for maritime fleets. By deploying AI-powered cameras and real-time visual analytics, ShipIn’s platform proactively alerts shipowners, managers, and seafarers to onboard anomalies, reducing incidents onboard and increasing cargo operations efficiency. Creating a digital bridge between ship and shore, ShipIn provides objective insights into safety, security, cargo operations, maintenance, and more. With all tracking rolling up to an analytics dashboard, the platform makes it easy to benchmark performance, conduct remote audits, and improve the operational ROI of your entire fleet. Learn more at ShipIn.ai. Contact Details ShipIn Carleen Lyden Walker +1 203-260-0480 c.walker@morganmarketcomm.com

April 05, 2022 12:50 PM Eastern Daylight Time

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Telos Hires World’s First NFT Curator In Crypto

Telos Foundation

To further the ambitions of growing Telos into the go to Layer 1 for NFT’s, Telos has hired the world’s first NFT curator in crypto, The Big Gooey (or TBG). TBG will lead efforts by supporting the art world and building a truly vibrant Telosian Collection on an NFT ecosystem that is powered by Byt and the tEVM. This next level NFT ecosystem is going to enhance the end user experience with ludicrous speeds, inexpensive fixed gas fees, zero congestion and absolutely no front running. NFT enthusiasts are destined to appreciate the enhanced user experience that is being powered by the world's fastest EVM (tEVM). NFT Ecosystem Synergy TBG - World’s first NFT curator Byt - World’s most successful NFT dApp tEVM - World's fastest (instant transactions), most inexpensive (fixed nano sized gas fees), congestion-less, truly decentralized, no front running, and most energy efficient EVM The Big Gooey hails from the rain-soaked West Coast of Canada. Gooey has been working as a full-time artist in the crypto space. His art has appeared on multiple blockchains from Fast Food Frens (ETH) to Zillaz (SOL). His pixel art style is inspired by the super Nintendo golden era of games and early arcade classics. TBG was one of the artists who brought NFTs to Telos, he’s woven himself into the fabric of the Telos ecosystem, and he builds a community wherever he goes. TBG won an adoring audience with Doug’s Donuts, and the upcoming TelosPunks is set to change the rules of what an NFT can be. “I personally believe that nothing monumental can ever take shape without passion for the subject. In this case that subject is an NFT ecosystem and the passion for this subject is not only prevalent with TBG, but also absolutely contagious.” Justin Giudici, Acting CEO at Telos Foundation Telos is making a strategic push into the booming NFT market. TBG will help lead the community end of the new Telos and Byt partnership. The partnership is also planning a major competition to bring NFT creation to the masses. Telos plans on integrating NFTs as an integral component of the developer and application community. TBG will work with artists and creators to make Telos NFTs their first-choice media. “There are bright things ahead,” said TBG, “I’m several collections this year. I’m committed to the idea that Telos' ethos of equal and fair access to finance is the future of how working-class people can better generate wealth.” The Big Gooey, NFT Curator About Telos Telos Blockchain (ticker: Tlos) is a third-generation smart contract platform that offers compatibility with Solidity, Vyper and Native C++ smart contracts. Telos provides full EVM/Solidity support with fixed low-cost gas fees and no front running. Uniquely, Telos also offers a path to fee-less transactions via its robust native C++ smart contract support (also w/ no front running). The chain can sustainably support hundreds of millions of transactions per day, it produces blocks in 0.5 second intervals on a first-in-first-out basis (eliminating front running on the network) and the network is securely validated by an equitably sized and globally decentralized block producer network. The Telos Blockchain has the throughput needed to facilitate and scale the thriving Metaverse / Web 3.0 better than any other blockchain. Its performance is unrivaled in the industry and was purpose-built to offer speed, scalability, cost-effectiveness, true decentralization, and end-user fairness. Harnessing its power from utilizing tight C++ on the frontend and a custom WASM runtime environment on the backend, Telos, is exactly what Elon Musk recently described to be the best: Read Tweet Here About The Foundation The Telos Foundation is a Decentralized Autonomous Organization established as a promotional and funding body to advance the Telos Blockchain Network and provide support to network applications. Contact Details The Team hello@telosfoundation.io Company Website https://www.telos.net/

April 05, 2022 10:07 AM Eastern Daylight Time

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Stagwell’s (STGW) Flagship Media Agency Assembly Selected by Lenovo as Global Agency of Record For EMEA, North America, & Latin America

Assembly

Global omnichannel agency Assembly has been named a Media Agency of Record for Lenovo, one of the world’s largest technology companies. Assembly will lead Lenovo’s full-funnel paid media program for its consumer (including Yoga and Lenovo Legion gaming), commercial (including ThinkPad), and small and medium-sized business segments (including ThinkBook) across North America, Europe, the Middle East, Africa, and Latin America. Lenovo has brought Assembly on to strengthen its audience-centric and insight-led media approach, with an emphasis on data convergence, performance measurement, and technology, to drive greater marketing effectiveness. The appointment supports the operationalization of Lenovo’s global marketing strategy, which sees agency partners and Lenovo’s Global Media Strategy Center of Excellence working together in an innovative hybrid model. “As the technology and marketing industries undergo a profound transformation in an increasingly fragmented digital ecosystem, marketing needs to adapt and modernize as we navigate this new environment,” said Gina Qiao, Senior Vice President and Chief Strategy and Marketing Officer at Lenovo. “We look forward to working with our new agency partners to continue innovating how and where we tell Lenovo’s vision of smarter technology for all, and to further advance the industry.” Lenovo represents one of the world’s widest portfolio of technology devices, solutions and services, with a bold vision to deliver Smarter Technology for All, from smarter supply chains to human-centered technology that improves the lives of communities everywhere. “It's such an exciting time to partner with Lenovo. With huge opportunities for transformation and growth, we look forward to bringing data, technology, and omnichannel media solutions to Lenovo’s global marketing strategy,” said James Townsend, Global CEO of Assembly and Global CEO of Stagwell Media Network. “This is a partnership aligned in the ambition to continue transforming marketing and we’re grateful for the opportunity to work alongside the whole Lenovo team.” Assembly is part of Stagwell, the challenger network built to transform marketing. “Lenovo is a world-class, globally-recognized brand, and we look forward to growing their business and transforming their marketing capabilities for the future,” said Mark Penn, Stagwell CEO and Chairman. Assembly’s appointment is effective April 2022. The terms of the deal were not disclosed. ABOUT ASSEMBLY: Assembly is made of the ingredients of the modern agency, bringing together data, talent, and technology to deliver a connected set of solutions for media + more to the best brands on the planet. We're home to more than 1,500 of the industry's top talent, who bring unmatched global omnichannel media expertise + data, technology, and business consulting capabilities that help brands find the change that fuels growth. Assembly is a proud member of Stagwell, the challenger network built to transform marketing. Visit www.assemblyglobal.com for more information. ABOUT LENOVO: Lenovo (HKSE: 992) (ADR: LNVGY) is a US$60 billion revenue Fortune Global 500 company serving customers in 180 markets around the world. Focused on a bold vision to deliver smarter technology for all, we are developing world-changing technologies that power (through devices and infrastructure) and empower (through solutions, services and software) millions of customers every day and together create a more inclusive, trustworthy and sustainable digital society for everyone, everywhere. To find out more visit https://www.lenovo.com and read about the latest news via our StoryHub. ABOUT STAGWELL: Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world's most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 10,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com. ABOUT STAGWELL MEDIA NETWORK: Stagwell’s Media Network is a group of leading multichannel agencies home to more than 3,000 experts with an expansive global footprint across 40+ offices in 20 countries, managing close to $5 billion in media. Agencies include Assembly, MMI Agency, Goodstuff and Grason, creative consultancy GALE, B2B specialist Multiview, multi-lingual content agency Locaria, and travel and media experts Ink. The network offers marketers a more dynamic partner for global B2B and B2C solutions spanning data, technology, media, and creativity aimed at accelerating business growth for brands worldwide. Contact Details Assembly Sara Pollack, VP of Marketing +1 917-438-4922 sara.pollack@assemblyglobal.com Company Website https://www.assemblyglobal.com/

April 04, 2022 09:00 AM Eastern Daylight Time

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Lancer Dermatology Announces Partnership with Forefront Dermatology

Lancer

Premier Beverly Hills-based dermatology practice, Lancer Dermatology, announced today that it has partnered with Forefront Dermatology, the largest physician-led single specialty group providing dermatological services in the United States with over 200+ dermatology practices. The collaboration with Forefront Dermatology will serve to expand the world-renowned legacy of the Lancer Dermatology practice through satellite clinics in select additional markets across the United States. Since opening the clinic in 1983, Dr. Harold Lancer has grown his Beverly Hills-based dermatology practice into a world-renowned mecca with a celebrity cult-following. Currently, the practice is a global destination for celebrities, socialites, and even members of royal families. Dr. Lancer’s work ethic, integrity, approach, and results make him one of the most sought-out dermatology professionals, piquing the interest of Forefront Dermatology. The team at Lancer Dermatology consists of tenured nurses and skilled aestheticians who have been personally trained by Dr. Lancer to deliver the highest level of service and care to their patients. The partnership between Lancer Dermatology and Forefront Dermatology will allow the legacy and state-of-the-art care that Lancer Dermatology is known for worldwide, to expand beyond the Beverly Hills clinic for many years to come. By opening satellite locations across the nation, even more patients will be able to experience the state-of-the-art care that Lancer Dermatology is celebrated for, even if they are unable to visit the Beverly Hills practice. “The highlight of my career was when I opened the doors to my Beverly Hills clinic in 1983, and every day since then I have had the pleasure of treating my patients with unparalleled care. I am proud to partner with Forefront Dermatology to extend the legacy we have created at Lancer Dermatology to make our state-of-the-art experience and treatments even more accessible,” said Dr. Harold Lancer, Board-Certified Dermatologist and Founder of Lancer Dermatology and Lancer Skincare. “For many years, we have had the goal to extend the state-of-the-art approach of Lancer Dermatology practice beyond the Beverly Hills clinic. When Forefront Dermatology approached our team, it was clear that their preeminent expertise in expansion was in perfect alignment with our goals. Through this partnership, we are thrilled to be expanding our legacy, without sacrificing on quality of care,” said Tracey Sameyah, CEO of Lancer Skincare. “Our partnership with Dr. Lancer and the Lancer Dermatology Team is consistent with our approach to partnering with Board-Certified Dermatologists and Surgeons that are committed to physician leadership, innovation, and exceptional patient experiences and outcomes. We are thrilled to partner with Dr. Lancer on expanding access to dermatology care and leveraging the expertise and strong reputation he has garnered over the past 30 years,” said Betsy J. Wernli, MD, President of Forefront Dermatology. The Beverly Hills clinic will remain unaffected by the partnership, with no changes being made to the day-to-day operations or existing staff of distinguished nurses and aestheticians. Dr. Lancer’s international skincare brand, Lancer Skincare, will also remain a separate entity, owned solely by Dr. Lancer, with no changes to the award-winning products that bring to life his philosophy of “from practice to product.” Lancer Dermatology is moving faster than ever to make its state-of-the-art care and approach more accessible and available to everyone. For more information about Lancer Dermatology, please visit LancerSkincare.com or @drlancerrx. About Lancer Dermatology The goal at Lancer Dermatology is to provide each patient with expert skin care and a personalized, first-class experience. Lancer Dermatology offers state-of-the-art care in aesthetic, cosmetic, medical and surgical dermatology treatments. The Lancer Dermatology team consists of tenured nurses who have been personally trained by Dr. Lancer to deliver the highest level of service and care to our patients. Dr. Lancer believes that the best way to foster trust and commitment amongst patients is to have a knowledgeable and familiar team at his side. The Lancer Nursing Team is an elite and talented group of professionals who are always on hand to assist with all patient consultations and procedures. Dr. Lancer's skilled aestheticians possess decades of experience providing customized services and treatments to patients. Trained by Dr. Lancer himself, the aesthetician team is comprised of multilingual, highly-professional and sought-after experts who are proficient in The Lancer Method protocols as well as all of the Services & Technologies offered exclusively at the Lancer Dermatology Clinic. With revolutionized procedures and tools, the team is able to provide a personalized, best-in-class experience to every patient. About Forefront Dermatology Located throughout the East, Midwest, Mid-Atlantic, Southwest, Southeast and West, Forefront Dermatology is a large and growing, physician-led, single-specialty group practice comprising 200+ dermatology practices. Forefront's community-based, Board-Certified Dermatologists and specialists provide best-in-class general, surgical and cosmetic dermatological care along with related laboratory services. Headquartered in Manitowoc, WI, Forefront's Board-Certified Dermatologists and medical specialists are dedicated to providing the highest standard of care for conditions of the hair, skin, and nails to people of all ages and stages of life. Using innovative and proven solutions, Forefront's caring, Board-Certified Dermatologists and medical specialists treat the total patient to help improve not only the condition of their skin, but also their quality of life. To learn more, visit www.ForefrontDermatology.com. Contact Details OGAKI Malinda Torres +1 646-475-7056 mtorres@ogakidigital.com Company Website https://www.lancerskincare.com/

April 04, 2022 09:00 AM Eastern Daylight Time

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The Smiley Company Illuminates Cities for International Day of Happiness

YourUpdateTV

Timed to International Day of Happiness, The Smiley Company unveiled large-scale projections around the world featuring the iconic smiley logo in the colors of the Ukrainian flag. The projections are in support of the United Nations International Day of Happiness “2022 Happiness for All, Ukraine”* initiative and serve to call attention to and honor the bravery and resilience of the people of Ukraine. A video accompanying this announcement is available at: https://youtu.be/AyFO6v2Ihbg The Smiley projections appeared on the streets of major cities around the world including London, Los Angeles, New York, Berlin, Paris, Rio de Janeiro, Rome and Sydney. As part of this announcement, Smiley also donated to various humanitarian organizations supporting Ukraine and has been using its platform, The Smiley Movement, to further raise awareness and share resources for ways to donate to the Ukraine effort. Established by the United Nations General Assembly in 2012, International Day of Happiness aims to remind people around the world that actions matter and each person can help build a more compassionate world, wherever they are. Since its inception 50 years ago, Smiley’s mission is to spread good news to demonstrate the immense power in a smile through the spread of positivity, good news and optimism around the world. For more information on how to support Ukraine, visit https://smileymovement.org/ for a list of charities, ways to donate and resources taking positive action. * This initiative is in support of the United Nations official International Day of Happiness campaign and The Smiley Company is not officially affiliated with the UN or their initiatives surrounding International Day of Happiness. About The Smiley Company: For the past 50 years, Smiley has embraced positivity, creativity, and collaboration, inspiring forward-facing optimism around the world. Born as a symbol for good news in the newspaper France Soir in 1972, Smiley is now a universally recognised TOP 100 global licensing company registered in over 100 countries. Working with brand partners and leading retailers, Smiley spreads positivity through fashion, accessories, beauty, homewares, food packaging, stationery, and entertainment products. A lifestyle brand that encourages everyone to express more empathy, compassion, and gratitude, Smiley is determined to build a better future. About The Smiley Movement: Smiley Movement is a nonprofit community interest company sponsored by the original SmileyⓇ brand. Our vision is to inspire positive change in society by creating a happier, more equal and sustainable world, where everyone works hand-in-hand to address urgent societal and environmental problems. In 2017, philanthropist and social entrepreneur Nicolas Loufrani – Smiley’s CEO – identified a gap in the market between the people looking for opportunities to give back and the millions of charitable causes in need of support. Market research at the time showed ‘92% of the UK public want to do good in the world but are unsure how to’ and ‘82% would volunteer more if they were better informed about the charity sector’. Smiley Movement was born in 2018 to address this need by providing the technology and ecosystems that empower communities around the world to act on issues important to them. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

March 31, 2022 12:00 PM Eastern Daylight Time

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Green Cubes Technology Announces Membership in CircuBAT Research Program

Green Cubes Technology

Green Cubes Technology, a leader in electrification and Lithium power solutions, today announced its participation as a founding member in CircuBAT. CircuBAT is a Swiss research program that aims to create a Swiss circular business model for the production, application, and recycling of Lithium-ion batteries. Seven Swiss research institutions and 24 companies are joining forces to look for ways to boost sustainability in all stages of a battery’s life cycle. CircuBAT will focus on finding solutions that boost sustainability in all phases of a Lithium-ion battery’s life cycle. This will include extending the lifespan of batteries during their first application. Researchers hope to achieve this by developing optimal charging and discharging strategies as well as new concepts for battery construction that make repairs easy. The project also aims to put batteries to use as stationary energy storage systems after they are retired from their first mobility-related application. To that end, CircuBAT will look at the best ways of integrating these batteries at a local level and ensuring their safe and efficient operation. Finally, the researchers will look for solutions for remanufacturing batteries and recovering materials that enable large quantities of high-quality secondary raw materials to be used to produce new batteries. Bern University of Applied Sciences BFH is the Leading House in the CircuBAT project. On the science side, an additional six Swiss research institutions are involved in the project: Empa, the Swiss Center for Electronics and Microtechnology (CSEM), the University of St. Gallen (HSG), the Eastern Switzerland University of Applied Sciences (OST), the Switzerland Innovation Park Biel / Bienne (SIPBB) and the EPFL (Swiss Federal Institute of Technology). These institutions are joined by 24 companies from economy and industry, among them Kyburz, Leclanché, Bühler and Green Cubes Technology. As a founding member of CircuBAT, Green Cubes Technology has made a multi-year financial investment in the program. The company will also contribute first-use lithium-ion batteries for experimentation and testing within the program, provide engineering design services to develop new more-efficient batteries, and contribute intellectual property to achieve the objectives of CircuBAT. Green Cubes Technology will participate in two working groups. The “First Use” group will focus on extending the life of first-use batteries through extensive analysis of deployed batteries in the field. Green Cubes Technology will contribute performance data collected from its prolific installed base of Lithium-ion batteries. The “Second Life” group will focus on creating second-use and second-life opportunities to minimize the total CO 2 footprint of lithium-ion battery systems during their lifetime. Since its inception 30 years ago, Green Cubes Technology has gained considerable experience minimizing the environmental impact of its deployed batteries. This positive impact will be amplified with a system of second life batteries, where the installed base of first use batteries is redeployed when they reach a certain age limit. The Lithium-ion cells used in Green Cubes Technology’s batteries are non-toxic, and are currently recycled and reprocessed at their end of life. Going forward, these cells can be repurposed into less demanding second life applications such as backup energy storage. “We joined the CircuBAT research program because its mission is very well aligned with ours,” said Keith Washington, CEO of Green Cubes Technology. “We all want the same thing and that is a circular economy for Lithium-ion batteries. We are looking forward to sharing our experience, and giving electric mobility batteries a second life with our Swiss partners in the CircuBAT research program, as they strive to make the Swiss economy as sustainable as possible” More information on the research program can be found on its website: https://circubat.ch. About Green Cubes Technology Green Cubes Technology develops and manufactures safe and reliable electrification solutions that enable its OEM and enterprise customers to transition from Lead Acid and Internal Combustion Engine (ICE) power to Lithium-ion battery power. Green Cubes utilizes proven hardware and software platforms to build the most reliable Lithium power solutions in its industries. With over 300 employees across six countries, Green Cubes has been producing innovative, high-performance and high-quality power solutions since 1986. More information can be found at https://greencubestech.com. Contact Details Ray Young (General Media, Investor Relations) +1 916-505-4245 ray@razorsharppr.com Hayley Luz (Trade Media) +1 425-918-2742 hluz@greencubestech.com Company Website https://greencubestech.com/

March 31, 2022 10:00 AM Eastern Daylight Time

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INTRODUCING: STYLEST™

STYLEST

STYLEST—a new solutions-based fashion brand—is pleased to announce the launch of their debut wardrobe system: a Swim System™ for Summer 2022. STYLEST’s mission is to design fashion ‘systems’ that offer wardrobe solutions to help women achieve their best personal style as their bodies and lifestyles evolve. With their innovative 3-step Stylest Swim System™, STYLEST also introduces Aqualingerie™, a first-to-market, new fashion category intersecting three major apparel industries: shapewear, swimwear, and lingerie. “Swimwear wasn’t working for us, so we decided to change it. Aqualingerie is a brand new idea in fashion and will give women the freedom to wear the swimsuits they want. Everything we create at STYLEST is a solution, whether it’s support, a fit or fabric innovation, or a multi-tasking outfit maker, we design wardrobe systems that evolve with your life without sacrificing your style.” - Co-Founder, Joyann King Michael (Former Executive Editor of Harper’s BAZAAR and editor at InStyle and Glamour ) Style, systems, and solutions intersect at STYLEST, bringing a fashion-conscious approach and ease to wardrobing. It’s an edited approach to getting dressed created by three trusted authorities in the fashion industry: Joyann King Michael, Alia Yahia-Bosworth (Former Chief Style & Marketing Director at LOFT & ELLE Editor), and Chrissy McCurdy (Former Buyer at Ralph Lauren, Saks 5th Avenue & Komar). The idea for the brand began at a pool party, where Chrissy shared her secret for feeling her best poolside: wearing a bra with her swimsuit. The founders couldn’t believe a bra for the water didn’t exist. Necessity being the mother of invention, Aqualingerie™ was born. Aqualingerie takes the sculpting of shapewear and the function of lingerie to create an innovative, foundational layer to wear under your swimsuit (or even on its own). A behind-the-scenes boost, it is lightweight, fast-drying, and super-sculpting ‘lingerie’ engineered to wear in the water under your swimsuit. Hero pieces include the 6-Way Convertible Swim Bra that goes with all of fashion’s best-selling one-pieces, the High Rise Smoothing Swim Panty with tummy control and waist-cinching capabilities, and the Fully-Boosted Sculpting Bodysuit for the all-in-one solution. “After having my son, I put a bra on to give myself some confidence in swimsuits, and it was my hidden secret. I wasn't going to the grocery store without a bra on, so why wouldn't I be wearing one by the pool? STYLEST’s swim bras are engineered specifically for water and designed to go under swimsuits. Our construction has muscle support that helps lift and shape the bust so you can run after your kids and still look great.” - Co-Founder, Chrissy McCurdy Enter STYLEST Swim System Step 2—SculptSwim™. The brand’s collection of high-fashion, high-compression swimsuits made in STYLEST’s exclusive fabric, BOOST™. Ultra-flattering in all the right places and designed to be worn over Aqualingerie, the collection features the brand’s seasonal style edit of colors, prints, and silhouettes. Highlights include the Sculpting Puff Sleeve One Piece and the Sculpting One-Shoulder Tie One Piece. “Women dread shopping for swimsuits. At STYLEST, we want to change that. As a new mom, my life has evolved, and I rely on systems more than ever. I’ve been styling real women my entire career, and the key is a plan, not pieces. Our swim system takes all the guesswork out of looking great by the pool or beach.” - Co-Founder Alia Yahia-Bosworth Step 3 is the styled pieces that make it ‘a total look’. From a fashionable, SPF-friendly Swim Cardigan to their exclusive water-proof Easy Tie Swim Sarong, these pieces complete the total look but are designed with real life in mind. For launch, STYLEST is reinventing the fitting room experience with a seven-day free trial program powered by TryNow software, allowing our customers to try on our collection risk-free and in the comfort of their own home, not in the abrasive lighting and cramped space of a dressing room. STYLEST’s body-boosting swim system is only the beginning as the brand aims to change the total fashion experience for women as their bodies and lifestyles evolve. ​​SYSTEMS. SOLUTIONS. STYLED EVERY TIME. Prices for the STYLEST Summer 2022 Collection range from $38-$228 Sizes range from XS-2XL, Bras 34B-42G For more information on STYLEST, please visit STYLEST.com. Contact Details STYLEST Amber Cardullo acardullo@ogakidigital.com

March 31, 2022 10:00 AM Eastern Daylight Time

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LashLuxury is Introducing the First Ever "Clean Beauty" Eyelash Serum to the North American Cosmetics Market

LashLuxury

LashLuxury, a Canadian cosmetic start-up based in Toronto, is bringing their “clean beauty” eyelash serum to the rescue of your eyelashes. LashLuxury was created to help women combat thinning and sparse eyelashes which can be caused by a number of different issues. After extensive research the founders realized that most of the existing lash serums on the market used relatively harsh ingredients with many reported side effects. This led to the development and launch of the LashLuxury Daily Eyelash Serum which uses only “clean beauty” approved ingredients. “We wanted to create the first eyelash serum that not only enhances and supports the eyelash growth cycle but is also non-irritating and avoids all known harmful ingredients,” said Adam Burns, LashLuxury co-founder. “Canada has comprehensive cosmetic rules which prevent the use of prostaglandin analogs, often found in other eyelash serum products, so we needed to find an alternative ingredient. After a ton of research, we discovered that certain peptides are extremely effective at supporting collagen and keratin production which aides in hair and lash strength,” added Burns. In addition to their e-commerce store, LashLuxury publishes helpful articles such as “ The Best Eyelash Growth Products ” and “ Oils For Eyelash Growth ” to help educate consumers on what types of products will work best for their unique situation. About LashLuxury Founded in Toronto, Canada, LashLuxury is a clean beauty cosmetic start-up devoted to helping women combat thin and sparse eyelashes. Their flagship product, the Daily Eyelash Serum, is formulated with gentle yet powerful ingredients that help boost your eyelash growth cycle. You can find all of their products at www.lashluxury.ca and the company ships orders to customers in Canada, USA and UK free of charge. Contact Details LashLuxury Adam Burns +1 647-295-8939 partnerships@lashluxury.ca

March 30, 2022 02:00 PM Eastern Daylight Time

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